Product Hunt

includes Product Hunt Makers Festival

50 statements across 32 episodes · 25 bullish · 5 bearish · 31 people on the record · first statement Mar 14, 2016 by Andrea Loubier · said 274 times in 76 episodes since 2016 · across every show →

Mentions by year, the whole family

brought up most by Nathan Latka (104), Jon Darbyshire (9), Oleg Campbell (8), Packy McCormick (7), Noah Bragg (7), Justin Mitchell (7), Spencer Kuhn (6), Justin Duke (6)

tap a year for its mentions
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013252016201720182019202020212022202320242025episodes it came up in
004138252016201720182019202020212022202320242025episodesmentions per episode
2025 7 mentions in 1 episode
2024 3 mentions in 2 episodes 2 per episode
2023 19 mentions in 5 episodes 4 per episode
2022 46 mentions in 13 episodes 4 per episode
2021 88 mentions in 22 episodes 4 per episode
2020 38 mentions in 8 episodes 5 per episode
2019 7 mentions in 3 episodes 2 per episode
2018 11 mentions in 4 episodes 3 per episode
2017 32 mentions in 12 episodes 3 per episode
2016 23 mentions in 6 episodes 4 per episode

every mention, scene by scene, with the transcript →

Everything said about Product Hunt, oldest first

Mar 14, 2016 positive
Assertion Not checkable as stated
Mailbird gained 20,000 unique visitors on day of Product Hunt feature
“I remember the first day we saw about 20,000 unique visitors come to our website.”
Andrea Loubier Mar 14, 2016 ▶ 20:43 She's Built a $500k/year Company in Bali Looking for $8m Pre-Money Valuation with Andrea Loubier of MailBird EP 205
Nov 16, 2016 positive
Assertion Supported
Foo: Polymail became the third most upvoted product on Product Hunt
“We launched sort of an early Mac prototype on Product Hunt in December of last year, and that actually ended up becoming the number three most upvoted product of all time on Product Hunt in one Mac after the year.”
Brandon Foo Nov 16, 2016 ▶ 4:59 EP 480: YC Backed Polymail Raises $1M, hits 20k Users with CEO Brandon Foo
Dec 14, 2016 positive
Assertion Not publicly verifiable
Collier: Siftery ranks among top 50 most upvoted products on Product Hunt
“Yeah, I mean, also Sifter is still one of the 50 most upvoted products on product hunt, I think.”
Jerry Collier Dec 14, 2016 ▶ 12:31 EP 508: Siftery $4M Raised, 25,000 Users to Help You Find Software Tools with CMO Gerry Golyer
Dec 14, 2016 positive
Assertion Not checkable as stated
Collier: Siftery's Product Hunt launch generated over 6,000 users
“That was like 6000 plus.”
Jerry Collier Dec 14, 2016 ▶ 12:12 EP 508: Siftery $4M Raised, 25,000 Users to Help You Find Software Tools with CMO Gerry Golyer
Jan 21, 2017 neutral
Assertion Not checkable as stated
Muccio: Product Hunt homepage placement drove significantly more podcast traffic
“When you get podcasts on the homepage, I mean, that was a huge traffic driver, not like they have their own sub page now for podcasts. And so there's not as much traffic as there was one where there was once, but”
Josh Muccio Jan 21, 2017 ▶ 10:33 EP 546: The Pitch Made $80k in Year 1 Sponsor Revenue, 700,000 Downloads with Producer Josh Muccio
Jan 26, 2017 neutral
Disclosure
Sortd's 200,000-user acquisition has been entirely organic
“All of our traffic has been organic, and all of our acquisition has come from user referral, things like Product Hunt, Lifehacker”
Wayne Silberman Jan 26, 2017 ▶ 6:53 EP 551: Sortd, 200,000 users, $500k invested so far, launched2014, othe rbusness funding this that does $1m/yr. Raising $1m sortd
Feb 13, 2017 positive
Assertion Not checkable as stated
Jones: GrowSumo finished top three on Product Hunt with hundreds of signups
“I think we ended the day like top three, we had hundreds of companies sign up.”
