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Google Ads, every mention

213 scenes (2017) · ← back to Google Ads

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every year 2017 anyone Nathan Latka 878Michael Cooney 10Roland Polzin 8Peter Coppinger 7Nitesh Nandi 7Todd Fisher 6Ricardo Lassa 6Nick Hollinger 6Adam Sandman 5Robert Warner 4

Verbatim, from the transcripts: the passages where Google Ads comes up

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890 SaaS: Self Serve Infographics Tool Hits $250k MRR Dec 31, 2017 · 2 mentions

  • ▶ 13:48 Eugene Wu So our two last experiments, uh, one of them, so one of them is like an AdWords experiment. 2 times in the scene

889 1% of Humanity Uses This Bootstrapped Tool, $100m+ Revenue Dec 30, 2017 · 1 mention

888 SaaS: How To break $480k MRR by Focusing on 1 Vertical Dec 29, 2017 · 1 mention

  • ▶ 12:08 Nathan Latka You're taking all your sales, all your marketing, plus any paid spend on Google ads, dividing by new customers that month, and boom, 3800 is the number.

886 SaaS: 27 Year Old Breaks $240m in Annual Revenue, Piping of the Internet Dec 27, 2017 · 1 mention

883 SaaS: What To Do When Your Lead Developer Quits Dec 24, 2017 · 1 mention

879 SaaS: From $360k Agency to 2 month old, $30k ARR SaaS Dec 20, 2017 · 4 mentions

878 SaaS: Bootstrapped and $10m+ in ARR Founder Rides Mechanical Bull To Lock Down Demos Dec 19, 2017 · 2 mentions

  • ▶ 14:03 Nathan Latka Uh, no, no, not, not people, just your paid, just your pay Google ads, Facebook ads. 2 times in the scene

875 SaaS: Bizable Passes $1m MRR in Attribution Wars Dec 16, 2017 · 1 mention

868 SaaS: The Argument for Spending 100% LTV on CAC Dec 9, 2017 · 1 mention

  • ▶ 9:43 Nathan Latka What'd you spend just on paid channels like Google ads, Facebook ads, et cetera.

867 SaaS: 80% yoy Growth, Badger Maps Passes $180k MRR Dec 8, 2017 · 1 mention

  • ▶ 7:11 Nathan Latka So I've got you 30% off, along with a hundred dollars in free AdWords credit.

861 SaaS: Started at 15 Years Old, Can They Beat Intercom, Hotjar? Dec 2, 2017 · 2 mentions

  • ▶ 6:39 James Gill Um, that's kind of always been our mindset and we much more enjoy writing to like trying to figure out the Google Adverts console
  • ▶ 13:11 Nathan Latka So I've got you 30% off, along with a hundred dollars in free AdWords credit.

844: SaaS: How Ignoring CAC Works for ~$100m ARR Expensify Nov 15, 2017 · 1 mention

843: SaaS: Call Tracking Convirza on $10m ARR, Major Acquisition to Double Business Nov 14, 2017 · 3 mentions

  • ▶ 21:21 Nathan Latka Are you doing any other paid spend to generate other leads, Facebook ads, Google ads, things like that? 3 times in the scene

842: SaaS: Ukraine SEO Tool 3x MRR yoy from $20k July 2016 to $70k July 2017 Nov 13, 2017 · 5 mentions

  • ▶ 12:59 Nathan Latka So you're paying them each about four grand a month, so four grand times 20 people is 80,000, and then add in any Google AdWords spend or paid marketing to that, and then divide by new customers from that month. 5 times in the scene

834: SaaS: He Hit 5x YoY Revenue Growth in Performance Marketing Space Nov 5, 2017 · 1 mention

  • ▶ 12:25 Oscar Nelson Some customers, uh, find us, uh, from, uh, uh, an ad word and we can know what we paid for that ad word and they come from

819: AdTech: Bake Off Leads to Major Acquisition and $100m+ In Media Spend Under Management Oct 21, 2017 · 1 mention

  • ▶ 4:25 Sandy Lohr You want to make sure that the tools are much easier than what you would find if you had to go into AdWords and Bing and Gemini Yahoo and Facebook.

809: How This $12m Accounting Biz Moves from On-Prem to SaaS Model Oct 11, 2017 · 2 mentions

  • ▶ 19:06 Nathan Latka Facebook ads, Google ads, conference sponsorships, things like that. 2 times in the scene

805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution Oct 7, 2017 · 6 mentions

  • ▶ 2:52 Todd Fisher So, like our name describes, uh, call tracking metrics provides primarily, uh, call tracking, which means somebody sees a phone number in a particular ad, uh, maybe a Google ad, and they click,
  • ▶ 7:58 Todd Fisher So we put a bunch of money into Google AdWords. 2 times in the scene
  • ▶ 9:36 Todd Fisher So now we're, you know, we're driving AdWords traffic. 3 times in the scene

803: SaaS: Email He Used To Get From $0 to $10k MRR Oct 5, 2017 · 1 mention

799: SaaS: How He Grew To $200k MRR, $2m Raised at $7m Cap Oct 1, 2017 · 2 mentions

794: SaaS: How He Used Pizza to Hit $7.5m in ARR and $18m Raised for his Lead Scoring Tool Sep 26, 2017 · 1 mention

  • ▶ 13:29 Nathan Latka So, so, I mean, you have, I mean, you're not doing Facebook ads or Google ads right now.

