Salesforce, every mention

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every year anyone Nathan Latka 479Brandon Bruce 54Godard Abel 47Ken Hoppe 22Chris Federspiel 17Ted Elliott 15Sam Jacobs 14Nicolas Vandenberghe 14Matt Schiltz 14Greg Soper 14

Verbatim, from the transcripts: the passages where Salesforce comes up

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Handwrytten Sends 6 Million Fake Handwritten Notes a Year and Makes $10M Jul 10, 2026 · 1 mention

  • ▶ 5:04 David Wachs So on the website, you can upload an Excel sheet or you can tie us into HubSpot, Salesforce,

Gather AI: $15M Revenue With Drones and 170% Net Retention - Sankalp Arora Jun 17, 2026 · 1 mention

  • ▶ 14:26 Sankalp Arora That is of, I think, what is founded by Keith Block, ex-CEO of Salesforce and Chris Little.

Selling Check for $400M, Now Building a $1.5M ARR AI Startup May 6, 2026 · 1 mention

  • ▶ 11:39 Ahikam Kaufman You want to make sure that the quote is connected to the opportunity in Salesforce, which connects to the right set of invoices or billing, how you bill the customer.

How Allo Reached $10M Revenue With 5,000 Customers Apr 1, 2026 · 1 mention

  • ▶ 4:40 Jeremy Goyo So for example, if you try to connect Salesforce, my sales team will jump and call you.

How TitanX Hit $9.7M ARR After Buying IP for $200K Mar 25, 2026 · 1 mention

  • ▶ 7:41 Joey Gilkey So that goes through Salesforce, SEPs, and then eventually it makes it to Nooks and Orem and now Frontspin.

Bootstrapping to $5M ARR: How Kukun Scales SaaS for Banks and Fintechs Jan 21, 2026 · 1 mention

  • ▶ 5:51 Raph Howery So there's an engagement with, you know, integration with Salesforce, Adobe audience manager.

I spent $1m on Linkedin Ads and Added $3m of new Revenue, Paragon CMO Feb 25, 2025 · 1 mention

  • ▶ 1:40 unnamed speaker Essentially, developers at SaaS companies use Paragon to build integrations with third-party apps like Salesforce, Slack, uh, task management tools.

While Zapier Gets all the Press, Celigo Just Doubled Revenue to $95m, CEO Jan Arendtsz Jan 21, 2025 · 1 mention

  • ▶ 6:27 Nathan Latka When you look at the deal that Salesforce did to buy MuleSoft, at the time, one of the highest multiples paid, a 21 X multiple.

Pavilion Breaks $10m Revenue using New Growth Playbook, CEO Sam Jacobs Dec 17, 2024 · 6 mentions

  • ▶ 19:21 Sam Jacobs So I'll give you a specific example from one of the great SaaS businesses, Salesforce. 6 times in the scene

42 year old lawyer convinces 200+ Construction Companies to Pay $4k+ Per Year for his Legal Software Nov 7, 2024 · 1 mention

Founder stuck at $8m revenue, burning $400k/month shares Profit and Loss, How he turned things around with Proposify CEO Kyle Racki Oct 29, 2024 · 1 mention

  • ▶ 5:34 Kyle Racki You know, we realized that the product had to change significantly, so larger businesses were mostly interested in, like, how does it integrate with Salesforce, and do you have SSO, and what's your security policy?

How Pavilion Hit $10m in Revenue While Balancing Investor and Customer Demands with CEO Sam Jacobs Aug 6, 2024 · 8 mentions

  • ▶ 20:26 Sam Jacobs So in the old days when Salesforce was still, was, was first coming up, uh, there was a belief within the CS organization at Salesforce that, um, getting your data, getting your data into Salesforce was the single biggest thing that would… 8 times in the scene

$5m in ARR? Your CRO Should Be Focused on These 3 Things Aug 1, 2024 · 1 mention

  • ▶ 17:34 Kyle Norton So all of this information is populated, charts, sales source reports, all this stuff.

How I Used 1 Linkedin Post to Generate $1,000,000 in Pipeline and Closed $250,000 in new ARR Jul 4, 2024 · 2 mentions

  • ▶ 13:21 Adam Baker One of the things I found in one of my files was I was the VP of sales at sales force. 2 times in the scene

$6m ARR CEO Shares When to Hire First AE, CSM, and VP Jul 2, 2024 · 2 mentions

  • ▶ 7:29 Sri Chellappa I've hired people from Salesforce, Zendesk, I've hired people from, um, big brand companies, and I've seen no difference in performance from somebody who might have just worked for a smaller startup or run their own mom and pop business in…
  • ▶ 15:34 Sri Chellappa If I hire a VP of sales from Salesforce, that's probably not going to work for an organization like ours, or a VP of sales from, you know, Workday or things like that.