Bryn Jones Feb 13, 2017 ▶ 2:04 EP 569: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones
Jun 4, 2017 positive
Disclosure
Reply.io's Product Hunt Launch Generated $60,000 in Lifetime Value
“Probably we added I said we had a 10,000 visitors from product hunt in the next two days, 600 signups. And I would say at 10% of them we can close. So it was like 60 new customers. If we calculate in terms of lifetime value, I think this will be close to like …”
Oleg Campbell Jun 4, 2017 ▶ 15:47 680: How to Start SaaS Company with Very little Savings, with Reply.io CEO Oleg Campbell
Nov 24, 2017 negative
Insight
Moon: PR and Product Hunt Traffic Bumps Rarely Drive B2B MRR
“I think one of the things that a lot of those types of events, you know, you could feature an entrepreneur.com or anchor or those types of things we've had. We've had all of those things happen, and frequently they bring a bump in traffic frequently they don't…”
Garrett Moon Nov 24, 2017 ▶ 9:40 SaaS: North Dakota $400k+ MRR Helping You Manage Marketing Calendar
Apr 29, 2020 positive
Disclosure
AND CO launched PR content stunts every six weeks to drive growth
“What we did was we always try to launch something we call like a content stunt within every, basically like every six weeks. And that basically means something that is talk worthy enough for us to either get some PR, to have some, you know, viral effect value …”
Leif Abraham Apr 29, 2020 ▶ 10:45 1740 $5m Raised and $600k ARR When Fiverr Acquired, Did Common Holders See Any Cash?
Aug 23, 2020 neutral
Insight
Duke: Product Hunt drives launch spikes but lacks long-tail traffic
“Product hunt is much more friendly in terms of letting people kind of glom on and being very sort of positive, like the community there in general is nicer, but it's the opposite of a long tail, right? Like you're not going to be able to bring it up in a lot o…”
Justin Duke Aug 23, 2020 ▶ 11:19 ButtonDown Email Is Niche Mailchimp, Hits $5k in MRR
Aug 31, 2020 negative
Disclosure
Pete McLeod: Nomad Flights had Product Hunt traction but no viable model
“There's lots of things that do great on product hunt, and it was like the perfect kind of niche for that audience, but I couldn't really find a business model that worked with that.”
Pete McLeod Aug 31, 2020 ▶ 16:46 NoCSDegree used HackerNews and ProductHunt to Get 4500 Subs, $15k in Revenue
Aug 31, 2020 positive
Insight
McLeod: Product Hunt builds steady followings; Hacker News is an all-or-nothing lottery
“I think Product Hunt is probably Better for kind of, like, building up the following, whereas Hacker News can be more of a kind of, yeah, you can plug away at lots of things, and it can either go sky high or nothing, so it's more of a black or white situation,…”
Pete McLeod Aug 31, 2020 ▶ 14:52 NoCSDegree used HackerNews and ProductHunt to Get 4500 Subs, $15k in Revenue
Oct 20, 2020 negative
Disclosure
Deken: Product Hunt customer cohort churned significantly higher than other cohorts
“We did see that like the churn from that particular cohort was significantly higher than our overall churn from all other cohorts.”
Grant Deken Oct 20, 2020 ▶ 13:40 Unstack CMS All In One Hits $10k MRR, Adding $2500/mo, 16k Uniques from ProductHunt Launch
Oct 20, 2020 positive
Assertion Not checkable as stated
Deken: Unstack's Product Hunt launch yielded 1,600 signups and heavy VC inbound
“Yeah, that's about right, actually. The interesting thing about product, yeah, so all that's true. We also got I don't know if I mentioned this in the article, it was like a lot of stuff, like a sub overwhelming amount of inbound VC interest from that.”
Grant Deken Oct 20, 2020 ▶ 8:11 Unstack CMS All In One Hits $10k MRR, Adding $2500/mo, 16k Uniques from ProductHunt Launch
Jan 6, 2021 positive
Assertion Not checkable as stated
Azora shares exact funnel metrics for Unicorn Platform's Product Hunt launch
“So we got 8.2 hundred visitors, and it turned out that 300 signed up. Became users, and we had 31 sale, like 10% of people who signed up purchased with plan.”
Alexander Azora Jan 6, 2021 ▶ 15:41 UnicornPlatform Bootstrapped, 500 customers, Doesn't Want "Scale at all costs"
Jan 8, 2021 positive
Assertion Not checkable as stated
McCormick: Product Hunt launch added 2,000 Not Boring subscribers in days
“Got to number two, and I think in a couple of days that drove 2000 new subscribers.”