773: Can $1m MRR Company Grow Into $10m Post Money Valuation? Sep 5, 2017 · 2 mentions

  • ▶ 3:16 Venkat Nagaswamy Find the specific people within those accounts, and surround those individuals on various channels, like Facebook, Twitter, Google AdWords, and so on.
  • ▶ 6:51 Venkat Nagaswamy These guys are people who spend something like 50 bucks a click, uh, to all the way up to a hundred bucks a click on, uh, on Google AdWords, uh, for something like Helter software, and they were able to, uh, increase their lead volume,…

772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts Sep 4, 2017 · 1 mention

  • ▶ 7:56 Jeremy Haynes However, if you're a marketer, you'll know that typical stats compound through time, like when you do Facebook ads or Google ads or YouTube ads.

761: With $63m Raised, 20% of Top 200 Companies Use This To Communicate With Employees Aug 24, 2017 · 1 mention

  • ▶ 18:23 Nathan Latka I mean, are you guys spent, I mean, are you, are you doing things like conferences, paid AdWords, things like that?

754: They've Passed $15M in Revenue Using Breakfast Meetups for Growth Aug 17, 2017 · 4 mentions

  • ▶ 10:55 Nathan Latka Is it like Google AdWords and Facebook ads or doing anything creative? 2 times in the scene
  • ▶ 16:33 Louis Jonckheere But if you, for example, look at your, the cost of customer acquisition through AdWords, then suddenly, like, your number will be much, much higher.
  • ▶ 19:55 Nathan Latka And Louis, ignore conventional wisdom, like AdWords and product marketing and all that.

752: They Think Retailers Want Their Own Version of Amazon Aug 15, 2017 · 1 mention

  • ▶ 15:05 Adrien Nussenbaum You know, probably it's hard to say because it's, it's, it's not a recurring, uh, there, I mean, there's a bit of ad words.

749: He's Making $9.6m Off Those Horrible Airport WiFi Connections Aug 12, 2017 · 1 mention

  • ▶ 17:54 Nathan Latka And what is the, I mean, what are you, like last month, what'd you spend in paid, just paid spend, conferences, Google ads, Facebook ads, anything like that?

745: At $1.5m Revenue, Is This The New PowerPoint? Aug 8, 2017 · 3 mentions

  • ▶ 8:22 Jose Cayasso We're Googling and we found those keywords with AdWords. 3 times in the scene

744: Companies Pay Her $10-100k to Text Customers Funny Messages Aug 7, 2017 · 1 mention

  • ▶ 7:23 Jess Lee So a good median percentage that you can gauge is six percent, which if you compare it to, uh, social media, it's a lot higher or any ads, Google ads, it's like more than 10 times higher.

739: How Has She Has 3x'd Revenue to $700k MRR in Just 11 Months? Aug 2, 2017 · 1 mention

710: How This SaaS Company is Using $20 Million to Scale Jul 4, 2017 · 1 mention

706: This 31 Year Old Raised $1.3M To Help You Be More Efficient Jun 30, 2017 · 2 mentions

  • ▶ 18:13 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

705: With $8.8M Raised, Is This The Ultimate Machine Learning Tool? Jun 29, 2017 · 1 mention

  • ▶ 20:23 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

704: A Son Saving His Mom With Health Tech Product That Recognizes Seizures Jun 28, 2017 · 3 mentions

  • ▶ 9:59 Eric Dolan If you want to be put higher on the list, uh, you know, pay, it's very similar to an AdWords model where it's a bidding system where you go up on the list.
  • ▶ 19:14 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

703: The "Accidental" $10k/mo Side Project Jun 27, 2017 · 2 mentions

  • ▶ 22:48 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

702: With $5k Left in Her Bank TheMuse Was Launched, 50m Visit Annually and 600 Companies Pay Jun 26, 2017 · 2 mentions

  • ▶ 27:51 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

701: Smart Desk King Sells $10,000,000+ Jun 25, 2017 · 1 mention

  • ▶ 21:36 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

700: With $3,000,000 in Projects Completed, Will He Take Down Upwork and Toptal? Jun 24, 2017 · 2 mentions

