customer retention
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Mar 27, 2025 by Adam Guild · across every show →
Everything said about customer retention, oldest first
Mar 27, 2025
Guild: Customer retention is at least 50% emotional rather than purely utilitarian
“I think most people would assume that the utilitarian part of sales, sales, sales is 90 plus percent of the equation of whether they continue to retain and use the product, but I would argue that it's at least 50% emotional, if not more, and 50% sales oriented…”