founders

also referred to as: founder

52 statements across 45 episodes · 7 bullish · 25 bearish · 38 people on the record · first statement Jun 11, 2016 by Rob Biederman · said 1 times in 1 episodes since 2020 · across every show →

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Everything said about founders, oldest first

Jun 11, 2016 positive
Insight
Biederman: Founder equity vesting is mandatory to prevent dead equity
“I'd say that's the, that's mandatory. There's no good reason not to have vesting equity for founders.”
Rob Biederman Jun 11, 2016 ▶ 8:14 He Was 26 And Gave Up a $400k+ Salary for HourlyNerd.com, EP 276: Rob Biederman
Jul 17, 2016 negative
Opinion
Latka: 50/50 founder equity splits reveal a lack of guts
“I, whenever I hear that, I just go, okay, the founders just didn't, they didn't have the guts to sit down and have the hard conversation about who was going to do more, who was going to lead, so they just put it down the middle.”
Nathan Latka Jul 17, 2016 ▶ 7:41 EP 358: This SaaS Did $10MM In 2015, Helps Sales People Win, Raising Capital
Jan 20, 2017 neutral
Insight
Harzvi: Founders should expect 25% to 35% dilution per round
“In every round, regardless of it's a serious, if it's a seed round, series A, series B, founders should be expecting to lose anywhere between, I would say, 25 to 35% of their company, including some options for the ESOP.”
Gal Harzvi Jan 20, 2017 ▶ 8:30 EP 545: Unomy Raises $3.4M, $160k MRR Helping Businesses Get Leads with CEO Gal Harzvi
Jul 11, 2017 positive
Opinion
Florianópolis is a top cost-effective hub for startup founders
“If you're a startup owner, if you're a founder, Floripa is for sure one of the best cost effective places on earth.”
Amelia Chagas Jul 11, 2017 ▶ 2:11 717: Why Moving Her Team to Brazil Was Genius
Aug 13, 2017
Insight
Mikado claims crossing $3M ARR essentially guarantees a SaaS founder becomes wealthy
“So like, money is immaterial. At some point, like when you, I think like when every founder breaks, breaks like, Three million dollar AR mark. It's like, doesn't matter. Like whatever you do, you're going to be wealthy.”
Mikita Mikado Aug 13, 2017 ▶ 25:47 750: How to 3x Customer Revenue, Be More Than Just Document Signing
Nov 27, 2017
Insight
Hossain: Founders who scale all the way are a rare breed
“The ones that go all the way and succeed, you know, you can pick your favorites, maybe Mark Benioff, very, very rare breed. It takes certainly a lot of skill and sort of a unique talent. So I think it is, you do need some self-awareness to know when someone el…”
Nadim Hossain Nov 27, 2017 ▶ 5:20 856 SaaS: How Brightfunnel CEO Replaced Himself After Hitting $2m+ ARR, 45 Employees
Nov 27, 2017
Assertion Contradicted
Hossain: Founder-CEO transitions typically occur 6-7 years in before an IPO
“You look at Crunchbase you know, you see typically the transitions happen six to seven years in at least the ones you hear about the ones that, you know, the company goes out of business, obviously, you transition into oblivion but typically it is a little bit…”
Nadim Hossain Nov 27, 2017 ▶ 4:06 856 SaaS: How Brightfunnel CEO Replaced Himself After Hitting $2m+ ARR, 45 Employees
Nov 4, 2018 negative
Insight
Klaff: Only Having Two Interested Investors Leads to Retrading
“Because of the peculiarity of a small deal and the nuances and the needs and demands of investors in that small deal market, the speed at which they work and the requirements they have, one or two potentials in my view is not enough to close with. Or it's not …”
Oren Klaff Nov 4, 2018 ▶ 8:28 1198 He's done $2b in Transaction Volume, Here's How he Pitches
Nov 27, 2018 negative
Opinion
Latka: Founders Brag About Bootstrapping Only When Other Stories Fail
“The people that like bootstrap and want to brag about the bootstrap story do it because none of their other stories are working, right? So that's what they lean on.”
Nathan Latka Nov 27, 2018 ▶ 19:38 1221 JaneApp Raises $0 Dollars, Passes $4.7m in ARR Helping Patients Schedule Sessions
Feb 27, 2019 negative
Insight
Tryba: Founders have 15 years before lifestyle and family catch up
“Cause you really only have 15 years or so to be a founder. Cause at some point, you know, you're sick of eating ramen noodles and you got kids and all that other good jazz that catches up.”