  • ▶ 20:28 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

699: The Fired ConvertKit Co-Founder You've Never Heard Of, Father Made Me Feel "Not Worth Enough" Jun 23, 2017 · 2 mentions

698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year Jun 22, 2017 · 2 mentions

  • ▶ 16:58 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

697: How $1m in Personal Guaruntees Led to $500M IPO 15 Years Later Jun 21, 2017 · 2 mentions

  • ▶ 26:38 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

696: The Debate: Are Patents "Entrepreneurial" Or Unfair? Jun 20, 2017 · 1 mention

  • ▶ 20:09 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

695: When You Deploy Software Product, Use This to Keep Hackers Out with Detectify CEO Jun 19, 2017 · 2 mentions

  • ▶ 18:13 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

694: Why 1 Year Payback Period is Important From $50M Funded CEO Jun 18, 2017 · 2 mentions

  • ▶ 17:54 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

693: How to 3x SaaS Revenue in 8 Months from $25k to $85k Jun 17, 2017 · 6 mentions

  • ▶ 4:40 Victor Levitin And that's actually the most obvious one, Google AdWords. 2 times in the scene
  • ▶ 13:42 Nathan Latka Like we know what it costs.
  • ▶ 20:40 Nathan Latka He's figured out paid acquisition at about an 80 dollar CAC strictly through one distribution channel, which is Google AdWords.
  • ▶ 21:42 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

692: With Microsoft Deal and $225k MRR, Will He Win CRM Space? Jun 16, 2017 · 2 mentions

  • ▶ 24:22 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

691: King of Amazon Pricing Raises $33M, Helping 500 Sellers Make More Money Jun 15, 2017 · 1 mention

  • ▶ 27:51 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

690: MarTech Chart Gets 1m+ Uniques, Future of CRM, Passive Monetization with CEO Scott Brinker Jun 14, 2017 · 2 mentions

  • ▶ 17:36 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

689: Barbara Corcoran from Sharktank is Looking For These Deals with Partner Phil Nadel Jun 13, 2017 · 1 mention

  • ▶ 20:15 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

688: W/ 4 Kids, He Quit Job to Launch Leather Briefcase Company Breton with CEO Joseph May Jun 12, 2017 · 2 mentions

  • ▶ 22:02 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

687: Monaco Bored Him, Now Places Ads on DIgital Billboards with VistarMedia CEO Jeremy Ozen Jun 11, 2017 · 1 mention

  • ▶ 25:20 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

686: $225M Raised by Data Focused Ex-Isralei Fighter Pilot, is Kaminario Next IPO? With CEO Dani Golan Jun 10, 2017 · 1 mention

  • ▶ 30:01 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

685: He Loved A Product, So Acquired Whole Business with Doc Signing Signix CEO Jay Jumper Jun 9, 2017 · 1 mention

  • ▶ 27:37 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

684: How to Raise Your First Round of Funding with Healthcare API, Redox Founder Niko Skievaski Jun 8, 2017 · 2 mentions

  • ▶ 23:41 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

683: These 4 pHD's Choose Entrepreneurship, Raise $75M for Data Indexing Tool Collibra with CEO Felix Van De Maele Jun 7, 2017 · 2 mentions

  • ▶ 18:49 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

682: Why Tech Companies Are Opening Salt Lake City Offices With CloudCherry CEO Vinod Muthukrishnan Jun 6, 2017 · 2 mentions

  • ▶ 19:40 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

681: Tai Lopez, Gary V Paid Him To Grow Instagram with Classy Savant CEO Eduardo Gonzalez Jun 5, 2017 · 2 mentions

  • ▶ 21:10 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

680: How to Start SaaS Company with Very little Savings, with Reply.io CEO Oleg Campbell Jun 4, 2017 · 4 mentions

  • ▶ 12:12 Oleg Campbell We didn't do anything, like, we didn't do any much of paid advertisement before, and right now we're experimenting with AdWords, and as well, um, 3 times in the scene
  • ▶ 21:39 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

679: Mobile Majority $25M raised, Acquires Qualcomm's Gimbal To Lead Mobile Ad Attribution Using Beacons w/ CEO Rob Emrich Jun 3, 2017 · 1 mention

  • ▶ 21:19 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

678: Creative who needs work? Try Zooppa with $8m Raised and $4m+ In Creative Projects in 2016 with CEO Alessandro Biggi Jun 2, 2017 · 2 mentions

  • ▶ 18:14 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

677: Talkdesk Passes 50,000 Seats, $25M Raised To Be Your More Efficient Call Center with COO Gadi Shamia Jun 1, 2017 · 1 mention

  • ▶ 22:33 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

676: $30M raised, will DroneDeploy create first Trillionaires w/ Drones + AI and Machine Learning? w/ CEO Mike Winn May 31, 2017 · 2 mentions