Packy McCormick Jan 8, 2021 ▶ 5:33 Packy McCormick Not Boring Substack Hits $50k Revenue, 25k Subs
Feb 11, 2021 positive
Assertion Not checkable as stated
Mitchell: Winning a Product Hunt hackathon drove thousands of free users
“They put us in their newsletter. They put us on their medium blog. They tweeted about us, put us on their Facebook. And then we won the hackathons. We were on the homepage of their website and, All of that resulted in thousands of people coming into the funnel…”
Justin Mitchell Feb 11, 2021 ▶ 5:33 Yac Is Audio Slack, Hits 10k Weekly Users, Raising $8m on $30m
Feb 11, 2021
Assertion Not checkable as stated
Mitchell: Yac's initial 2018 launch drove 1,000 downloads and 500 active users
“Yeah, so I mean, that resulted in probably a thousand signups downloads, really, you know, it's translated into downloads. You know, I think we probably had at peak maybe like 500 people using the app on kind of a weekly basis.”
Justin Mitchell Feb 11, 2021 ▶ 6:41 Yac Is Audio Slack, Hits 10k Weekly Users, Raising $8m on $30m
Feb 11, 2021
Assertion Not checkable as stated
Mitchell: Roche Healthcare organically adopted Yac after its Product Hunt launch
“And a lot of them were in, like, weird industries we didn't expect either, like Roche Healthcare, like kind of an enterprise healthcare company, not a fun, you know, remote-first startup. So yeah, they just found out about it through Product Hunt, downloaded t…”
Justin Mitchell Feb 11, 2021 ▶ 7:02 Yac Is Audio Slack, Hits 10k Weekly Users, Raising $8m on $30m
Feb 11, 2021
Assertion Not checkable as stated
Mitchell: Yac acquired 900 new team signups during its March 2020 relaunch
“When we launched in March, we had 900 new teams sign up that week. So can't tell you what we did launch day, but That week we had 900 new teams.”
Justin Mitchell Feb 11, 2021 ▶ 8:03 Yac Is Audio Slack, Hits 10k Weekly Users, Raising $8m on $30m
Jun 6, 2021 positive
Assertion Not checkable as stated
Bragg: Potion has 79 paying subscribers prior to Product Hunt launch
“I have right now, 79 paid subscribers, and so that, that's obviously all before Product Hunt, and have around almost that number of people that are on the trial currently.”
Noah Bragg Jun 6, 2021 ▶ 7:27 Build a Website On Notion? Founder Gets first 70 Customers at $10/mo!
Jun 6, 2021
Assertion Not checkable as stated
Bragg: Potion generated 4,300 website visits over two-day launch
“So I got 2.8 K on the first day. And then yesterday I got another 1.5 K and about half of those were from product hunt.”
Noah Bragg Jun 6, 2021 ▶ 4:52 Build a Website On Notion? Founder Gets first 70 Customers at $10/mo!
Jun 6, 2021
Assertion Not checkable as stated
Bragg: Potion gained 65 trial signups over two launch days
“Day of, I got 39 signups with credit card up front, and yesterday, so the day after, 26.”
Noah Bragg Jun 6, 2021 ▶ 5:49 Build a Website On Notion? Founder Gets first 70 Customers at $10/mo!
Aug 14, 2021 bullish
Prediction Not checkable as stated
Lenski: ecompilot.net could reach $100,000 in revenue during first launch month
“Speaking with my partners, you know, they're thinking much larger than they're saying, you know, in our first launch, when we do it properly through product home, through the correct mediums, we could go definitely to let's say a 100,000 the first month.”
Jacob Lenski Aug 14, 2021 ▶ 5:29 20 Year Old Sells $15k Lanyards, Now Ecomm Research Tool
Sep 2, 2021 positive
Disclosure
Claap drove waitlist growth via a viral meeting calculator on Product Hunt
“So one of the things we did, for example, was to launch a meeting calculator. It's on our website as well. And basically like you connect your Google calendar, and then you are going to see a lot of like stats around like your number of meetings, like the type…”
Pierre Touzeau Sep 2, 2021 ▶ 17:28 Claap Is a More Feature Rich Loom for Product Managers, $3m Raised on $17.5m Post Money Valuation
Oct 13, 2021
Assertion Not checkable as stated
Martinello: Akiflow reached 400 active users following Product Hunt launch
“I remember after product done, we went to 400 active users.”
Nunzio Martinello Oct 13, 2021 ▶ 17:50 Productivity App Hits $2500 MRR, Raising $1.5m on $10m Valuation
Oct 13, 2021
Insight
Martinello: 90% of Product Hunt launch work happens in prior four weeks
“Like, 90% of the work is done in, in, in the four weeks before.”