Andy Tryba Feb 27, 2019 ▶ 5:36 1313 He Runs $1b Buyout Fund Think3 Giving Founders Free Time for Second Shot on Goal
Mar 27, 2019 negative
Opinion
Gertler: VC liquidation preferences pushing founders to bottom of payout is 'ridiculous'
“As VCs invest, they get the next, they get the top priority of share class. And as you go down that ladder of Priority with VCs, you find that the founders are the second to the bottom, and the team members are at the bottom, and that's ridiculous to me.”
Noah Abelson Gertler Mar 27, 2019 ▶ 7:15 1341 Reverse merger on australia stock exhange
May 13, 2020
Assertion Not checkable as stated
Rippling targeted founders and the C-suite before expanding to HR titles
“We were targeting at that point in the beginning, it was like founders you know, CEO, CTO. It is mostly that. And then as we sort of continue to grow and scale and expand you know, we went into the HR job title, the idea admins and so on.”
Prasanna Sankar May 13, 2020 ▶ 18:06 1754 Parker Conrad Gave Rippling CTO 40%, Kept 60%, 2,000 Customers "$36m ARR Not Far Off"
Jun 10, 2020 negative
Opinion
Latka: Founders routinely fabricate massive market stories to secure venture capital
“Founders will just lie to themselves and make up a story that says they're going to be a big business to get the VC dollars. And that happens all the time.”
Nathan Latka Jun 10, 2020 ▶ 1:06:51 Einar Volsett on How TinySeed Works
Aug 19, 2020 negative
Insight
Schroeder: Successful founders often feel like frauds unless they repeat their success
“I felt like, unless I could do it again, that I was a one-time hit, that I was a fraud, that I just happened to be lucky, I was in the right place at the right time, and I have to do it again. This is a completely unwarranted, idiotic feeling, That most founde…”
Will Schroeder Aug 19, 2020 ▶ 35:29 How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com
Sep 20, 2020
Insight
David Tran: Hiring Direct Support Eats Founder Focus to Save Minor Cash
“For a lot of early founders, the most important thing to them is their time. Effectively the time is what either makes or breaks their company. And if they're trying to save a couple hundred dollars by hiring someone directly, it eats up a lot of focus.”
David Tran Sep 20, 2020 ▶ 17:40 XFusion Hits $20k/mo Helping You Scale Your Support Team
Oct 11, 2020
Insight
McConnell: Repeat founders understand employee equity liquidity needs better than first-timers
“Actually, it's funny you say that a lot of our early clients have been non first time founders because They felt it before and now they know the need. Whereas first time founder, you know, it's just not something that you think about very much.”
Graham McConnell Oct 11, 2020 ▶ 15:35 NthRound Hits $300k ARR Creating Liquidity for Employee Option Grants
Jan 21, 2021 negative
Insight
Rofagha: Founders diluted to 7% become employees rather than actual founders
“Like seven percent of the business that you started then, and everybody else has the full control and you ultimately have become an employee. You're no longer the actual founder.”
Max Rafaga Jan 21, 2021 ▶ 16:20 Finimize Uses 1m Email List to Launch API SaaS, Grows to 30% of Total Revenue
Mar 5, 2021 neutral
Insight
Founders have power without accountability; CEOs have accountability without direct control
“Founders have all of the power, but none of the responsibility or accountability. And so, you know, you can do whatever you want to do, but you're not really responsible to anybody in, in, in, in bootstrap world. You're not accountable to anybody. Except maybe…”
Jimmy Mackin Mar 5, 2021 ▶ 10:16 Real Estate Tool Loses $3.6m During COVID, Now Recovered to $10m Run Rate
May 8, 2021 neutral
Insight
Harris Warns Founders That Hired Reps Rarely Match Their Close Rates
“What founders also have to do is they got to realize that their reps are never going to be able to close at their ratio in most cases, because they're the founder.”