  • ▶ 25:01 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

675: Would you acquire Mattermark? Artesian $700k MRR, $40M Raised w/ CEO Andrew Yates May 30, 2017 · 2 mentions

  • ▶ 25:59 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

674: Sumo Logic Passes 1300 Customers, $140M+ Raised, Flirting W/ $100M ARR with CEO Ramin Sayar May 29, 2017 · 2 mentions

  • ▶ 30:59 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

673: Getting Your First 100 Customers with Salesflare CEO Jeroen Corthout May 28, 2017 · 2 mentions

  • ▶ 20:07 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

672: How to Use Your Agency to Launch a SaaS Product with Leadberry CEO Adam Jankovits May 27, 2017 · 2 mentions

  • ▶ 22:07 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

671: Predicting The Future of FInTech with Steve McLaughlin, CEO at FT Partners May 26, 2017 · 1 mention

  • ▶ 21:28 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

670: Betterment Vs. Vanguard, Betterment Passes 200,000 Investors, $8B in AUM with CEO Jon Stein May 25, 2017 · 1 mention

  • ▶ 24:23 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

669: How to Do First Real Estate Deal at 18 Years Old, Now $400k/mo In Rental Income with Best Seller Dean Graziosi May 24, 2017 · 2 mentions

  • ▶ 26:00 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

668: Will Bill.com and Intuit Lead Small Business FinTech Space? May 24, 2017 · 2 mentions

  • ▶ 27:39 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

667: PayU Passes $180M Revenue, New Risk Assesment Product To Grow Financial Services Arm with Ex PayPal CEO Laurent Le Moal May 22, 2017 · 2 mentions

  • ▶ 27:57 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein May 21, 2017 · 2 mentions

  • ▶ 23:46 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency May 20, 2017 · 1 mention

  • ▶ 21:15 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

664: How Agency Did $750k First Year, Now $100k+/Month with Webris CEO Ryan Stewart May 19, 2017 · 2 mentions

  • ▶ 19:05 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

663: How He Gets Mega-Brands to Pay Him $5,000 To Test Their Ads Before Going Live with Delivv.io CEO Trevor Wolfe May 18, 2017 · 1 mention

  • ▶ 19:42 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

662: $425k Per Month With Software Product Helps With Sales Leads with Corporate360 CEO Varun Chandran May 17, 2017 · 2 mentions

  • ▶ 22:06 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner May 16, 2017 · 2 mentions

  • ▶ 20:47 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

660: Will Farmers Decide First Drone Company Trillionaire? May 15, 2017 · 2 mentions

  • ▶ 19:39 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

659: He's Winning In Home Fitness Wars: $3+ Million Monthly Revenue, $45 Million Raised May 14, 2017 · 2 mentions

  • ▶ 26:30 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

658: Startups, $120 Million Up For Grabs! As Close to "Free Money" as You Can Get. May 13, 2017 · 2 mentions

  • ▶ 22:50 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

657: Is OnFleet New King of Delivery Economy with 300 Customers Paying $500/mo? May 12, 2017 · 1 mention

  • ▶ 23:09 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

656: How to Win VR Gaming Space, $500k Raised, Team of 12, First Release This Year with CEO Peter Kortenhoeven May 11, 2017 · 2 mentions

  • ▶ 17:15 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google ads? 2 times in the scene

655: Expensify 450k Customers Paying $9/mo for Expense Reports that Don't Suck with CEO David Barrett May 10, 2017 · 2 mentions

  • ▶ 24:30 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

654: $100k at Age 19, Now $1.2 Million From 16 Best Selling Books and New Smart Business App, Brin with CEO Dale Beaumont May 9, 2017 · 2 mentions

  • ▶ 21:57 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

653: She Invests $120 Million Into Financial Tech Companies, 39 Graduates, 6-8 New Per Year with New York Partnership Fund CEO Maria Gotsch May 8, 2017 · 1 mention

  • ▶ 22:54 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

652: SnapLogic Raises $136M, $70M+ ARR Helping 750 Customers ($138k ACV) Connect Data Streams with CEO Gaurav Dhillon May 7, 2017 · 1 mention

  • ▶ 26:52 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.

651: Pipl Indexes 3.5B People, How Contact Data Really Works with Advisor Garth Moulton May 6, 2017 · 2 mentions

  • ▶ 20:05 Nathan Latka How many of you have heard our super sharp guests talk about success they've had with Facebook and Google Ads? 2 times in the scene

650: TREX FinTech $15M Raised, Breaks Down Securitized Loans From Renewable Energy Orginators So Investors Can Buy with CEO Benjamin Cohen May 5, 2017 · 1 mention

  • ▶ 23:59 Nathan Latka Well, all of you listening right now, yes, if you're listening, you get a hundred dollars in free AdWords.
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