Facebook, every mention
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every year anyone Nathan Latka 1038Michael Perry 23Dan Greenberg 19Carissa Hill 19Adam Robinson 15Stefan Smulders 12Nehal Kazim 12Kim Garst 12Johnson Emmanuel 11Andrew Warner 11
Verbatim, from the transcripts: the passages where Facebook comes up
Tive Hit $100M Revenue After a Down Round and $10K in the Bank
- ▶ 14:18 Krenar Komoni So Google, LinkedIn, we're dabbling quite a bit on Facebook right now.
How Ledge Reached $1M ARR with 24 Customers Paying $3K/Month | Tal Kirschenbaum
- ▶ 1:00 Nathan Latka Before founding the business, his experience includes leading M&A transactions at Meta, developing new products at Melio, the payments company.
- ▶ 5:38 Nathan Latka You're right, you come from consulting, you come from Meta M&A, you come from payments.
From $187M Ecommerce to $5M ARR SaaS: Spresso's Post-Bankruptcy Pivot to Enterprise Software | Jared Yaman
- ▶ 2:14 Jared Gaiman We're kind of exiting the social networking, you know, Facebook, you know, Twitter ascendance, right? 2 times in the scene
From $500K to $1.5M ARR: Bootstrapping VR SaaS for Trade Skills
- ▶ 11:02 Sabari Nair So this has a meta logo up here. 4 times in the scene
From $5K to $10M ARR: The ArcAds Founder's Playbook
- ▶ 11:54 Romain Torres You'll find companies like Meta, who is building some LLMs.
- ▶ 23:54 Nathan Latka So how are you helping people write scripts that convert like your Facebook ads convert?
From $450K to $9M ARR in 5 Years: Club Caddie's Vertical SaaS Playbook
- ▶ 20:27 unnamed speaker And on the paid side, is that mostly happening on Facebook or where are you spending paid dollars?
He Used AI to Generate $6m Revenue at Dreamstories by Selling Childrens Books
- ▶ 10:57 unnamed speaker Uh, I mean, we're getting a lot via, via, you know, via Facebook essentially. 2 times in the scene
- ▶ 12:27 unnamed speaker Like, are you trying to spend under 10 bucks on the ad to, you know, to get the, to get the sale on, on Facebook ads or under five bucks? 2 times in the scene
- ▶ 13:10 unnamed speaker You know, let's say you're aiming to get 50, 50 sales per, per week or something that used to be traditionally the threshold until Facebook considers that your campaigns are learned, you have learned.
- ▶ 19:21 unnamed speaker Is it like six figures on Facebook ads or, or less?
- ▶ 23:37 unnamed speaker Are you using any technology to drive, uh, all the, when someone clicks on your Facebook ads, do they just go to your homepage or are you doing like a bunch of funnel testing there too?
- ▶ 26:12 unnamed speaker Turns out they've done over three million bucks of revenue, driven mainly using Ricardo's brain when it comes to using paid ads and their Facebook page to drive a lot of traffic and a really impressive, almost a, almost a stupid simple…
Woah! Unicorn Founder Quits Unicorn During $213M Raise, Launches Something Bigger
- ▶ 18:59 Nathan Latka Before we wrap up here, um, you know, Facebook was famous when they were getting going to saying, listen, we know the activation metric is seven friends in seven days. 2 times in the scene
He Makes $20m/Yr Selling Digital Robots to Companies
- ▶ 10:09 Bassem Hamdi And, you know, when right around, actually, believe it or not, the twenty-sixteen election, there was all these conversations about bots posting to Twitter and Facebook, and I really got into that technology and kind of went down the…
- ▶ 12:15 Bassem Hamdi They needed to work with Meta Facebook on a project management platform that Facebook wanted them to use. 4 times in the scene
My Agent Army Brings Me $500,000 Per Month (Exploding SaaS)
- ▶ 4:17 Nathan Latka What tools are you using to go and try and find folks that are spending a lot on meta or LinkedIn, et cetera?
