Retailers

topic on 16 shows · 78 statements across 64 episodes

Acquired Founders the Pitch Another Podcast We Live to Build the Knowledge Project Masters of Scale My First Million the Neon Show A Product Market Fit Show Top Founders How I Built This the a16z Podcast TBPN 20VC David Senra

The latest 60 statements about Retailers, every show

Calvin: Retailers always mistakenly believe consumer product crazes will last forever
“No matter how many times the retailers go through this, no matter how many times I went through this, everybody's thinking to themselves, this time is different. Like, this time, it's gonna sell a million a month for the next three years, and they can't even j…”
Carlton Calvin Aug 20, 2026 ▶ 41:19 Advice Line with Carlton Calvin of Razor
Retailers resisted $1 e.l.f. makeup fearing customers would trade down, says Shamah
“One of our biggest obstacles in the early years was retailers afraid to put our product on shelves. Cause they didn't want to trade the customer down. If they're selling a six dollar lip gloss and I'm selling a dollar lip gloss and they customer buys mine over…”
Joey Shamah Jun 29, 2026 ▶ 16:08 e.l.f. Cosmetics: Joey Shamah. The Dollar Store Formula That Built a Cosmetics Giant
Retailers prioritize products that maximize revenue per unit of space
“Retailers, what they sell really is real estate. So the more you can turn product into less space, the more they like you.”
Daniel Lubetzky Apr 20, 2026 ▶ 40:28 KIND bars: Daniel Lubetzky. From peace in the Middle East to a $5 billion snack bar
MASTERS OF SCALE Assertion Not checkable as stated
Simple Mills maintained a 96% fill rate during supply chain crises
“We maintained something like a 96% fill rate when competition was happy to be at 80.”
Katlin Smith Jan 8, 2026 ▶ 31:57 From kitchen experiments to a nine-figure sale (Simple Mills CEO Katlin Smith) | Masters of Scale
Mackey: Retailers Cannot Patent Store Formats, Product Mixes, or Service Levels
“Retailers don't have patents. We couldn't patent a natural food supermarket. We couldn't patent our product mix. We couldn't patent our marketing. We couldn't patent our service levels.”
John Mackey Jan 4, 2026 ▶ 27:06 John Mackey: The Dropout Who Changed How America Eats
TBPN Assertion Partly supported
US retailers spent $5.8 billion on digital ads in early November
“Retailers, Spent 5.8 billion on digital ads in the U.S. From November first to November seventh, a four percent increase from last year.”
John Coogan Dec 17, 2025 ▶ 23:24 Ford PULLS BACK EV Investment
ACQUIRED Insight
Gilbert: Coca-Cola's core moat is aligning ecosystem partner incentives
“If you really boil it down, the Coca-Cola company in a nutshell, it is figuring out how to incentivize partners to sell your product. And everyone is incentivized. The bottlers are massively incentivized. The retailers, there's great margin there for you. The …”
Ben Gilbert Nov 24, 2025 ▶ 3:42:48 Coca-Cola: The Complete History & Strategy (Audio) · Acquired
ACQUIRED Insight
Rosenthal: Trader Joe's uses its private label to signal unique differentiation
“The other retailers want to use the house brand brand name to signal to customers this is the same product at a cheaper price. Trader Joe's Wants to signal to customers with all of their products, this is an N of one product.”
David Rosenthal Oct 27, 2025 ▶ 1:47:11 Trader Joe’s: Hawaiian shirts and counter positioning (Audio) · Acquired
Stack: Heavy PE debt loads destroy retailers' agility during market downturns
“Many have carried a heavy debt load pushed on them by their private equity owners, firms that use these stores and that debt to pay themselves. When you're leveraged up like that and have significant interest payments to make, you're not as nimble when things …”
Ed Stack Quotes Sep 23, 2025 ▶ 57:10 Ed Stack: Lessons from Dick’s Sporting Goods [Outliers]
Retailers repeatedly misjudge novelty crazes by ignoring demographic saturation limits
“No matter how many times the retailers go through this, no matter how many times I went through this, everybody's thinking to themselves, this time is different. Like this time it's going to sell a million a month for the next three years. And they can't even …”
Carlton Calvin Sep 8, 2025 ▶ 49:38 Carlton Calvin: Razor. The wild rise, collapse, and reinvention of a mobile toy empire.