Nunzio Martinello Oct 13, 2021 ▶ 15:38 Productivity App Hits $2500 MRR, Raising $1.5m on $10m Valuation
Oct 13, 2021
Assertion Not checkable as stated
Martinello: Akiflow built a 6,000-subscriber email list for Product Hunt launch
“We had 6000 people on our email list.”
Nunzio Martinello Oct 13, 2021 ▶ 16:39 Productivity App Hits $2500 MRR, Raising $1.5m on $10m Valuation
Nov 9, 2021 positive
Assertion Supported
Mockroff: Bird Eats Bug reached #5 Product of the Day on launch
“And I think two months later, we already launched the MVP. So like the minimum viable product on product hunt, and we got to number five product of the day.”
Dan Mockroff Nov 9, 2021 ▶ 1:27 Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation
Mar 1, 2022 positive
Assertion Not checkable as stated
Falk: Hacker News drove 2x to 3x more users than Product Hunt
“Fig was at the top of hack and use basically all day. Like it was a really long day for my co-founder and me, but that got us, I would say double if not triple the number of users from hack and use as opposed to product time.”
Brendan Falk Mar 1, 2022 ▶ 13:59 DevOps Tool Fig Raised $2.2m in 2020, Now Approaching 100k MAU's, Whats Next?
Mar 6, 2022 neutral
Assertion Not checkable as stated
Darbyshire: SmartSuite converted 20 to 25 paid customers from Product Hunt
“Probably 20, 25 probably came from product hunt with the discount code that we provided.”
Jon Darbyshire Mar 6, 2022 ▶ 5:02 Fastest Growing Ever? How He Went From $0 to $1.2m in 4 Weeks
Mar 10, 2022
Assertion Not checkable as stated
Tutto gained 20 to 30 signups in its first week on Product Hunt
“Like the first week was like, I don't know, 2030, 20 companies.”
Ohad Ronan Mar 10, 2022 ▶ 11:47 This Pendo plus Loom Startup Just Got First Paying Customer, $3m Valuation
Jun 23, 2022 positive
Assertion Not checkable as stated
Pumfleet: Cal.com waitlist reached thousands before public launch announcement
“We launched it on Product Hunt because like already there were people piling up with, you know, like the wait list for this grew to like, I think it grew to like thousands before we'd even shared that we're actually building it.”
Bailey Pumfleet Jun 23, 2022 ▶ 10:21 18 year old raises $32m to build opensource version of Calendly
Jun 23, 2022 positive
Assertion Not checkable as stated
Pumfleet: Cal.com gained up to 50 paying customers on launch day
“Literally, I think we got about, it would have been like maybe up to 50 paying customers in the first day. I don't know exactly.”
Bailey Pumfleet Jun 23, 2022 ▶ 12:14 18 year old raises $32m to build opensource version of Calendly
Jun 23, 2022
Disclosure
Cal.com releases a new version of its product on the 15th monthly
“Every, every 15th of the month, you know, marking from the anniversary of, you know, when we when we actually, you know, first released it on product hunt we launched a new version”
Bailey Pumfleet Jun 23, 2022 ▶ 17:23 18 year old raises $32m to build opensource version of Calendly
Aug 7, 2022 positive
Assertion Not checkable as stated
Claap gained 3,000 signups in six weeks from Product Hunt
“But then in total with the launch, I would say like the effect of the launch, it lasts around like six weeks. And in six weeks, we got around 3000 new sign up. Thanks to the launch.”
Pierre Touzeau Aug 7, 2022 ▶ 3:29 They Used ProductHunt to Make $60,000 for their New SaaS, 6,000 signups
Aug 18, 2022
Disclosure
Smith: Leon drove launch signups via provocative posts in sales communities
“What we did is we took that, that product launch and then went to like, you know, Dave Gerhardt's community and sort of like started talking to sort of the marketing people there and then went to some of the sales communities and just started like literally pu…”
Brian Smith Aug 18, 2022 ▶ 9:44 Genius Combo of SaaS Marketplace hits $2.4m ARR for Sales Burnout Tool
Aug 18, 2022
Assertion Not checkable as stated
Smith: Leon signed up 6,000 early access users via Product Hunt
“So about two and a half years ago, we launched pre-product on Product Hunt, signed up roughly about 6000 early access users all from Product Hunt.”