- ▶ 9:51 Romain Torres And it was very community based where there is a feed, like, like, you know, kind of a Facebook group integrated into the app and people were very, very active about it and like sharing about a lot about their own journey.
- ▶ 20:41 Romain Torres It will scrape the ads libraries and yeah, it will download the ads from Facebook ads of my competitors and it will like
How I Built It: $6M/Year Email AI Platform (Bootstrapped)
- ▶ 7:20 Alan D'Souza Using Google ads, using Facebook ads is pretty simple for SMB.
Bootstrapper Hits $3.5m, 0 Team Members using new 3x Growth Formula
How I Built my AI Tool SubMagic to $667k/Month With a Tiny Team and No Funding
- ▶ 26:05 David Zitoun Uh, I know that we're spending on Facebook ads, Google ads. 3 times in the scene
18 Year Old Got Paid $2.9m Last Month for New AI Mobile App
- ▶ 6:38 Zach Yadegari I made a post the other day yesterday, actually looking for someone to come on as a Facebook ad buyer for us.
Here's how I added $10m revenue over the last 18 months, HiFello CEO
- ▶ 15:04 Steven London Uh, we have Facebook groups.
- ▶ 16:19 Steven London So we have, uh, bottom right is our Facebook leadership. 2 times in the scene
Bending Spoons just bought his company for $100,000,000+ with Issuu CEO Joe Hyrkin
- ▶ 9:19 Joe Hyrkin One was partnerships with content, tech platforms in Silicon Valley primarily, Facebook, Pinterest, uh, Adobe, ultimately later Canva, et cetera.
Genius Affiliate Strategy Helps Bootstrapper Hit $27,000,000 Revenue
- ▶ 26:39 Rebecca Shostak We also have a very vocal community on Facebook where we can get real-time feedback from our users about the pains that they're experiencing and what they're asking for, so we never build just for the sake of building or for the sake of…
$5m in ARR? Your CRO Should Be Focused on These 3 Things
- ▶ 10:12 Kyle Norton So we would scrape their website, pull in data, their Google profile, their Facebook page, everything that had a digital footprint.
Lemlist Product Genius Shares Strategy, $23,000,000 in Sales (ARR), No Outside Funding
- ▶ 6:51 Kevin Moenne-Loccoz The first one is creating a whole product, generating today two million dollars in annual recurring revenue, just based on a community discussion that we had within our Facebook group, within the community that we built.
Want $100m in revenue? Copy these lessons from ZenBusiness CEO Ross Buhrdorf
- ▶ 15:53 Nathan Latka Is it for Facebook ad spend, or is it for something, buying pens at Staples?
How I hit $15m ARR using 4 new growth playbooks
- ▶ 16:56 Gil Allouche Facebook doesn't work for B to B. 7 times in the scene
Was my $22m ARR bootstrapped good enough? I felt pressure to be a unicorn, tried, and failed miserably
- ▶ 2:12 Adam Robinson I, I don't know everybody's experience who's early stage, but like, I was stuck at this three million number, and then somebody would show up in my life that ran Facebook ads, and they'd be like, the solution for you is Facebook ads. 3 times in the scene
- ▶ 5:02 Adam Robinson I think Facebook is an incredible first thing that you can do to, like, spread awareness for your startup. 6 times in the scene
- ▶ 8:49 Adam Robinson And, uh, the core part of this was, like, the Facebook strategy had spread this awareness, and the product was good, and had some, some kind of inherent word of mouth to it in general.
27 year old Founder exited for $169m at $50m ARR. How much cash did he take home at exit?
- ▶ 6:29 Ryan Allis Today you can use a tool like Built With to get a list of nearly all of your competitors' customers, and then email them, get their emails on Apollo or Seamless, and then upload that email list to Facebook, to LinkedIn, to Google, and…
How to Make $3m Building a Slack Clone with no money, experience, or sales team
- ▶ 23:19 Nathan Latka There's no fixed CAC there, but when you, are you doing any paid marketing, Facebook, Google ads, et cetera?
First time Kenyan Founder Uses $1.50 FB Ads to Get First 100 Users, 64 DAU
- ▶ 0:07 Nathan Latka He spent a dollar 50 on Facebook ads to get his first 102 beta users.