Founder Does $18m in 2023 Revenue Following 9 Strange SaaS Playbooks Jun 20, 2024 · 2 mentions

  • ▶ 18:35 Gilles Domartini Um, large part of the reorganization on pricing is when we signed the Looker, when we signed the Salesforce. 2 times in the scene

How to Sell your Company for $60m (from a Founder who did it) May 30, 2024 · 1 mention

  • ▶ 19:18 Bob Moore Everybody whose badge you've ever scanned at a trade show, every business card that you've ever logged into Salesforce in some way, everybody that you've accumulated on your email or content list, um, how does that intersect

How I hit $15m ARR using 4 new growth playbooks May 14, 2024 · 1 mention

  • ▶ 14:56 Gil Allouche And so, this is very simple here, where you need to gather the data from your Salesforce.

We hit 4 Scaling Crisis between $0 and $70m ARR, here's how I solved them May 7, 2024 · 2 mentions

  • ▶ 11:45 James Isilay But, um, here, here are the two pictures that were up here were, um, uh, Salesforce, um, and that was really about us investing in our, um, our infrastructure and investing in our technology. 2 times in the scene

How Younium Hit 200 Customers Paying $30k ACV For its Billing and Revenue Analytics tool Apr 11, 2024 · 1 mention

  • ▶ 2:31 Nicholas Lillia We typically sit between like a Salesforce and a HubSpot and a backend like a NetSuite or a QuickBooks and perhaps your own service and how to get that orchestrated and done in a good way, all the way from, you know, quoting,

Do these 9 things to ensure your way to $50 Million ARR Mar 14, 2024 · 4 mentions

  • ▶ 8:08 Mark Douglas For Salesforce and NetSuite, we had to do a major infrastructure upgrade to, to move to our scaling. 4 times in the scene

This CEO Does $20m/year Selling Software to Chiropractic Offices Feb 15, 2024 · 1 mention

  • ▶ 19:31 Matt Prados You know, I, I, we have so many tools that we use and pay for from Salesforce to Monday to this, that, Zoom.

How to Double Your Company From $16m to $30m Revenue Using Multiple Product Lines with Chilipiper CEO Jan 2, 2024 · 2 mentions

  • ▶ 13:44 Nicolas Vandenberghe I'm observing, uh, our HubSpot is taking market share away from Salesforce, and they take them from the bottom, and then from Marketo and from the other, they take them from the bottom, because when you start with a product that can serve… 2 times in the scene

How to Generate $6m of Revenue and keep 100% Equity with BadgerMaps CEO Dec 28, 2023 · 8 mentions

  • ▶ 1:09 Nathan Latka They're getting leads from integration partners like Salesforce.
  • ▶ 12:14 Nathan Latka Talk to me about integration, Salesforce, Microsoft Dynamics, HubSpot, Zoho, et cetera. 5 times in the scene
  • ▶ 13:45 Nathan Latka And I see on sales force app exchange, the starting seat price is 49 bucks a month.
  • ▶ 22:23 Nathan Latka They're getting leads from integration partners like Salesforce, and he's done all of this totally bootstrapped, which we love.

Bootstrapper Reveals $7m Profits on $40m Revenue Selling to Banks, 2 Customers Pay $10m+ Each Nov 6, 2023 · 1 mention

He hit $120m in ARR Then Sold $70m Unit for $250m, Today His Secrurity SaaS is Cash Rich... whats next? Nov 1, 2023 · 3 mentions

  • ▶ 3:55 Joe Payne I mean, our product, as an example, connects to things like salesforce.com. 2 times in the scene
  • ▶ 23:40 Joe Payne Um, we've, you know, Salesforce proved that you can get to a billion dollars and it's have a ton of leverage in the model.

How to Grow Faster with $0 CAC Oct 18, 2023 · 1 mention

9 Lessons from Building Marketing Teams at HubSpot, Drift, and Airmeet Oct 3, 2023 · 1 mention

Behind The Term Sheet: How this $76m Seed Stage Fund Really Works Sep 22, 2023 · 3 mentions

  • ▶ 18:51 Anupam Rastogi Mark Penioff, you know, Salesforce has done really well through all kinds of different times. 3 times in the scene

How He Doubled Revenue To $2.4m Using a 5 Page Google Doc over the past 12 months Sep 5, 2023 · 1 mention

The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building Sep 4, 2023 · 1 mention

Team of 12 Hits $2.5m in ARR, $64m Valuation for Customer Success Tool. Can they beat Gainsight? Aug 25, 2023 · 2 mentions

How He hit $12k monthly revenue building the Zapier for Data Aug 21, 2023 · 1 mention

  • ▶ 12:32 Nathan Latka So it's just, it's a holding company with Google, Facebook, Amazon, Adobe, Domo, Salesforce, and Microsoft as the partners, and it's invite only.