Barrocas: Proactively telling retailers about failing products turns vendors into partners
“If you go to someone with information proactively before they come to you, you're a partner. You've given them great insights. You're a partner. If somebody comes to you and says, Hey, this is not working. You're a loser. That difference between a partner and …”
Mark Barrocas Aug 15, 2025 ▶ 25:23 SharkNinja CEO on turning consumer insights into hit products (Mark Barrocas) | Masters of Scale
KNOWLEDGE PROJECT Assertion Partly supported
Payroll and benefits account for 80% of typical retail operating costs
“Because payroll and benefits represent approximately 80% of a retailer's cost of operations, pricing advantage follows labor productivity.”
Shane Parrish Aug 12, 2025 ▶ 16:23 Sol Price: The Retail Legend Who Taught Sam Walton, Jim Sinegal, and Jeff Bezos [Outliers]
HOW I BUILT THIS Prediction Not checkable as stated
Larian: Consumers, not toy companies, will pay the cost of import tariffs
“And these tariffs are not going to be paid by the toy companies or any company. They're not going to be paid by retailers. They're going to be paid by the consumers.”
Isaac Larian Jul 31, 2025 ▶ 2:10 Advice Line with Isaac Larian of MGA Entertainment
HOW I BUILT THIS Assertion Contradicted
Kilgore: Mainstream beauty products carry at least a 1,200% retail markup
“And in all of these different layers of distribution, you would end up with a markup of 1200% At minimum on that product. So something that is manufactured for five dollars would retail for 60 at minimum because the retailer themselves are taking at least half…”
Marcia Kilgore Jun 19, 2025 ▶ 2:24 Advice Line with Marcia Kilgore of Beauty Pie
FOUNDERS Insight
Physical retailers deploy technology to reduce costs, not transform customer experiences
“In the physical world, retailers will continue to use technology to reduce costs, but not to transform the customer experience.”
David Senra May 21, 2025 ▶ 36:42 Lessons from Jeff Bezos's Shareholder Letters
HOW I BUILT THIS Assertion Not checkable as stated
Retailers demanded 50% margins when the Litter-Robot only yielded 30%
“Most of the retailers wanted 50 points on the product and there just wasn't a way that we could Provide that. We were maybe making 30 points at most on the product at the time.”
Brad Baxter May 5, 2025 ▶ 39:09 Whisker/Litter-Robot: Brad Baxter
Retailers Lack Customer Insights Because Transaction Data is Trapped in Big Banks
“No, no retailer really understands like much at all about their customers. Because how could they? All of the data is trapped within the big five banks.”
Jeff Adamson Mar 24, 2025 ▶ 50:37 He sold SkipTheDishes for $200M—then grew Neo Financial to a $1B valuation. | Jeff Adamson, Co-Fo... · PMF Show
THE PITCH Insight
Gulati: Early-stage food brands lack leverage to go direct-to-consumer
“I don't actually think it is clear that you can go direct to consumer. Like I think that happens in some cases when brands have leverage. I think when brands don't have leverage or when they're just starting out, it's kind of The retailers, I think, dictate a …”
Daniel Gulati Mar 3, 2025 ▶ 16:10 #35 The Proof Is in the Pudding
THE PITCH Opinion
Gulati doubts retailers get over 1% of revenue from vending machines
“My hypothesis is there aren't a ton of retailers and brands that derive more than one percent of their revenue via this channel.”
Daniel Gulati Mar 3, 2025 ▶ 10:10 #31 Are Vending Machines the Future of Retail?