Richard Harris May 8, 2021 ▶ 11:41 Gainsight Paid Him $10k+ To Figure Out Sales in 2013, What He Recommends Now
May 8, 2021 positive
Insight
Founders Must Personally Lead Early Sales To Understand Their Motions
“1000% founders need to do the first part of sales. I don't know if it needs to be a number, like a million, like it depends on sort of what the, you know, they need to do it so they can understand the motion at the early stage, right? It's the pre series a or …”
Richard Harris May 8, 2021 ▶ 11:22 Gainsight Paid Him $10k+ To Figure Out Sales in 2013, What He Recommends Now
Jun 7, 2021 bearish
Opinion
Sam Thompson: MicroAcquire multiples heavily favor founders at 6-8x ARR
“No. The big thing on micro acquire is it's not, well, I won't say that it's, I would say it's not so much in favor of the buyers unless they have a plan to grow it and want to flip it on the backend, but the multiples right now are ridiculous in, in favor of t…”
Sam Thompson Jun 7, 2021 ▶ 6:30 He Spent $300k Buying SaaS Companies, Sold them For $2m
Nov 6, 2021 negative
Insight
Purwar: Founders should never split equity 50/50
“So it's just basic rules of founders that there has to be one final decision point. So you never split equity, 50, 50. One person takes more majority and the other person takes less.”
Abhilasha Purwar Nov 6, 2021 ▶ 6:04 Electric Companies Pay Them $250k To Track Forest Fires, $1.2m raised at $7m Valuation
Nov 20, 2021 negative
Insight
Latka: The Majority of Founders Undervalue Products and Undercharge
“I think there's a ton of founders that undervalue, the majority of founders undervalue what they've built. And they're so nervous to ask For the contract value that they deserve.”
Nathan Latka Nov 20, 2021 ▶ 13:12 How this SaaS Raised $2.4m Crowdfunding at $10m Valuation
Apr 22, 2022 negative
Insight
Startup founders split equity equally because they are lazy
“A lot of people, in my opinion, founders at the beginning, they're lazy. They don't want to have tough conversations. So they split it evenly, right? If you have a tough conversation, usually someone ends up with a little more, a little less.”
Nathan Latka Apr 22, 2022 ▶ 9:33 New Event Tool Worth $40m with $2.5m in ARR, Raising More Now
Apr 22, 2022
Insight
Founders shift start dates to make revenue growth appear faster
“A lot of founders use is they'll just move their start date to more recently. So the growth sounds way more impressive, but nothing wrong with that.”
Nathan Latka Apr 22, 2022 ▶ 7:11 New Event Tool Worth $40m with $2.5m in ARR, Raising More Now
Jun 2, 2022 neutral
Disclosure
Fosselius: Dixa Series C included secondary liquidity for founders and angels
“A small amount went to secondaries for, as you just said founders some founders early employees some, they were the first business angels taking a little bit out for, yeah, for house or apartment or for savings.”
Mads Fosselius Jun 2, 2022 ▶ 4:53 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Aug 22, 2022 negative
Disclosure
Bak: TabSuite pivoted to enterprise B2B after direct-to-founder sales failed
“And then we tried actually opening it up to founders. That didn't work well, so we went back to B to B and then we went ultra high, like B to B to E, I would say, or B to E to B, enterprise to business.”
Unat Bak Aug 22, 2022 ▶ 7:23 How he sold his $1m business for $20m Last Week
Aug 25, 2022 negative
Opinion
Lemkin: More Than Half of Founders Are Miserable After Selling
“Some founders are great Going fishing in Cabo and doing whatever, but others, I would say more than half are miserable after selling their company.”
Jason Lemkin Aug 25, 2022 ▶ 27:48 How much revenue do Jason and SaaStr make?
Oct 21, 2022 negative
Insight
Benson: Debt lenders often demand faster repayment when business slows down
“That, that providers love to give you an umbrella when it's not raining and take away the umbrella once it starts raining. Perfect. So they, when times are bad, they'll often demand you pay back faster and they'll have terms in your contract.”
Steve Benson Oct 21, 2022 ▶ 28:25 How I hit $5m ARR, kept control using 3 different debt providers
Oct 21, 2022 negative
Insight
Benson: Early-stage founders must abandon work-life balance and personal relationships
“Forget about your hobbies, you're not gonna be a good friend, son, daughter, mother. You gotta ruthlessly prioritize, identify the things that really matter to you, and only do those things. It's not a good time to have a work-life balance.”
Steve Benson Oct 21, 2022 ▶ 30:16 How I hit $5m ARR, kept control using 3 different debt providers
Nov 1, 2022 positive
Insight
Latka: Founders Must Understand the Capital Sources Behind Their Investors
“A lot of founders, when they're raising capital, they've never asked this question, and I think it's really important to know the money behind the money.”