7 SaaS Sales Techniques I Used to Help Grow Gong from $200k to $200M in ARR Jul 17, 2023 · 1 mention

  • ▶ 2:43 Chris Orlob Every time I talk to somebody, it seems like it's more than, we must be counting salesforce.com here.

The Sales & Marketing Tech Stack to Scale Successfully from $1 - $100M+ ARR Jul 4, 2023 · 1 mention

  • ▶ 6:22 Phil Rader Second, you're going to start implementing more of a marketing automation, could be a marketing hub, Pardot, you name it.

Reduce Your Employee 'Burn Rate' to Improve Your Startup's Burn Rate: 5 Tips for Talent Retention Jun 21, 2023 · 1 mention

  • ▶ 16:39 Soumya Murthy Again, we're up against, at this point in our game, we were up against Salesforce and Microsoft winning deals there.

Top 5 SaaS Performance & Revenue Efficiency Metrics that Matter in 2023 Jun 19, 2023 · 4 mentions

  • ▶ 3:29 Ray Rike An example, biggest SaaS company, Salesforce, right? 4 times in the scene

5 Ways to Grow Revenue in 2023 - Lessons from Analyzing 3M+ Deals Jun 13, 2023 · 1 mention

  • ▶ 6:36 Guy Rubin It's actually inside, in this case, inside Salesforce or inside HubSpot.

How Investors Bought 50% of Data.World with 2.1m free users, accounts at 31k paid seats Jun 6, 2023 · 2 mentions

Profitable Growth is sexy again. How we hit $1.7M profitably with only 6 FTEs and plans to scale profitably by 5x YoY. May 22, 2023 · 6 mentions

  • ▶ 4:27 Ken Hoppe And so, what Modigi does is we fix this inside Salesforce before a sales rep makes a phone call. 4 times in the scene
  • ▶ 10:14 Ken Hoppe So I was determined to be on every install of our software, which takes two hours to install and set up in, in Salesforce to be on, uh, so I can get the feedback loop to improve our, our technology.
  • ▶ 11:53 Ken Hoppe So through, because we have a Salesforce managed package, we, we took change off the table.

Customer Empathy: The key to 10Xing your company May 9, 2023 · 1 mention

  • ▶ 14:44 Alex Yampolskiy One approach is you become a system of record like Salesforce, where it's almost impossible to rip it out.

How I Built a Media Company (within Gainsight) that Created a $1B Brand May 5, 2023 · 1 mention

  • ▶ 5:14 Anthony Kennada Handful of them at Salesforce, But it wasn't this like I think widely kind of accepted kind of profession uh, at this point.

How to recession-proof your SaaS: 3 keys to surviving just about any economic downturn May 1, 2023 · 1 mention

  • ▶ 5:16 Gil Allouche We hired sales team for Salesforce that already worked together with one another.

Pivot City! How we pivoted 6 times on our way to $20m in revenue Apr 28, 2023 · 14 mentions

  • ▶ 2:04 Chris Federspiel So we sell apps on the salesforce.com app exchange in the payments and events, uh, realm. 2 times in the scene
  • ▶ 2:04 Chris Federspiel So we sell apps on the salesforce.com app exchange in the payments and events, uh, realm.
  • ▶ 3:15 Chris Federspiel So, in order to figure out what it is that we wanted to do, uh, we started with two products to do payments and events on the Salesforce platform. 3 times in the scene
  • ▶ 6:44 Chris Federspiel He's like, I hate Salesforce. 2 times in the scene
  • ▶ 7:07 Chris Federspiel So I looked on the AppExchange and I thought, who can we buy?
  • ▶ 8:25 Chris Federspiel We tried to integrate our payments app with two other AppExchange apps, and that took a lot of time and resulted in no revenue. 2 times in the scene
  • ▶ 8:36 Chris Federspiel They just wanted to integrate us to say, hey, we're on Salesforce, but they weren't going to bring us anything, so we didn't do them. 2 times in the scene
  • ▶ 14:09 Chris Federspiel We're launching a storefront app next month which focuses on continuing and executive education as sort of like a Shopify for Salesforce.

