Sanwal: Customers should speak 20 to 25 minutes in 30-minute discovery calls
Anand Sanwal · Don't do these 68 things in your SaaS company · Jul 21, 2023 · at 14:33
This episode carries Anand Sanwal's own address, with nobody on the show putting questions to them. It still counts as said, and it is kept out of every score on their page.
CB Insights CEO Anand Sanwal reflects on founder sales calls and customer discovery techniques at SaaS Open.
0:00 / 0:08exact quote · 8.4s
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“In a 30 minute conversation, if they're talking 20 to 25 minutes, that actually means I'm asking questions, I'm actually getting insights from them. So, don't dominate.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
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