Nathan Latka Nov 1, 2022 ▶ 9:23 How we bootstrapped to $2m ARR, $800k in Profits, and what we plan to do with extra cash
Nov 13, 2022
Insight
Akhtar: Startup failure due to the wrong team is the founder's fault
“Because if you're a founder, not having the right team is a hundred percent your fault. Like, you are, you gotta hire the right people. You gotta lead them. And so, not the right team is a bit of a weak excuse for you failing in my opinion.”
Jamie Akhtar Nov 13, 2022 ▶ 11:54 How I hit $3m in ARR during a pandemic, a war and a looming recession
Jan 18, 2023 neutral
Insight
Pang says Chinese founders treat investors as debt, not equity
“A lot of founders in China grew up being under a different, very different regime. Their mentality is that let me grow it and let me take control of it. The investors are just, you know, capital money. They're debt. They're not equity.”
Zong Pang Jan 18, 2023 ▶ 12:51 He hit $100m Revenue, Built the Zoominfo of China, then quit last month. What happened?
Apr 24, 2023 positive
Insight
Founders are the best people to sell their company's software
“Look, the best person to sell Your platform is going to be your founder. It is. Doesn't matter if you're the chief sales officer, you're the VP of sales, whoever you are in this room, if you're not the founder, I can tell you the best person to sell your produ…”
Adam Baker Apr 24, 2023 ▶ 13:33 How to consistently win 7-figure software sales deals
May 15, 2023 negative
Assertion Not checkable as stated
Early-stage founders focus entirely on acquisition while guessing on pricing
“And inevitably, we hear that people are spending almost all the time on that sales and marketing stuff, especially at the founder stage, right? Spending almost all their time, they mostly guest on their pricing work, and they're not really working to gather da…”
Stephen Ngo May 15, 2023 ▶ 4:41 Pricing and monetization in a downturn (and beyond)
May 31, 2023 negative
Insight
Founders should exploit venture capitalists for upfront capital, not seek friendship
“And they're not your friends. You know, what they're doing is they're making money from your decision to go into business as an entrepreneur and make money. And that's a different thing, and you, my view would, oh sorry, my view would be, you know, exploit the…”
Bridget Harris May 31, 2023 ▶ 15:53 Fireside chat with Bridget Harris and Alex Theuma - How to take care of business: 5 lessons in bootstrapping to $5m ARR
Jun 14, 2023
Insight
James Ski: B2B Buyers Scroll TikTok After 5 PM Thinking About Work
“And I think there's a mindset in B to B that says after five PM, no one's thinking about our business. That's BS. Right? What happens after the five p.m.? You just spend the evenings thinking about your day job and your problems. Well, you do if you're a found…”
James Ski Jun 14, 2023 ▶ 12:06 Why Tiktok is the Best Marketing Channel for Bootstrapped Startups in 2023
Jul 10, 2023 negative
Opinion
Maruthavanan: Product-market fit is a fraud mental model and not actionable
“Product market fit. It's not even a framework, it's just a phrase. Some people like to call it a mental model. And I think, you know, it is a fraud mental model. I have not found a single entrepreneur who could look at the definition of product market fit and …”
Rajan Maruthavanan Jul 10, 2023 ▶ 4:19 108 ways of getting to a million dollars in ARR
Jul 21, 2023 negative
Insight
Sanwal: Founders cannot hire a savior without understanding the problem first
“There's no one hire messiah. It doesn't work out. You have to have a fundamental understanding of the problem before you can just go hire somebody.”
Anand Sanwal Jul 21, 2023 ▶ 13:29 Don't do these 68 things in your SaaS company
Jul 21, 2023 positive
Insight
Sanwal: Customers should speak 20 to 25 minutes in 30-minute discovery calls
“In a 30 minute conversation, if they're talking 20 to 25 minutes, that actually means I'm asking questions, I'm actually getting insights from them. So, don't dominate.”
Anand Sanwal Jul 21, 2023 ▶ 14:33 Don't do these 68 things in your SaaS company
Oct 4, 2023
Insight
D'Agostino: Founders are the most effective recruiters for their company
“Whether you like it or not, you as a founder are the most effective recruiter for your company.”