How We Grew ARR 3X by Upselling Existing Customers Apr 25, 2023 · 9 mentions

  • ▶ 7:20 Aneto Okonkwo The granddaddy of software, this is SAS Open, is Salesforce. 6 times in the scene
  • ▶ 7:26 Aneto Okonkwo They have Salesforce Service Cloud, Salesforce Commerce Cloud, Salesforce Marketing Cloud,
  • ▶ 7:26 Aneto Okonkwo They have Salesforce Service Cloud, Salesforce Commerce Cloud, Salesforce Marketing Cloud,
  • ▶ 7:26 Aneto Okonkwo They have Salesforce Service Cloud, Salesforce Commerce Cloud, Salesforce Marketing Cloud,

How to consistently win 7-figure software sales deals Apr 24, 2023 · 1 mention

  • ▶ 1:38 Adam Baker And I've also been a sales leader at, um, Salesforce, Intuit, and three, kind of, 60, seventy million ARR SaaS companies.

Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise Mar 29, 2023 · 1 mention

He's $14m in ARR, Here's why he IPO'd and plans to grow 30% this year Mar 22, 2023 · 1 mention

  • ▶ 2:55 Daniel Wickberg So we have all of these players for, for, uh, for really small companies, and then you have Salesforce and a couple more for, for, for enterprises.

Paragon Grew from $1m to $3m ARR Last 12 Months to Help you Connect To your customers apps faster Mar 2, 2023 · 7 mentions

  • ▶ 3:38 Brandon Foo So what we do is help software companies integrate their products with third-party SaaS applications like Salesforce, like HubSpot, and allow them to get to market faster with new integrations to provide to their customers. 6 times in the scene
  • ▶ 6:15 Nathan Latka So let's say, let's say I'm paying you 30 K per year and my, I need access to my customer Salesforce.

How to Clone Existing Company and Hit $10k MRR In Under 6 months Feb 24, 2023 · 1 mention

  • ▶ 3:49 Alex Berman And then, yeah, once, once that happens, all the inbound stuff you can handle in your, in your Salesforce or your HubSpot or wherever you send them after that.

$1m Raised, 800 Users, Here's how he's launching pricing Feb 17, 2023 · 1 mention

  • ▶ 10:23 Adam Stone Like even Salesforce itself is 202 hundred billion dollar market cap or whatever they are.

Genius Bootstrapper Hits $1.7m ARR, Raised $300k But Kept 100% Equity, How?! Jan 24, 2023 · 8 mentions

  • ▶ 1:29 Nathan Latka Then they started getting involved in the Salesforce AppExchange, built SaaS, and now today they're doing 140,000 dollars a month in revenue, uh, up from call it, you know, a 120 a year prior.
  • ▶ 2:28 Ken Hoppe Yeah, I like to start out by saying, you know, I'm old enough to say back in the early days, I can sell without Salesforce. 4 times in the scene
  • ▶ 13:36 Ken Hoppe We became a SaaS company in February when the Salesforce managed package was released. 2 times in the scene
  • ▶ 20:41 Nathan Latka Then they started getting involved in the Salesforce AppExchange, built SaaS, and now today they're doing 140,000 dollars a month in revenue, uh, up from call it, you know, a 120 a year prior.

$50m Revenue Selling Salesforce for Real Estate Brokerages, Beauty of Multi Year Deals with Accelerators Jan 19, 2023 · 5 mentions

  • ▶ 1:33 Nathan Latka Think of them almost like Salesforce, but for brokerages and a lot of other details and, and, and, and individual products, sort of, uh, uh, silos built on top of that base platform.
  • ▶ 3:40 York Bauer So think of us as salesforce.com for residential real estate, and it's more than just CRM. 2 times in the scene
  • ▶ 17:24 York Bauer So I'll go back real quick to my Salesforce comment.
  • ▶ 21:19 Nathan Latka Think of them almost like Salesforce, but for brokerages and a lot of other details and, and, and, and individual products, sort of, uh, uh, silos built on top of that base platform.

How he bought out his $130k Seed Investor with $200k in new money, $7.5m valuation Jan 13, 2023 · 1 mention

  • ▶ 3:09 Nathan Latka I mean, I think when people think about sales and forecasting, they, you know, think CRM, they think Salesforce, I mean, help us understand how you're different.

How They Used #1 Product Hunt Launch to Hit $20k+ MRR for Expense Management Tool inside Slack Jan 11, 2023 · 1 mention

  • ▶ 10:05 Nathan Latka I see YouTube stuff, and then I see approve it on the first page above the Salesforce ranking.

