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Mads Fosselius

Chairman & Co-Founder, Dixa · 1 appearance on the record.

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founderexecutiveinvestorLinkedIn ↗dixa.com ↗

Mads Fosselius is the co-founder and former CEO of Dixa, a Copenhagen customer service platform that raised over $150 million in venture funding. He previously founded 3pas, co-founded Weply, and is an active angel investor.

12statements → 5claims → 1claims resolved → 4.08/5average certainty → 1.42/5average debate potential →

1 supported 0 partly supported 0 contradicted 1 not yet assessed 3 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 1 opinion · 1 insight · 5 disclosures · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, 1 is not yet assessed, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Mads argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Fosselius: General Atlantic led Dixa's $105M Series C round
“It was a hundred and five million dollars seriously for led by general Atlantic, but also with all the existing investors chipping in on, on their pro rata and more.”
Mads Fosselius Jun 2, 2022 ▶ 3:33 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Mads Fosselius on measured tape to publish a rate. This says nothing about how they speak.

Everything Mads Fosselius said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Fosselius: Dixa Messenger launched as an 'Intercom killer'
“We just launched Dixon messenger. It's no disrespect. We call it an intercom killer because it's taking basically live chat messaging and bringing it to a whole new level with typically brands that have many channels and many conversations back to that idea.”
Mads Fosselius Jun 2, 2022 ▶ 12:55 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Disclosure
Fosselius: Dixa earmarked no specific amount of Series C for M&A
“So no, no specific amount was actually earmarked for M&A because General Atlantic and existing investors actually are able to allocate extra funds to projects like the one we've been through, the double acquisition here and the acquisition of Saltmate specific…”
Mads Fosselius Jun 2, 2022 ▶ 3:58 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Assertion Not checkable as stated
Fosselius: Dixa ARR Is North of $15M Post-Acquisitions
“No, we, we're north of 15.”
Mads Fosselius Jun 2, 2022 ▶ 7:55 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Insight
Fosselius: Over-focusing on immediate M&A integration destroys growth momentum
“If you use all your time and just merging things together from a go to market and product perspective, you will lose a lot of the great momentum that's created both in Dixer and SaltMate.”
Mads Fosselius Jun 2, 2022 ▶ 12:32 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Assertion Not publicly verifiable
Fosselius: Dixa valuation more than doubled in Series C to over $400M
“Yeah, that's definitely fair to say that. More than doubled, yes.”
Mads Fosselius Jun 2, 2022 ▶ 20:14 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Disclosure
Fosselius: Dixa acquires startups for talent and IP, not ARR roll-ups
“That is not our strategy, actually. Our strategy is definitely going for the people and product. And if we get, if that's an if we get some, of course, some growth momentum into a go-to-market engine standalone or combined, and there is some ARR included. Of c…”
Mads Fosselius Jun 2, 2022 ▶ 20:55 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Assertion Not checkable as stated
Fosselius: Dixa had around 1,000 customers before its recent acquisitions
“So just around a thousand customers including both the very small ones we had in the beginning, we were starting out as an SMB and then gradually into, to more mid market where we play today and even enterprise to some extent.”
Mads Fosselius Jun 2, 2022 ▶ 3:13 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Assertion Supported
Fosselius: General Atlantic led Dixa's $105M Series C round
“It was a hundred and five million dollars seriously for led by general Atlantic, but also with all the existing investors chipping in on, on their pro rata and more.”
Mads Fosselius Jun 2, 2022 ▶ 3:33 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Disclosure
Fosselius: Dixa Series C included secondary liquidity for founders and angels
“A small amount went to secondaries for, as you just said founders some founders early employees some, they were the first business angels taking a little bit out for, yeah, for house or apartment or for savings.”
Mads Fosselius Jun 2, 2022 ▶ 4:53 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Assertion Not checkable as stated
Fosselius: Dixa Had $10M–$11M ARR at Series C Close
“No, that, no, no, that was around the 10, 11, as you mentioned there.”
Mads Fosselius Jun 2, 2022 ▶ 8:11 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Disclosure
Mads Fosselius: Dixa targets a 50/50 cash and equity split on acquisitions
“As a starting point, we want to balance them as fifty-fifty as possible, because we believe it's important for the future value that we are creating together.”
Mads Fosselius Jun 2, 2022 ▶ 17:56 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation
Disclosure
Fosselius: Dixa paused major M&A in 2022 to integrate recent acquisitions
“In 22, we have enough to do on our organic engine and the very, very important integration of Solmate and mirrors.”
Mads Fosselius Jun 2, 2022 ▶ 23:27 Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation

Appearances (1)

EpisodeDateSpeaking time
Details behind Dixa $43m Acquisition, $15m combined ARR, $400m Valuation Jun 2, 2022 12m
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