THE PITCH Assertion Not checkable as stated
Smith: Sandbox Commerce Saves Retailers Six Months and $250,000
“Our platform helps those retailers save, you know, six months and nearly 250,000 dollars.”
Sterling Smith Mar 3, 2025 ▶ 3:53 #19 Sandbox
THE PITCH Assertion Partly supported
Smith: Only 2% of Retailers Currently Have Mobile Applications
“Two percent of retailers have mobile applications right now.”
Sterling Smith Mar 3, 2025 ▶ 6:27 #19 Sandbox
THE PITCH Assertion Not checkable as stated
Smith: Mid-Market Retailers Spend $250,000 on First-Year App Development
“If you are a retailer and you want to build a mobile app, in the case of a smaller retailer who's generating a million dollars or more in revenue. That retailer is spending a quarter of a million dollars the first year to build that mobile application.”
Sterling Smith Mar 3, 2025 ▶ 6:59 #19 Sandbox
ACQUIRED Assertion Supported
Gilbert: Early 20th-century watch brands belonged to retailers, not manufacturers
“But this was the craziest thing that struck me is the retailer is the brand on the watch at this point in time.”
Ben Gilbert Feb 24, 2025 ▶ 22:54 Rolex (Audio) · Acquired
PRODUCT MARKET FIT Assertion Not checkable as stated
Domingues: Almost all grocery retailers donate food in massive quantities
“In the grocery space, every, almost every retailer donates food in massive quantities. In the restaurant space, same thing happens”
Josh Domingues Jan 20, 2025 ▶ 4:13 He lost his only 2 customers & was ready to quit—then he grew to $1.5M ARR in a year. | Josh Domi... · PMF Show
Domingues: Large Retailers Limit Themselves to One to Three Innovations Yearly
“And so what I've learned is for big companies, especially retailers, they only have so many, literally every year they do future planning where there's like, these are the five critical things we're working on. And maybe there's one or two innovations or three…”
Josh Domingues Jan 20, 2025 ▶ 25:00 He lost his only 2 customers & was ready to quit—then he grew to $1.5M ARR in a year. | Josh Domi... · PMF Show
ACQUIRED Insight
Gilbert: Great retailers have more in common with P.T. Barnum
“Great retailers have more in common with P.T. Barnum than poor retailers.”
Ben Gilbert Nov 18, 2024 ▶ 47:35 IKEA (Audio) · Acquired
PRODUCT MARKET FIT Assertion Contradicted
Online military discounts lacked a verification mechanism before ID.me's founding
“I realized there was this huge problem impacting military families where the whole country kind of wanted to wrap their arms around the military, whether it was retailers or nonprofit government programs. And obviously military families wanted to access those …”
Blake Hall Jul 1, 2024 ▶ 3:26 He fought Al Qaeda in Iraq, turned down $250K at McKinsey—& built a $150M+ ARR unicorn. Here’s ho... · PMF Show
HOW I BUILT THIS Assertion Not checkable as stated
Virtually All Modern Apparel Brands Are Just Purchase-Order-Writing Marketing Businesses
“And most brands, virtually all of them, and most retailers are not in that business. They are in the purchase order writing business. And so you have to become a manufacturer again, the way they all were. You know, they all were manufactured businesses, 20, 30…”
Bayard Winthrop Jul 1, 2024 ▶ 33:11 American Giant: Bayard Winthrop
Policymakers and Retailers Bear Far More Responsibility for Domestic Manufacturing Than Consumers
“Probably policymakers number one probably retailers number two and brands number Three, and then consumers, I think, are fourth and the least important, because I think consumers have got to act rationally, and they should.”
Bayard Winthrop Jul 1, 2024 ▶ 1:19:04 American Giant: Bayard Winthrop
Myers: Personal care services are replacing traditional retail in shopping centers
“Personal services, personal care services is the new retails. If you go to the shopping center, you'll see, You know, place after place after place that is personal services because so many retailers have gone out.”