Gong of Japan Hits $20m Revenue with just $15m Raised! Prime Takeover Target? Jan 10, 2023 · 2 mentions

  • ▶ 11:47 Takeshi "TK" Aida Um, you know, I went to a Salesforce event and keep talking, Hey, um, we are self coaching tool. 2 times in the scene

He just hit $60m Revenue but burned $25m net last year. Here's how Market Research SaaS Suzy fixed their runway in volatile economy Dec 20, 2022 · 1 mention

  • ▶ 18:48 Matt Britton Um, I love, I think I mentioned this last time, a tool called insight squared, which is a data visualization tool for Salesforce, which has been tremendous for us.

Cheat Code: I learned what SaaS to build for dentists by building a $7m agency first Nov 19, 2022 · 1 mention

  • ▶ 11:47 Rajit Bhatia Everyone uses Salesforce or some others, but Zendesk Cell has worked really wonders for us where we can keep track of all of these things, and so what we have done is we have automated all the reporting.

We call 30k cold leads per month and land 5% as customers. Here's the playbook Nov 17, 2022 · 1 mention

  • ▶ 3:32 Andrey Swiavich All my engineers that you're developing product, forget about that, we're now developing Salesforce.

Partnering with an ERP as an OEM VAR-deal terms, code ownership, exit value impact? Nov 9, 2022 · 1 mention

  • ▶ 2:52 Charlie Fritsch Um, and so we, my son, uh, Chip and I interviewed a number of different platforms, Salesforce, uh, Intact, others, and then decided on, uh, the ERP that we would build on top of.

The $100m Pendo Story: The Crazy Not-Scaleable Stuff We Did At Every Stage Nov 3, 2022 · 3 mentions

  • ▶ 2:10 Todd Olson Salesforce is a big conference. 2 times in the scene
  • ▶ 14:04 Todd Olson I was talking to our head of EMEA, Customer Success, and he was talking about, he's in Israel, he, um, was a search and rescue coordinator for the Israeli defense, and he was saying, like, look, I want a cockpit to come in, but there were…

Life After Freemium: Why we killed our model, built a new one, and increased LTV by 400% Oct 28, 2022 · 2 mentions

  • ▶ 4:12 unnamed speaker Um, we did raise money, so we raised venture capital from mostly strategics, so Salesforce and HubSpot Ventures are our primary two investors, and we've got a couple more.
  • ▶ 13:51 unnamed speaker Um, it was just like all this churn, you know, and you're looking at these logos, like, wow, we've got Accenture as customers, Oracle as customers, EY, Salesforce, like these just massive companies.

How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit Oct 19, 2022 · 1 mention

  • ▶ 11:05 Jeff Cotton With new modern technology, like, say, Avaya phone systems with Salesforce CRM, well, most of you today are probably not going to go to Avaya or Cisco and buy a Cisco phone system for your employees or for your inside sales teams or…

How he closed $3.3m Seed (sold 25%) for Agile Management Tool Last Week Oct 3, 2022 · 1 mention

  • ▶ 19:41 Phil Reynolds So for example, we just set Salesforce up, uh, last month and his friend helped us set it all up.

Venture Studio Spinout Hits $250m Valuation for Clean Data Room SaaS Sep 20, 2022 · 9 mentions

  • ▶ 0:55 Nathan Latka He's got 20 years of experience in his career working for innovative software and data companies such as Salesforce, Crux, and Akamai.
  • ▶ 12:02 Matt Kilmartin I mean, listen, I was at Salesforce. 5 times in the scene
  • ▶ 15:38 Matt Kilmartin So the, the, the sort of the CTO who actually was the CTO of Salesforce's marketing cloud and CTO of my last company, he was the CTO of Habu for, for, for two years.
  • ▶ 21:38 Matt Kilmartin Um, and we partnered with Snowflake and, and Snowflake Ventures invested in WoW and, and I think we, Snowflake's a great product and we built a bunch of our technology on it and it, and it made, it made sense to, um, listen, I saw the…
  • ▶ 28:04 Nathan Latka Matt was at a hot startup that sold his sales for for seven hundred million bucks.

How much revenue do Jason and SaaStr make? Aug 25, 2022 · 1 mention

  • ▶ 7:46 Jason Lemkin But basically what happened was almost no one actually in the events business got fired during this, because if you're Twilio, if you're Salesforce, you need to maintain that DNA.

Genius Combo of SaaS Marketplace hits $2.4m ARR for Sales Burnout Tool Aug 18, 2022 · 3 mentions

  • ▶ 1:32 Brian Smith So what Leon does is we integrate into like Salesforce. 2 times in the scene
  • ▶ 18:30 Nathan Latka They plug into your HubSpot API, your Salesforce API to look at certain signals along with employee surveys to understand where's burnout happening, who is, you know, maybe, you know, approaching a mental health issue or things of that…
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