The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 82 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
High-Intent Enterprise Software Search Keywords Cost $120 to $150 Per Click
“I think if you look at the cost for these sorts of ads, you're talking at least a 120, a 150 dollars for some of these ads on those keywords.”
TestBox Relies on Software Comparison SEO Pages to Acquire Users
“Yeah, that's exactly what we're doing at the moment.”
TestBox Takes 20% of Customer Lifetime Contract Value on HubSpot Deals
“So with HubSpot it's about, it's 20% of total contract value. So not just first year, but actually the entire contract value that we get paid.”
Salesforce, SAP, and HubSpot spend over seven figures annually with G2
“You know, we do have large vendors also like Salesforce, SAP HubSpot as customers, and some of them frankly can spend, you know, over seven figures with us.”
FunctionFox runs exclusively on internally built software and operational tools
“So today to run our business, we use nothing but our own internal tools. So not just FunctionFox, but we have our own SMS system, sales management system, CRM system. We do all of our own billing and tracking and anything that we need for our system we've buil…”
Harris: HubSpot Lacks Built-In Loyalty Programs and SMS Marketing Segmentation
“What we created is a unique SaaS platform that helps our retail clients and cannabis manage their loyalty program, which is something HubSpot doesn't offer. And then through that loyalty program, we create a lot of different segmentation for them that they can…”
SupportBee Ranks Above Zendesk and HubSpot for 'Support Ticket Software'
“You're number one organic, and you're beating HubSpot and Zendesk and others.”
Boufarhat: Hopin receives around 1,000 inbound website leads daily
“I mean, I'm gonna have to take a look at this, but I think the number is close to the HubSpot form, sorry, the website form gets a lot you know, over a thousand, whereas the around a thousand a day, and the type form gets about 130 to 180 a day.”
Helgeson claims GreenRope's platform was built by just six engineers
“Well, if you consider that our product has been built by six engineers, and all of the things it can do, and you compare it to companies like HubSpot or Salesforce that have a thousand times our size, I would argue that their software is fairly better.”
Caputa built the HubSpot agency partner and channel programs
“I built the channel program, the agency partner program at HubSpot”
Caputa: Databox raised $1.1M convertible note from HubSpot executives and funds
“I raised the one, I raised 1.1 million on a convertible note when I joined a bunch of the HubSpot executives put in amounts one of the existing investors put more in and then I got two other funds to put some money in.”
Caputa: HubSpot scaled partner program by shifting agencies to recurring retainers
“Marketing agencies really struggle with cashflow because most of their business was projects web design projects, short-term SEO engagements, et cetera. And so what we did is we figured out that we could teach them to sell a set of services that they deliver o…”
HubSpot and Infusionsoft are too difficult for small businesses to implement
“When you look at the big packages, the all-in-one solutions your companies like HubSpot, Infusionsoft, et cetera. They make really great software but it tends to be, from a small business perspective, very difficult to implement.”
Most Postalytics Customers Are Acquired via HubSpot Partner Ecosystem
“The vast majority of them are HubSpot customers and they have found us through both of our content marketing,
As well as our investment in the HubSpot Connect partner program.”
Reich: HubSpot routes all incoming global leads using Troops
“HubSpot is a good example. They're a customer of troops. They manage all of their leads using troops. The lead comes in, it gets it gets inspected and then routed intelligently to the right team member around the world.”
Carruthers: Prefers HubSpot over Salesforce despite reporting limitations
“HubSpot. Absolutely love it. I mean, it's an interesting battle because our CMO wants to move over to Salesforce and stuff. And there's this, you know, it's got this great integration of sales and marketing. The reporting is maybe not as good as it should be, …”
Skok: HubSpot originally launched with flat $500/month pricing and no expansion axis
“So in, in HubSpot's case, we started with us with an idea that simplicity was going to be great. And so we had one price point, which was 500 bucks a month, 6000 dollars a year for every single customer, regardless of what was going on. And there was no expans…”
Halligan: HubSpot charged a flat $250 monthly for five years
“When we first started HubSpot, it was like the model T. I don't care what color you want it as long as it's black. We had a product called HubSpot, not basic pro enterprise. It was 250 dollars a month. And that was it for the first five years of HubSpot.”
Halligan: HubSpot uses Australia as an isolated sandbox for experiments
“Often we do this in Australia, actually, because they speak English, and it's sort of an isolated place to experiment, and we try to learn things from them, and if they work, then we apply them to the whole company, but really we want to experiment everywhere.”
Collin: HubSpot expanded from one to 15 teams using Front
“HubSpot started with one team on front, their customer success team, and now they have about, I don't know, 14, 15 teams on front.”
Lorang: HubSpot integrates FullContact infrastructure into its applications
“So yeah, I mean, we've got like for example, HubSpot uses us and plugs in HubSpot into full contact infrastructure to provide contact sort of the full contact information about people in the HubSpot applications.”
HubSpot achieved 0% net revenue churn around 2015
“I know that HubSpot recently, I think in the past year hit zero percent revenue churn.”
Fuller: Peter Caputa built an $80M agency reseller channel at HubSpot
“Basically he created eighty million in revenue from nothing as a an AE at HubSpot. He's now oversees eighty million dollars in revenue from turning marketing agencies into resellers of HubSpot.”
Fuller: PandaDoc closed partnerships with HubSpot, Oracle, and Salesforce
“We've built and close partnerships with companies as large as HubSpot Oracle Salesforce where basically our product is in front of their customers and they're kind of, Power resellers, so to speak.”
Bellows: Marketing automation is one-to-many; sales acceleration is one-to-one
“Those people are sort of higher in the funnel, if you will.
Those are marketing automation companies, and so they focus on one-to-many marketing blasts and communications from a marketing group, and whereas we focus on the one-to-one between the salesperson a…”
Lillia: Younium operates between CRMs and accounting software to manage subscriptions
“We typically sit between like a Salesforce and a HubSpot and a backend like a NetSuite or a QuickBooks and perhaps your own service and how to get that orchestrated and done in a good way, all the way from, you know, quoting, Dealing with the subscription over…”
Kilens gives culture carriers quarterly budgets to drive bottom-up team events
“And what we've done at AirMeets, at HubSpot, at Drift, is we've gotten people together on the team who want to be the, kind of, the life of the party of the team. So these people are empowered. I give them budget. I give them X amount of money per quarter. The…”
HubSpot and Drift adopted MSPOT goal frameworks at $50M and $40M
“We did this, you know, probably when we were like, fifty million at HubSpot. We did this kind of when we were at forty million at Drift. We're doing this now at AirMeet even sooner, right?”
Smith: Leon integrates with Salesforce and HubSpot to predict team burnout
“So what Leon does is we integrate into like Salesforce. We primarily work with sales teams, by the way we integrate with Salesforce and HubSpot, and then we use sentiment analysis using diagnostic surveys and whatnot. Combine that into an algorithm that gives …”
PlusThis Acquires Customers Through Marketing Consultants and Platform Marketplaces
“One is working from, with consultants, marketing automation consultants out there that are working with their clients and they become resellers either on a wholesale model or just a referral, like affiliate referral model. We also try to work directly with the…”
Smajić: CRM partnerships drive significant inbound leads for GetAccept
“So, I mean, all the CRMs, HubSpot, Pipedrive Microsoft Dynamics we have some local here in the Nordic region that are driving a lot of leads to us. So partners has always been focused for us. It took a while to get there and to get their like interest in us. B…”
Donnelly: Seventh Sense pays nothing to HubSpot, Marketo, or Google
“We don't give anything to HubSpot or Marketo or Google.”