Mignano: Independent Media Has Not Peaked and TV Is Unbundling
“I don't even think we've reached the peak yet. I think television is still in the process of being massively unbundled.”
Walt Disney pitched television networks to finance Disneyland
“So in order to go get the bulk of the financing for the park, Walt comes back fully into the fold at the Disney studio and does something that no other movie executive is willing to do. At this point in time, he embraces television. He goes to the TV networks …”
US television penetration rose from 9% in 1950 to 65% by 1955
“It went from nine percent of households in 1950 to 65% just five years later in 1955.”
Large screen use cases will move to AR smart glasses first
“What I actually would estimate is that a lot of the large screen use cases are the first to move, right? So if you think about what's so interesting about specs, you can have a huge TV, right, with you almost anywhere. A giant screen with you almost anywhere. …”
Hastings: YouTube accounts for about 12% of US television screen time
“No, YouTube is about 12%.”
Buying a massive television is an economically rational decision for low-income households
“If you haven't got much money, TV as a source of long-term entertainment is spectacularly cheap. So having a really good television on which to enjoy it, because you're not going to go Porsche racing at the weekend, you know, you're not going to be there, you …”
Abram: YouTube became the most watched television streaming platform
“And so YouTube has become, in the last 18 months, I think, the most watched streaming platform on televisions.”
Zuckerberg: AR glasses will replace smartphones while VR headsets will replace televisions
“Augmented reality is the future of phones. It's the mobile thing that you're going to take out with you. And I think virtual reality is the future of TVs.”
Andreessen: Television formats inherently impoverish viewers intellectually
“I think the jury's in now. I think you can make the claim television makes you dumb in a really fundamental way. Cause like literally it cuts off all the interesting conversations, right? As they're about to get, get interesting. It kind of has to be intellect…”
Ohanian: 80% of TV and movies will lose attention market share
“I think it is, let's go back to that Pareto, eighty-twenty action. I think 80% of movie, television, that kind of scripted, created, even non-scripted, that sort of entertainment slips.”
Haidt compares shift to algorithmic social media to shift from heroin to fentanyl
“Just as like the move from heroin to fentanyl kills lots and lots of people, because fentanyl is so incredibly concentrated, the move from television to algorithm-driven social media, where It's not just like mass marketed, we think this show, you know, Nielse…”
Pansino: No geeky baking shows existed on TV or online when starting
“No geeky baking show exists on television, online.”
Benedict Evans: US consumers will likely never return to $150/month TV spend
“It seems very unlikely that you're going to get everybody in America to go back to paying 150 dollars a month for television.”
Evans: Apple Vision Pro is the best single-person television money can buy
“The one thing that is absolutely unambiguously great for is TV. It is the best television money you can buy for one person.”
Forte: Television Remains the Highest-Leverage Medium to Spread Ideas Globally
“When you look at what are the highest leverage ways of getting an idea into the hearts and minds of the most people in this world, TV is just, it's it.
[1559] Tiago Forte: That's, that TV is the medium that runs the modern world.”
Sivanandan: India's video media market reached $12B-$14B in 2022
“In that same report, interestingly, they say that the kind of video media business so that that actually includes social media. No, no, it doesn't include social media includes television include streaming includes movie studios is. 2022 was about 12 to fourte…”
Sivanandan: India's television industry generates at least $8B to $10B
“Television will be at least, Eight to ten billion dollars. All in, right? Like with the number of channels.”
Singh: Social Media Ended Television's Narrative Control Over Indian Beauty Standards
“Brand building is not about television. Well, in television, there was narrative control. So when, if you put like a superstar celebrity who was a certain way looking, people assume this is the definition of perfection, but social media has democratized that r…”
Simmons: Long-form interviews work better as podcasts than TV shows
“What I didn't count on was that it's just more fun to listen to a podcast. You can listen to it on your own time. You don't have to watch it.”
Simmons: Sports-driven talk shows have not worked on TV in 15 years
“Especially sports-driven talk shows, there's really no record of them working in the last 15 years.”
Sony lost its television market share lead in 2006
“In 2006, they lose the number one market share lead in televisions for the first time.”
Evans: Legacy industries face disruption 15 years after tech hype peaks
“That retail that that retail tv and so on advertising and now being completely overturned by stuff that people in tech were obsessed by 15 years ago”
Abbas: Radio Demands Verbal Visuals, Television Focuses on Persona
“On radio, you learn how to be able to speak well, engage an audience, but there is no visual. So you start telling Stories in visuals a lot more. The minute you switch from that and you go on to television, you suddenly have to do a lot more about the persona,…”
Godin: The internet is a micro medium, not a mass medium
“The internet is not a mass medium. We haven't had a new mass medium since television. The internet is a micro medium. It is the best medium ever developed to reach specific people, but it is terrible at reaching everyone. There is no homepage. It is impossible…”
Koppelman: Movies and television are rapidly merging on streaming platforms
“Movies exist on streaming platforms now, so I think these things are all becoming one thing pretty quickly.”
Riccitiello: Video game streaming will rival television in audience size
“It is a massive medium and it's a medium that Is an in and of itself in time will rival television, which is completely crazy from any historical perspective.”
Quality character-driven storytelling shifted from film to television around 2003
“It literally was at 2003 or four when I sat down and said, oh, all the good character driven stuff can be made on television.”
In television the writer fires the director, unlike in feature films
“In film, we always say the director fires the writer, and in television, the writer fires the director. Like, and that's always been the way it's been.”
Koppelman: Pitching Rounders today would be a TV series, not a movie
“No, you would pitch the world of the underground card rooms for television, because I think a lot of that, that's where this stuff lives, and that would have been, I think, a fascinating thing to see also.”
Thompson: Original scripted TV shows have grown sevenfold since early 2000s
“Since the early 2000, the number of original scripted shows on television has grown by a factor of Seven.”
Grazer: Poor economics drove my shift from theatrical films to television
“I mean, I can get them made just through, just sheer physics, just the force of me, like, but it's not attractive, so it's mostly what you just said, and for the most part, that's why I've kind of, I've shifted my focus or balance into television.”
DeBaun: Black Americans watch 8 hours of TV daily while driving content
“Black people and people of color actually over index and watching television, so it's about eight hours a day on average, it's a lot, the average person watches about five, and at the same time, we're huge content creators”
Lasky: Esports will remain a niche until television narrative problems are solved
“I don't just for a lot of reasons, I mean, I think until they solve the television problem, it's going to be very, very difficult. You know, so much of our experience of, I don't want to call them real sports, but of traditional sports is, is mediated by 2030,…”
Brit + Co plans to expand into OTT or linear television content
“I think television is definitely in the future at some point, and that could mean OTT or real television, linear television.”
Bickley: Overvaluing your company guarantees evisceration on Shark Tank
“And that, and the, for all the studying that we did and you've watched it, the best way to get eviscerated on television is to overvalue.”