Lyle Myers Jun 25, 2024 ▶ 19:21 Imitate Before You Innovate: The Phrase Behind a 950-Store Empire
Maldonado: Getting onto retail shelves is easy compared to post-launch execution
“You selling to the retailer and getting out on the shelf is the easy part. That's when the work starts.”
Pete Maldonado May 2, 2024 ▶ 2:24 Advice Line with Pete Maldonado of Chomps
HOW I BUILT THIS Assertion Contradicted
Maldonado: Most retailers make more from slotting fees than product sales
“And these, you know, retailers, most of them, they make more, more money from slotting fees than they do from actually selling products.”
Pete Maldonado May 2, 2024 ▶ 3:46 Advice Line with Pete Maldonado of Chomps
PRODUCT MARKET FIT Assertion Contradicted
Andrew Butt: 80% of global trade flows through supply chain intermediaries
“80% of global trade goes from a manufacturer through middle parties like distributors, buying groups, retailers. Contractors, and then eventually to the end customer. That's 80% of trade. There's very, very little that goes direct from a manufacturer to an end…”
Andrew Butt Apr 1, 2024 ▶ 5:50 He raised $275M in the last 3 years. His 'boring' B2B startup is now a $1B unicorn. | Andrew Butt... · PMF Show
Specializing in basic apparel drives better customer loyalty than trend-chasing
“By focusing on it, we could actually do it really well in a way that was sort of profitable, and, you know, a solid business, and the basis of an amazing customer relationship, where, yes, a bunch of other companies could and do sell and A basic white t-shirt …”
Galyn Bernard Jan 15, 2024 ▶ 31:49 Primary: Christina Carbonell and Galyn Bernard
ACQUIRED Assertion Not checkable as stated
Gilbert: Thin-margin retailers often pay as much in card fees as EBITDA
“Even large retailers that run at pretty thin margins, it is often the case that their EBITDA is the same size as their card processing fees.”
Ben Gilbert Nov 27, 2023 ▶ 3:17:19 Visa (Audio) · Acquired
Appel: Replacing underperforming store managers drives almost instantaneous retail turnaround
“And it's a perfect example for retailers and store managers, all right? Is that you might have a store that's in a good location and it's not performing and you know the store manager needs to be replaced and you bring in a new store manager and who's really, …”
Michael Appel Nov 14, 2023 ▶ 44:05 Every PE Investor Says the Same Thing When Asked Their Biggest Regret
Norton: Premium condiments increase grocery profits but squeeze restaurant margins
“The fundamental difference of the business of a retailer and a restaurant is that for a retailer, when they buy a product, if it's more expensive, then that actually means that there's more profit for them when they sell it. The opposite is really true with a …”
Scott Norton Oct 23, 2023 ▶ 50:44 Sir Kensington's: Scott Norton and Mark Ramadan
HOW I BUILT THIS Assertion Partly supported
Harrington: Ice cream retail category reviews happen only once a year in fall
“Those meetings for the ice cream category happen once a year, and they happen September through November or early December”
Drew Harrington Sep 25, 2023 ▶ 35:07 Yasso: Amanda Klane and Drew Harrington
HOW I BUILT THIS Assertion Supported
Klane: Frozen and dairy are among grocery's most expensive shelf spaces
“Frozen and dairy are two of the most expensive spaces in the store because they require electricity”
Amanda Klane Sep 25, 2023 ▶ 57:08 Yasso: Amanda Klane and Drew Harrington
ACQUIRED Assertion Supported
US fair trade laws in the 1950s legally barred retailers from discounting
“There were actually laws on the books in the U.S. At the time that manufacturers of goods could set a minimum selling price for retail, and it was actually illegal for retailers to offer products below that price to the general public.”
David Rosenthal Aug 21, 2023 ▶ 22:59 Costco (Audio) · Acquired
Annual backpack redesigns angered retailers by making their existing inventory obsolete
“Retailers don't like that. I didn't really spend enough time understanding where they were coming from, and I would inflict them with new designs maybe every year, and that would obsolete their inventories.”
