Customer Retention

“So many businesses, and Kurt, you know this, so many businesses are focusing on customer acquisition, and costs are through the roof now. I mean, what used to be shooting fish in a barrel, you're now spending 80, 90, a hundred dollars more on customer acquisit…”

“There are always ways to optimize efficiency on acquisition. There are always new channels, new brand campaigns, new, new growth avenues. But if you don't have a sticky customer and for some reason they're becoming less sticky, your product market fit, your pa…”

“I think most people would assume that the utilitarian part of sales, sales, sales is 90 plus percent of the equation of whether they continue to retain and use the product, but I would argue that it's at least 50% emotional, if not more, and 50% sales oriented…”

“This is a good metric. It's good to track it. Also, you often don't get good response rates. You also get random people filling it out. So most people don't find this super valuable.”

“We want to be north of 85% in terms of keeping people engaged. We think we can do better than that. We're, you know, we're looking at this in the ninety-ninety-five percent range just because of the elements that we talked about.”

“Every B to B SaaS is like growing rapidly, and there is a very shortage of people with the true experience in terms of the customer acquisition, customer retention, digital analytics, et cetera.”

“So like narrow and deep is great for customer retention and like giving somebody something they can't live without, but For customer acquisition. I actually like the broad”

“When we first started, give you context, we first started, people would stay for like three weeks, right? and now we've rated to the point people are staying seven, eight months on average.”

“One of the immediate things that you see when you build these is that you're Growth is much more sensitive to customer retention than you can ever intuit. Because there's a lot of interaction between having a healthy retained customer base and everything you c…”

“They retain about 20% better if they have a higher customer experience score.”

“The other one that I think is almost a call that the people don't talk enough about is as activation rates and time to deployment. Right. And that is one of your best cheats here to improve things is to get your customers to deploy as instantly as possible.”

“I believe that we have to tackle our customer retention and success first, then focus on unit economics, not do them at the same time.”

“I think we're a lot of the retention issues breakdown as in handoffs.”

“The less we try to sell contracts or annualized customers for growth and ACV, and instead focus on feature adoption and education, the more we see increased retention.”

“In our business, the value of a retained customer is about 420 bucks.”

“We budget around 85% retention, and so we usually beat that, but it's around 90% retention, 10% churn, and”