- ▶ 1:10 Tony Mumo So we did some Facebook ads, but about a hundred students in our WhatsApp groups.
- ▶ 3:16 Tony Mumo Facebook ads. 5 times in the scene
- ▶ 11:11 Nathan Latka Are you still getting users from Facebook apps or ads, or do you have another way to get users now? 2 times in the scene
- ▶ 14:11 Nathan Latka He spent a dollar 50 on Facebook ads to get his first 102 beta users.
How he plans to convert to beta users into paying customers for his team collaboration tool
- ▶ 12:43 Nathan Latka You're trying LinkedIn groups, Facebook groups, Reddit, subreddits.
How Chaser hit $294K revenue and 3 person team in 2023
- ▶ 14:21 Nathan Latka With meta ads, or you get free organic exposure in the app director because you have so many installs.
This SaaS For Fund Manager's Just Hit $40k of MRR charing a % of AUM Managed
- ▶ 15:02 Badri Malinar Our Facebook ads are working.
- ▶ 17:02 Nathan Latka You mentioned Facebook ads. 3 times in the scene
SaaStock Starts Oct 16th in Dublin, 5000 SaaS Founders and Big Bootstrap Stage
- ▶ 7:17 Nathan Latka Um, but when you think about, I mean, a lot of people think community, you just stick up a Facebook group and you invite some people.
HR Tech Exec Invested $200k into his own HR SaaS, Raising $200k on $3m Valuation Now
- ▶ 6:33 Vishal Chopra Um, if you, if you see right from Google's or Facebook's, everybody is facing that challenge that, uh, how to interact with the employees and how to actually preempt that what exactly is their experience.
How this Hotel SaaS Hit $1.3m ARR and 1400 Customers
- ▶ 10:14 Yuval Stockhammer Right now we have, this year we have a lot of organic, but we have still a lot of paid ads in Google, uh, ads and in, uh, Facebook ads.
His First Exit Was for $200m, His Next Startup Hit $1m Then Almost Failed, Now 100% YoY Growth at Customer.ai with unique LLM model
- ▶ 1:31 Nathan Latka He founded WordStream, a major AdWords and Facebook tool provider, which managed billion dollar ad spend and was acquired by Gennet for two hundred million in 2018.
- ▶ 6:17 Larry Kim Uh, you know, unfortunately, when you build in an ecosystem like a, like a Facebook partner, um, you know, you're not really, uh, master of your domain, if you will, uh, you're kind of at the whim of the, 6 times in the scene
- ▶ 23:33 Larry Kim They would spend 500 dollars with us for the tool expense, but then they would spend 10,000 on leads through Google and Facebook.
Smith AI Breaks $22m ARR Helping Companies Manage Voice, Chat Support, $100m Cap, Burning $300k per Month
How He hit $12k monthly revenue building the Zapier for Data
- ▶ 12:32 Nathan Latka So it's just, it's a holding company with Google, Facebook, Amazon, Adobe, Domo, Salesforce, and Microsoft as the partners, and it's invite only.
ECommerce SaaS Hits $1.5m after Co-Founder Replaced Herself
- ▶ 7:58 Elliot DGML It's because you come in and you start getting online sales right away without having to pay, you know, Google or Facebook for ads.
Bootstrapped doing $2.4m Revenue, $600k Cash in bank, helps retailers manage inventory
- ▶ 9:11 Nathan Latka Do I have your permission to post that in the Facebook, the SaaS Academy group?
How We Scaled Founderpath to Process 200 Million Rows of Financial Data Per Day
- ▶ 16:19 Charlie Martin Our problem, we're not Facebook.
Don't do these 68 things in your SaaS company
- ▶ 17:54 Anand Sanwal Uh, The big thing here is that, like, in startup land, Google and Facebook are extreme, extreme outliers, right?