Mike Pfotenhauer Feb 20, 2023 ▶ 33:01 Osprey Packs: Mike Pfotenhauer
ACQUIRED Assertion Supported
Gilbert: In 1995 over 100k web retailers generated only $324M total
“In 1995, the web attracted more than 100,000 retailers. Which I would not have guessed that happened until, like, Shopify, but apparently that happened in 1985, with some spending more than a million dollars each on eye-popping sites. Yet worldwide retail sale…”
Ben Gilbert Aug 16, 2022 ▶ 1:45:10 Amazon.com · Acquired
Evans: Brands now treat digital ad spend as interchangeable with store rent
“There's another point, which is one I've made in a different context, which is, yes, but as a brand or retailer, now you're looking at your ad budget as interchangeable with your rent. So you're asking the question, should we rent more stores, or should we run…”
Benedict Evans Jun 6, 2022 ▶ 19:09 What's next for advertising?
ACQUIRED Assertion Not checkable as stated
Weber: 90% of Brooks Running products were sold via retail before COVID-19
“90% of our products went through a retailer.”
Jim Weber May 16, 2022 ▶ 50:16 Arena Show Part II: Brooks Running (with CEO Jim Weber) · Acquired
NEON SHOW Assertion Not checkable as stated
Gill: Nearly 90% of offline retailers rejected OZiva at launch
“When we launched the brand, right. We actually went to offline initially, and we were rejected by, obviously, almost 90% of the retailers out there that you will keep your product, which is a typical story”
Aarti Gill Apr 18, 2022 ▶ 10:04 Building A 180 CRORE Women Nutrition Brand! ft. Aarti Gill, Co-Founder, OZiva
PRODUCT MARKET FIT Assertion Supported
Retailers Lose Hundreds of Millions Annually to Workplace Accidents
“Retailers experience literally in some cases, tens of millions to hundreds of millions of dollars a year in accident costs in their stores and distribution centers.”
Carol Leaman Mar 15, 2022 ▶ 5:44 How to Build the Right Solution | Carol Leaman, Founder of Axonify · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Retailers Resisted Investing in Short-Tenure Store Associates a Decade Ago
“10 years ago, it was hard. It was really hard to get a retailer to A, want to invest more in the associate that they knew was only going to stick around for a short time, and B, think about doing it differently than just in a classroom or on a laptop.”
Carol Leaman Mar 15, 2022 ▶ 9:29 How to Build the Right Solution | Carol Leaman, Founder of Axonify · PMF Show
Frontline Software Adoption Depends Heavily on Individual Store Managers
“We found with retailers that the engagement and the motivation of the store manager was highly dependent on, or we were highly dependent on that store manager to drive the daily adoption and then ongoing participation of the people in that particular store.”
Carol Leaman Mar 15, 2022 ▶ 17:30 How to Build the Right Solution | Carol Leaman, Founder of Axonify · PMF Show
20VC Insight
Rhodes: Unsold inventory risk is the primary barrier for retail buyers
“The trade show solved like a really fundamental problem for retailers, which is when they are placing an order for a product, they need to know that it's going to sell. If it doesn't sell, they could go out of business. And so there's all this anxiety that's w…”
Max Rhodes Feb 18, 2022 ▶ 7:03 20VC: Faire's Max Rhodes on Three Steps To Hire the Best Candidates, Why Every Company Should Have a Strategy Doc and How To Do It & The Art of Referencing; How to Get the Most Out of Every Reference
20VC Assertion Partly supported
Rhodes: Etsy and Bonagora failed at wholesale by ignoring retailer demand
“Moving that online, people had tried it. Like Etsy tried this. There was this other website called Bonagora a while back that tried it. Everyone who tried it Would get a bunch of brands signed up, but then they couldn't get the retailers to order.”