Drew D'Agostino Oct 4, 2023 ▶ 6:23 How to Convince High-Performers to Take a Pay Cut & Work for You
Feb 20, 2024 negative
Opinion
Latka: Bootstrapping, Not VC, Is How Founders Actually Get Rich and Happy
“I think, you know, VC dollars are the best marketed dollars in the world. We only read about big VC rounds, but stories like this are how founders actually get rich. And it's what actually makes founders happy.”
Nathan Latka Feb 20, 2024 ▶ 13:59 Solo Founder, No Employees, Exits for $1m+ Keeps 100%
Feb 20, 2024 positive
Opinion
Latka: The Best Founders Typically Come From the Space They Build For
“The best founders typically come from the space that they're then building for.”
Nathan Latka Feb 20, 2024 ▶ 4:52 Solo Founder, No Employees, Exits for $1m+ Keeps 100%
May 9, 2024
Insight
Jim Yu: Founders must transition from fear of failure to love of mission
“In the beginning, you're getting a lot of rejection, a lot of no's. You're like, I just can't fail. I just can't fail. And at some point, it has to, I think, Really become love of mission, right?”
Jim Yu May 9, 2024 ▶ 16:36 We hit $100m in revenue: 9 Lessons I Learned the hard way
May 9, 2024
Insight
Jim Yu: Early leaders who helped build a company often cannot scale with it
“The people that built the business with you, the leaders that sacrificed everything with you, in the trenches, building the company, sometimes they're not gonna get you to the next step. Oftentimes that happens at different points in scale, and it is one of th…”
Jim Yu May 9, 2024 ▶ 14:30 We hit $100m in revenue: 9 Lessons I Learned the hard way
May 28, 2024
Insight
Founders only have three jobs: selling, corp dev, and fundraising
“I believe that founders have three jobs. Sell, corporate development, fundraising. That's what you need to do in life, right?”
Dror Liwer May 28, 2024 ▶ 11:16 Coro Announces $100m Live on the Show, Their Partnership Playbook
Jul 2, 2024 negative
Insight
Chellappa: A wrong early hire sets a startup back a full year
“A wrong hire will set you back a year. So if you hire the wrong person, you'll end up doing their job, and then you'll have to get back here, and then you'll have to find the next person, and then you'll be gun-shy about hiring the next person. That person's q…”
Sri Chellappa Jul 2, 2024 ▶ 10:44 $6m ARR CEO Shares When to Hire First AE, CSM, and VP
Jan 7, 2025 negative
Insight
Yampolskiy: 50/50 founder equity splits are a huge mistake
“And then I do think it's actually a huge mistake to have a fifty-fifty split with your founder when you start a company, because even if it's 51, 49, somebody needs to be in charge and control the board.”
Alex Yampolskiy Jan 7, 2025 ▶ 10:41 3 Strategies I Used To Scale SecurityScorecard to $70M ARR, 1,700 Customers, & $200M in Cash
Feb 18, 2025 negative
Insight
Alina Vandenberg says the traditional advice to hire senior leaders fails
“So what he's referring to by Founder Mode is that we're told that we can run our company by hiring great people and get outside of their way. Senior, great people. That sounds lovely in theory, in practice, because we're founders and we're very particular abou…”
Alina Vandenberg Feb 18, 2025 ▶ 4:10 This CEO Does $50m/yr and is moving to a Flat Org Structure, ChiliPiper CEO
Dec 17, 2025 neutral
Disclosure
SpeedSize Co-Founders Cut Their Own Salaries to Zero During Cash Crunch
“The first decision we made is even before that happens, we stopped all the salaries to both of the founders.”
Vlad Malinan Dec 17, 2025 ▶ 23:13 Bootstrapping Through War to $6M ARR: A SaaS Founder Story
Feb 26, 2026 negative
Insight
Yaman: The 'founders eat last' mentality is antiquated
“Don't do the move of like founders eat last. I also think that's old and antiquated. Like you have to understand your worth.”
Jared Gaiman Feb 26, 2026 ▶ 10:19 From $187M Ecommerce to $5M ARR SaaS: Spresso's Post-Bankruptcy Pivot to Enterprise Software | Jared Yaman
Mar 25, 2026
Insight
Latka: Founders ceding control in funding rounds should take cash liquidity
“What I actually am saying is, if you're going to go give up control, get, take, Cash as well. Don't give up control and cash.”
Nathan Latka Mar 25, 2026 ▶ 4:58 How TitanX Hit $9.7M ARR After Buying IP for $200K
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