retailers

“It reminded us that there's a higher burden on us because we take our products really personally. And we think that everyone in every day is going to take all the time to explain everything about it the way that we, the inventors would. And that's not always t…”

“And it's expensive to launch a new product. It's really expensive to discontinue. Because when you see something on shelf that's being discounted for the store to get rid of it, the manufacturer is funding it.”

“We'd have to stop the retailers. We'd have to not allow them to purchase because some of the kids would look at some of these big retailers and say, well, now FUBU's not cool anymore because it's in these big retailers.”

“And it's expensive to launch a new product. It's really expensive to discontinue. Because when you see something on shelf that's being discounted for the store to get rid of it, the manufacturer is funding it.”

“When we had gone into the retailers, and this was where Joanne had come in, she was pretty knowledgeable about what margins look like for retailers, and at the time she said, if we come in and we give them a margin that's a little bit bigger than what they're …”

“Retailers don't like that. I didn't really spend enough time understanding where they were coming from, and I would inflict them with new designs maybe every year, and that would obsolete their inventories.”

“Those meetings for the ice cream category happen once a year, and they happen September through November or early December”

“Frozen and dairy are two of the most expensive spaces in the store because they require electricity”

“The fundamental difference of the business of a retailer and a restaurant is that for a retailer, when they buy a product, if it's more expensive, then that actually means that there's more profit for them when they sell it. The opposite is really true with a …”

“By focusing on it, we could actually do it really well in a way that was sort of profitable, and, you know, a solid business, and the basis of an amazing customer relationship, where, yes, a bunch of other companies could and do sell and A basic white t-shirt …”

“You selling to the retailer and getting out on the shelf is the easy part. That's when the work starts.”

“And these, you know, retailers, most of them, they make more, more money from slotting fees than they do from actually selling products.”

“Probably policymakers number one probably retailers number two and brands number Three, and then consumers, I think, are fourth and the least important, because I think consumers have got to act rationally, and they should.”

“And most brands, virtually all of them, and most retailers are not in that business. They are in the purchase order writing business. And so you have to become a manufacturer again, the way they all were. You know, they all were manufactured businesses, 20, 30…”

“Most of the retailers wanted 50 points on the product and there just wasn't a way that we could Provide that. We were maybe making 30 points at most on the product at the time.”

“And in all of these different layers of distribution, you would end up with a markup of 1200% At minimum on that product. So something that is manufactured for five dollars would retail for 60 at minimum because the retailer themselves are taking at least half…”

“And these tariffs are not going to be paid by the toy companies or any company. They're not going to be paid by retailers. They're going to be paid by the consumers.”

“No matter how many times the retailers go through this, no matter how many times I went through this, everybody's thinking to themselves, this time is different. Like this time it's going to sell a million a month for the next three years. And they can't even …”

“Retailers, what they sell really is real estate. So the more you can turn product into less space, the more they like you.”

“One of our biggest obstacles in the early years was retailers afraid to put our product on shelves. Cause they didn't want to trade the customer down. If they're selling a six dollar lip gloss and I'm selling a dollar lip gloss and they customer buys mine over…”

“No matter how many times the retailers go through this, no matter how many times I went through this, everybody's thinking to themselves, this time is different. Like, this time, it's gonna sell a million a month for the next three years, and they can't even j…”