Max Rhodes Feb 18, 2022 ▶ 7:22 20VC: Faire's Max Rhodes on Three Steps To Hire the Best Candidates, Why Every Company Should Have a Strategy Doc and How To Do It & The Art of Referencing; How to Get the Most Out of Every Reference
20VC Assertion Supported
Rhodes: Faire launched with free returns and net 60 terms
“And so we realized in that moment, that was the core problem that we had to solve. And that's how we ended up launching fair with free returns, net 60 payment terms, basically like try before you buy.”
Max Rhodes Feb 18, 2022 ▶ 7:42 20VC: Faire's Max Rhodes on Three Steps To Hire the Best Candidates, Why Every Company Should Have a Strategy Doc and How To Do It & The Art of Referencing; How to Get the Most Out of Every Reference
MY FIRST MILLION Assertion Supported
Marc Lore: Apparel e-commerce return rates sit at 40%
“You know, return rates on apparel are 40%.”
Marc Lore May 26, 2021 ▶ 54:36 Billionaire Marc Lore on What He Would Build Today and Future of Ecommerce | My First Million #186
Marc Lore: AI fit analytics can save retailers billions on returns
“So the idea that you know my body dimensions and use artificial intelligence to know the inside dimensions of the garment to see exactly how it's going to lay in my body without having to try it on, to cut down return rates dramatically. There's billions of do…”
Marc Lore May 26, 2021 ▶ 54:47 Billionaire Marc Lore on What He Would Build Today and Future of Ecommerce | My First Million #186
NEON SHOW Assertion Not checkable as stated
Jumbotail has over 50,000 retailers on its platform
“We are having over you know, 50,000 retailers on our platform”
Karthik Venkateswaran Apr 14, 2021 ▶ 23:42 Inside the mind of Jumbotail Founders, Ashish Jhina & Karthik Venkateswaran | 100x Entrepreneur
Higher Wholesale Margins Incentivized Retailers to Push UPPAbaby's Lower-Priced Strollers
“When we had gone into the retailers, and this was where Joanne had come in, she was pretty knowledgeable about what margins look like for retailers, and at the time she said, if we come in and we give them a margin that's a little bit bigger than what they're …”
Lauren Monahan Mar 29, 2021 ▶ 39:41 UPPAbaby: Bob and Lauren Monahan
ANOTHER PODCAST Assertion Supported
Evans: Amazon's 20 percent private label business is standard retail practice
“Amazon doing private label, like, yo, that's how retails work for the last hundred years. Like every retailer is 20% private label, but on the web somehow it's evil.”
Benedict Evans Jan 10, 2021 ▶ 41:56 There's no such thing as data
Retailers deny vendor attribution to preserve their negotiating leverage
“No retailer will ever admit to us that you did this, right? Like, because if they do that, it's negotiating leverage.”
Gary Saarenvirta Nov 21, 2020 ▶ 13:54 Daisy intelligence on track for $10m in 2021
Ryan: Manufacturers must fund retail clearance discounts for discontinued products
“And it's expensive to launch a new product. It's really expensive to discontinue. Because when you see something on shelf that's being discounted for the store to get rid of it, the manufacturer is funding it.”
Eric Ryan Oct 12, 2020 ▶ 44:35 method: Adam Lowry & Eric Ryan (2018)
TOP FOUNDERS Assertion Not checkable as stated
Gerrie: ZigZag retailers onboard in an hour to two weeks
“Technical onboarding takes anything from an hour to a couple of weeks, depending on the size of the retailer. So it can be very quick to get a retailer live and they're transactional within the first month.”
Al Gerrie Jun 26, 2020 ▶ 14:02 ZigZag Hits $5m Revenue Helping Brands Like Gap Manage Returns
NEON SHOW Insight
Aggarwal: High CAC forces single-product D2C brands to become distributors
“Brand will give you stronger unit economics, but brands will have very high, ah, cost of customer acquisition and repeat rates. So very quickly you will find that if you have very high cost of customer acquisitions, Then you can't be a single product company. …”
Sanjeev Aggarwal Feb 19, 2020 ▶ 34:39 Sanjeev Aggarwal on 700 Crore IBM Exit and founding Helion & Fundamentum VC

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