Michael Hamilton

Founder and CEO, Peeva · 1 appearance on the record.

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founderexecutivepeeva.co ↗

Michael Hamilton founded Peeva to solve industry fragmentation through universal RFID microchip scanners paired with a centralized database of electronic veterinary medical records. Based in Buffalo, New York, he partnered with engineering faculty at the University at Buffalo to develop hardware and infrastructure capable of reading and identifying pets across competing microchip registries.

17statements → 9claims → 3claims resolved → 67%fully supported → 3.94/5average certainty → 1.35/5average debate potential →

2 supported 1 partly supported 0 contradicted 6 not checkable as stated how the 9 claims stand · each chip opens the sources

9 assertions · 1 insight · 7 disclosures · every statement was checked. The predictions and assertions are the 9 claims: statements the public record can support or contradict. 3 are resolved, and 6 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Michael argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Hamilton: US pet microchips lack universal scanner compatibility across frequencies
“See, in the States, part of the problem is not all microchips can be read by all microchip scanners because there's multiple distributors, multiple frequencies.”
Michael Hamilton Nov 27, 2022 ▶ 5:26 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Michael Hamilton on measured tape to publish a rate. This says nothing about how they speak.

Everything Michael Hamilton said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Partly supported
Hamilton: Peeva is first to read and catalog any microchip brand
“We're the first to read, record, analyze, catalog, any brand of microchip, regardless of the manufacturer.”
Michael Hamilton Nov 27, 2022 ▶ 2:09 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva auto-enrolls pets chipped by other brands for free
“Every pet that is already chipped with another brand. Is auto enrolled into Piva at no cost of the hospital or the pet owner.”
Michael Hamilton Nov 27, 2022 ▶ 3:49 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Supported
Hamilton: US pet microchips lack universal scanner compatibility across frequencies
“See, in the States, part of the problem is not all microchips can be read by all microchip scanners because there's multiple distributors, multiple frequencies.”
Michael Hamilton Nov 27, 2022 ▶ 5:26 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva splits $40 to $80 one-time microchip fees with vets
“Some vets are charging about 80 dollars for a one-time fee. Some vets are charging as low as 40 dollars for a one-time fee. And then we are literally going halfway with the vets on it.”
Michael Hamilton Nov 27, 2022 ▶ 11:30 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva's Year-to-Date Revenue Grew 991.8% Year-Over-Year
“So all across the board this year over last year at this time we've made 991.8% over last year.”
Michael Hamilton Nov 27, 2022 ▶ 17:22 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva pairs millions of microchip IDs with medical records
“We pair literally millions of pet microchip IDs with pet medical records in one centralized location.”
Michael Hamilton Nov 27, 2022 ▶ 2:15 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva pays under $1 per pet microchip at volume
“I mean, if you got them individually, they'd be really expensive, but literally like less than a dollar.”
Michael Hamilton Nov 27, 2022 ▶ 6:04 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Personally invested a couple hundred thousand dollars into Peeva
“A couple 100,000.”
Michael Hamilton Nov 27, 2022 ▶ 7:31 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva has an estimated 176,000 microchips implanted in pets
“As far as how many have actually been implanted, we estimate, I could, I would say, you know, around a 176,000.”
Michael Hamilton Nov 27, 2022 ▶ 8:36 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva has shipped nearly 300,000 microchips
“A little under 300,000.”
Michael Hamilton Nov 27, 2022 ▶ 8:53 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva bills veterinary clinics only after they bill pet owners
“We give them an inventory of chips. We provide them with kiosks, scanners, marketing literature. They it bill that the pet owner, and then we build the vet.”
Michael Hamilton Nov 27, 2022 ▶ 10:09 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva has achieved profitability
“We've finally gotten to the point where we're making more, more money than you're profitable today then. Yeah. Yeah.”
Michael Hamilton Nov 27, 2022 ▶ 14:34 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Not checkable as stated
Hamilton: Peeva is currently installed in 251 veterinary hospitals
“It's 251 at the moment.”
Michael Hamilton Nov 27, 2022 ▶ 15:00 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Insight
Hamilton: Don't start a tech company without a technical co-founder
“Do not start a tech company unless you have a tech co-founder or learn as much about code as you possibly can.”
Michael Hamilton Nov 27, 2022 ▶ 21:18 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Assertion Supported
Hamilton: Peeva competes against multi-billion dollar incumbents like Merck
“Right. As of right now you know, barriers to entry, you know, we're industry newcomer are competing against the status quo, which are owned by companies like Merck and Henry Sheen and, you know, multi-billion dollar organizations that have been around since th…”
Michael Hamilton Nov 27, 2022 ▶ 13:18 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva is a fully bootstrapped company
“We are bootstrapped.”
Michael Hamilton Nov 27, 2022 ▶ 14:31 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets
Disclosure
Hamilton: Peeva charges consumers a one-time fee of $54.95 for pet registration
“It's a one-time fee as of right now for 5495.”
Michael Hamilton Nov 27, 2022 ▶ 19:46 His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets

Appearances (1)

EpisodeDateSpeaking time
His chip is Inside 176,000 Dogs, $1m in Revenue, Big Help for Vets Nov 27, 2022 12m
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