The 25 problems you don't need to solve
- ▶ 1:22 Derek Steer Uh, went on to work in tech at Facebook first and then at Yammer, uh, both before and after the acquisition. 2 times in the scene
The Sales & Marketing Tech Stack to Scale Successfully from $1 - $100M+ ARR
- ▶ 12:16 Phil Rader And then invest in channels that are working, that's constantly doing marketing analytics on where's the marketing spend returning the most revenue, and making sure that you're not spending money on Facebook and Google ads that aren't…
Rare! A YC company that profits $300k/mo, $25m revenue
- ▶ 12:13 Nathan Latka Was it a Facebook group? 2 times in the scene
- ▶ 23:54 Ivan Sabayev Uh, so we're still aggressive on, uh, Google ads, Facebook ads, and other, uh, sources of, uh, paid marketing.
How Investors Bought 50% of Data.World with 2.1m free users, accounts at 31k paid seats
- ▶ 4:09 Brett Hurt Um, launched, I think two years before the iPhone, Facebook was closed to the public. 3 times in the scene
- ▶ 21:02 Brett Hurt Google search is actually built on a knowledge graph and Facebook social, um, engine is built on a knowledge graph and large part of Amazon.
3 Demand Gen Tactics That Paid off Big time
- ▶ 21:32 Pritesh Vora By the way, my company name was Malcare, and they started recommending, and this is a screenshot from a Facebook group, and they just started recommending us, talking about us in these communities, right?
A New Way to Think About SaaS: How to Build a 9-Figure Company by Giving Software Away For Free
- ▶ 13:05 Neil Patel Facebook wasn't the first social network.
Using data to find product-market fit
- ▶ 9:46 Benn Stancil So this is one of the kind of the famous growth VPs from Facebook who basically said actually the bigger problem that startups have isn't necessarily finding these things, but it's identifying when they have it rather than like, hey, we…
Customer Empathy: The key to 10Xing your company
- ▶ 17:54 Alex Yampolskiy Mike Schrag again talks about this quite a bit, and he said the Facebook innovation was, 2 times in the scene
How I Built a Media Company (within Gainsight) that Created a $1B Brand
- ▶ 3:29 unnamed speaker Facebook owns the audience.
How to upsell discounted customers to generate 10x more in MRR
- ▶ 5:23 Casey Golden And we broke it into four steps for them and they agreed on a five X return, which I think is better than Facebook right now.
How we grew to $15M with less than $1M marketing spend
- ▶ 13:15 Lucjan Suski If your customers hang, hang around Facebook, do the Facebook group. 2 times in the scene
- ▶ 13:47 Lucjan Suski And we had, we saw, like, huge backlash on Facebook, like, why do we have to pay for this?
How We Grew ARR 3X by Upselling Existing Customers
- ▶ 4:08 Aneto Okonkwo They run ads on Facebook, Instagram, and we reply to the comments, we hide the negative comments, so it increases their conversion in those ads.
- ▶ 11:05 Aneto Okonkwo Facebook, Instagram, Zendesk, Gorgeous. 4 times in the scene
30 Customers Pay Him $20k/year, $150k Cash in Bank on track for $1m ARR This Year for Analytics Tool
- ▶ 2:00 Sevo Unistov So, uh, we're responsible for growing revenue from digital channels, like Google ads, Facebook ads, landing pages, conversion rates, uh, and typically we just were responsible for the whole channel.
How He Grew Nutrisense From $12m to $45m ARR Last 12 Months for Health SaaS
- ▶ 0:44 Nathan Latka They got going back in 2019, marketing, pre-marketing inside of Facebook groups like the Ketogenic Group and Oura Ring Group.
- ▶ 14:16 Dan Zavorotny And we just put up a landing page and said, Hey here, and just went to Facebook groups and just started telling people in Facebook groups. 3 times in the scene
- ▶ 18:25 Nathan Latka And then I guess, you know, you talked about the Facebook groups as your first users. 2 times in the scene
- ▶ 22:48 Nathan Latka They got going back in 2019, marketing, pre-marketing inside of Facebook groups like the Ketogenic Group and Oura Ring Group.
Rippling of Brazil Solides Hit $35m ARR up from $15m ARR and Raised $100m at a $800m Valuation
- ▶ 10:27 Nathan Latka Facebook ads, inside sales team, what was your go to market strategy there?
