Prediction Didn’t hold up AI assessment confidence: 85% certainty 4/5 debate potential 1/5

Brit + Co plans to expand into OTT or linear television content

Brit Morin · 20VC: Why The Evolution of Digital Media Presents A Multi $Bn Opportunity with Brit Morin, Founder & CEO @ Brit + Co · Sep 30, 2016 · at 29:00

Brit Morin, founder and CEO of Brit + Co, outlines the company's long-term media expansion plans.

0:00 / 0:08exact quote · 8.4s

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“I think television is definitely in the future at some point, and that could mean OTT or real television, linear television.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

The claim, plainly

Brit + Co will expand into television content, whether via OTT streaming or traditional linear television.

a quote alone can be ambiguous, so this restates it with the references and context of the conversation around it resolved. AI-written; the tape below the player is the source.

Assessment

Britt Morin predicted in September 2016 that Brit + Co would expand into television content via OTT streaming or linear television. Because no deadline was specified in the original claim, the 2019 horizon date is a default system benchmark rather than a speaker-imposed deadline. Evaluating the claim as of today, Brit + Co never developed, produced, or distributed content on OTT platforms (such as Netflix, Hulu, or Roku) or linear broadcast networks. Furthermore, following social media algorithm shifts in 2017-2018, the company laid off its video production team and officially pivoted away from original video production altogether in early 2019 to focus on SEO, digital courses, and audio podcasts. Because the initiative was abandoned and never realized, the claim is false.

Brit + Co never produced, released, or distributed video content on any OTT streaming platform or linear broadcast television network.
Brit + Co downsized and laid off its internal video production staff in 2018 and early 2019.
By early 2019, Brit + Co shifted its strategic focus away from original video production toward SEO, online education (Selfmade), and audio podcasts.

Checked against

[1] wikipedia.org [2] entrepreneur.com [3] tvunetworks.com [4] wikipedia.org [5] startupintros.com [6] onesocialgirl.com [7] digiday.com [8] digiday.com

Brit Co television content OTT linear TV show Britt Morin TV show Brit Co broadcast OTT streaming network Brit Co streaming TV show Netflix Hulu Roku TV channel "Brit + Co" "executive producer" OR "produced" OR "hosted" "Brit + Co" video series 2016 OR 2017 OR 2018 OR 2019

assessed as of 2026-07-31

This assessment is an AI reading of a public statement, made against the cited references with the confidence shown. It can be wrong. The quote, the tape and the references are all on this page; if something is off, use report an error below. full disclaimer →

Mentioned

Brit & Co television

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Brit + Co plans to expand into OTT or linear television content

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