Brian Smith Aug 18, 2022 ▶ 8:12 Genius Combo of SaaS Marketplace hits $2.4m ARR for Sales Burnout Tool
Dec 31, 2022
Disclosure
Singh built a 2,000-person community over 18 months before launching
“These thousand odd people, a couple thousand people is, is actually my community that I've been building over the past year and a half since I started SmartQ, right?”
Robin Singh Dec 31, 2022 ▶ 14:49 How He Got First $2k in MRR From His Community of 1,000
Dec 31, 2022 positive
Assertion Supported
SmartQ achieved Product of the Day on Product Hunt in September
“So for example, in September, when we launched our product hunt. We actually ended up being product of the day for, you know, a solo founder running a super lean team, no marketing team behind it.”
Robin Singh Dec 31, 2022 ▶ 13:10 How He Got First $2k in MRR From His Community of 1,000
Jan 11, 2023
Disclosure
ApproveIt's #1 Product Hunt launch yielded only 20-30 new users
“I would say, yes, somewhere between like, 20 to 30 new users, and among those, some paying customers, I would say around 10%.”
Serge Gusev Jan 11, 2023 ▶ 3:50 How They Used #1 Product Hunt Launch to Hit $20k+ MRR for Expense Management Tool inside Slack
Jan 11, 2023 positive
Assertion Not checkable as stated
ApproveIt's #1 Product Hunt launch brought in its first investors
“And at that time, we got like number one product of the day on Product Hunt. We also got a lot of positive feedback, first paying customers, first investors.”
Serge Gusev Jan 11, 2023 ▶ 3:26 How They Used #1 Product Hunt Launch to Hit $20k+ MRR for Expense Management Tool inside Slack
May 24, 2023 positive
Assertion Not checkable as stated
Tally doubled its user base to 3,000 on Product Hunt launch day
“We also doubled our user base from 1500 to 3000 people in one day, so that was really like the first kind of push of growth that we needed.”
Marie Martens May 24, 2023 ▶ 10:17 How We Bootstrapped to $50k MRR with Team of 2
May 24, 2023 neutral
Assertion Partly supported
Tally held the #1 spot on Product Hunt for 23 hours
“We were like product number one for 23 hours of the day and then we kind of lost the spot in the last hour. We ended up product number four, but that was not really important.”
Marie Martens May 24, 2023 ▶ 9:52 How We Bootstrapped to $50k MRR with Team of 2
May 24, 2023 positive
Assertion Not checkable as stated
Tally cold-emailed competitors' Product Hunt upvoters to acquire its initial users
“We would reach out to them and do this over and over and over again for about half a year actually. So we had contacted thousands of people by called Outreach, and that is how we found our first users in a very non-scalable way.”
Marie Martens May 24, 2023 ▶ 7:07 How We Bootstrapped to $50k MRR with Team of 2
Aug 9, 2023 positive
Assertion Not checkable as stated
Spitzer: Lalamoo Has Generated Over 20,000 Lip-Sync Videos Since May Launch
“Every day about thousand videos are created each day, 1000 videos being created since 14 of May, we launched it on Product Hunt, and since then we got over 20,000 created videos, lip sync videos.”
Matthias Spitzer Aug 9, 2023 ▶ 6:45 20,000 AI Lip Sync Vids Created, Now Raising $2m on $10m Valuation
Jun 18, 2024 bearish
Insight
Lemlist found Product Hunt launches are becoming less effective for software distribution
“But as we do more Product Hunt launches, the impact, unfortunately, is going down, and it's not as effective as it was before.”
Kevin Moenne-Loccoz Jun 18, 2024 ▶ 11:34 Lemlist Product Genius Shares Strategy, $23,000,000 in Sales (ARR), No Outside Funding
Jun 10, 2025 negative
Insight
Zitoun: Product Hunt is only worth it for early-stage startups
“I think when you just started and you don't have a lot of choice, it's something good to do. But after like, we don't care if we are like eight in the day or tens when we launch again on product.”
David Zitoun Jun 10, 2025 ▶ 18:53 How I Built my AI Tool SubMagic to $667k/Month With a Tiny Team and No Funding
Jun 10, 2025
Assertion Not checkable as stated
Zitoun: Submagic had zero US customers before its Product Hunt launch
“First of May. Third of July, someone told us like, guys, you should do a product hunt because at this time we had zero customers on the US and my co-founder and I decided to say like, we should change the strategy. We are going fully into the US.”
David Zitoun Jun 10, 2025 ▶ 17:30 How I Built my AI Tool SubMagic to $667k/Month With a Tiny Team and No Funding
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