Collective Raises $50m to Take on Rippling, ZenBusiness. $1m MRR Next?
- ▶ 12:28 Hooman Radfar So Facebook, Google referral is a massive, um, channel for us.
Why Marketplace + SaaS Is So Powerful, $2.7m in Revenue
- ▶ 5:01 Carter Olive Facebook groups. 2 times in the scene
- ▶ 13:21 Carter Olive Whether it's through LinkedIn, like using duck soup or whether it's Facebook, using these Facebook groups, whatever word of mouth doesn't matter.
How he grew from $30k/mo to $120k/mo TTM for his Business Listing Metadata Management SaaS
- ▶ 2:41 Jacob Vickstrom So again, Google, Instagram, Facebook, and really soon as well, Apple is where we're integrating with the platform.
$13m ARR company gets $7m raise done on $40m Valuation for Customer Success SaaS
- ▶ 16:35 Marcelo Pugliesi WhatsApp messenger, Facebook messenger, uh, and, and this kind of apps, they are changing the way we relate to each other, uh, as a B to B, uh, software business.
He Sold his First Company for $425m, Here's What He Did Next
- ▶ 20:16 Stephen Messer It's like saying, uh, look at a revenue like Facebook or TikTok about a revenue per, per, uh, per individual. 3 times in the scene
How he went $0 to $1m/mo in under 24 months for Waste Management SaaS in India
- ▶ 6:40 Nathan Latka So how is this different than like Facebook marketplace? 2 times in the scene
A SaaS founder makes $1m off those NFL highlight clips you see on twitter
- ▶ 8:06 Nathan Latka So you are selling a license key that the NFL would install on prem on the desktops of 10 of their people in their marketing department responsible for video content that allows them to get this content just in time and post to Twitter…
How JobPaths Hit $1.2m in Revenue Helping Ex-Vets Get resources and jobs
- ▶ 3:24 Jack Fanus We capture all the users that are going to those organizations by and then ultimately provide a big marketplace for companies like Apple and Uber and Facebook to recruit from.
This founder hit $90m ARR last week, took $30m secondary in last round for Document Management SaaS
- ▶ 7:49 Nathan Latka They'd all sign up via the cheaper reseller who's running Facebook ads and ads that landing page.
SMB Tax App hits $20k MRR by getting 1k+ Signups and Converting 20-50% to $35/mo paid accounts
- ▶ 3:34 Nathan Latka But was that like a Facebook group or a LinkedIn group, or how did you find this group? 2 times in the scene
He's spending $40k on MVP then plans to hire 50 sales reps commission only per month. Will it work?
- ▶ 1:45 Ankit Nagpal It can be some promotional, um, messages, um, for, for the customers and, uh, through WhatsApp or Facebook or other messaging platforms. 2 times in the scene
- ▶ 3:47 Ankit Nagpal They are, they use Messenger, Facebook, WhatsApp, or, um, Telegram, or whatever messaging platforms, but, um, so, and I try to find some software, something where I can,
- ▶ 10:04 Ankit Nagpal If you know some business owners, they are manually sending messages through WhatsApp or Facebook or Messenger, but the system is automatic, so it's about not charging customers too much for the manual thing.
- ▶ 10:04 Ankit Nagpal If you know some business owners, they are manually sending messages through WhatsApp or Facebook or Messenger, but the system is automatic, so it's about not charging customers too much for the manual thing.
New SaaS goes 0 to $2.4m in 9 months using genius growth strategy
- ▶ 9:25 Raul Kaevand YouTube, doing videos, doing, uh, documentations, uh, we have a Facebook group now with like 6000 people. 2 times in the scene
- ▶ 12:18 Raul Kaevand We had the Facebook group already ready. 5 times in the scene
His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
- ▶ 14:06 Michael Hamilton So we were just billing that it just totally neglected social Facebook, all that stuff just wasn't.
The Simple PR Template We Used to Bootstrap to $1m in ARR
- ▶ 8:25 Ben Gabler Somebody posted a review about us on Facebook.
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