Audience
topic on 16 shows · 34 statements across 30 episodes · said 3 times in 1 episodes since 2020
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Startups For the Rest of Us 3
2020 3 mentions in 1 episode
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33 statements about Audience, every show
Walling: Building a network is faster and easier than building an audience
“So actually in this case, I think either a network or an audience would work, but I think it's easier and quicker to build a network. It's a lot less work than building an audience.”
Holiday warns creators that building a following often leads to audience capture.
“I think we work really hard as a creator, an artist, or writer, whatever, to build an audience, and then you think you have the audience, but actually the audience has you, because now you're afraid of losing it, right?”
Morin: Doc conference audience unanimously voted AI will not replace doctors
“And then at the end, they asked everybody in the audience to raise their hands. If They were on the human side or the AI side, and all of the humans in the audience took the side of AI will not replace doctors.”
A professional network provides far more leverage for founders than an audience.
“An audience gives you reach, but a network gives you leverage. So your audience might retweet you, whereas your network might introduce you to your first 10 customers, or help you find your first hire, or if you decide to go down this road, your first investor…”
Baxley: Every demand made on software users is a design failure
“Every time we make a demand on the audience, that's a failure on our part.”
Rick Rubin argues creators must put the audience last to preserve authenticity
“I believe that the audience comes last, and the artists should be true to themselves, and that ultimately is in service to the audience. The audience is best served when they get the real version of you. If you start watering down the real version of you to do…”
Andreessen: Audiences always relate much more to people than to corporations
“Because your audience always consists of people, people relate much more to other people than they relate to a corporation, right?”
Courtney: Bootstrapped businesses must build audience before product
“For a bootstrap business, starting with the audience just is the most Like you just, that, that's what you have to do. It doesn't make sense to do it the other way around.”
Hays: Content quality has nothing to do with audience growth
“The pure quote unquote quality. Yeah. Depth of content has nothing to do with how quick, how big of an audience it gets. It doesn't even necessarily deserve a big audience, because to deserve a big audience, you actually need, you got to have multiple things g…”
Ramon: Engaging front-row attendees first settles inattentive adult audiences
“Because I feel like if you bash them and you're like, come on people, let's go. Like it's a high school pep rally. Adults and people are like, who are you? Wait, what are we doing here? But if it's like, all right, we're going to get going here. Are you ready?…”
Ramon: Magicians guard secrets because knowing them disenchants audiences
“The reason why magicians don't tell their secrets, ok, is because if the audience knew the secrets, they'd immediately become disenchanted. Right? So magicians guard an empty safe, not just to protect these vital, important secrets. But they guard the safe so …”
de Montebello: Ending answers with self-doubt reframes the entire message as uncertain
“When you do that, it's like you're forcing this lens on your audience. Where now they, even if they had the best of experiences with your answer, now they're looking at everything you said through the lens of, oh, this person was kind of uncertain.”
Montebello: Audiences cannot tell when a speaker is feeling internal insecurity
“Because I can tell you right now, nobody can tell. People cannot see what you feel, even though it feels that way when you feel really, really strongly. But people can't see it. You're just looking like a normal speaker, competent and confident. But internally…”
Walling: SaaS founders should build a network instead of an audience
“The approach is where it's like, build an audience. Yeah, great. That's fun. But it's not, not for your SaaS company. Build your network, not your audience.”
Kamath: Audiences fall in love with celebrity flaws and vulnerabilities, not perfection
“I feel like Indian celebrities shy away from being vocal about who they are as people. They show the very media trained facet of them. And I feel like that worked five years ago. I don't know if it works today because you can't fall In love with a face or the …”
Ranbir Kapoor: If an audience rejects a movie, the film is flawed
“The audience didn't like it, and audience is king. If audience doesn't like something, it means there's something wrong in the film. Otherwise, there's no reason for them not to watch the film.”
Dicks: Tension Between Future and Past Keeps Audiences Engaged
“And that tension between what's going to happen and what has happened, that causes an audience to be wrapped in a story constantly.”
Isenberg: Building an audience creates digital gravity, enabling off-grid living
“I think you could move out to the suburbs or live off the grid if, You build a big audience. Cause then what is an audience? An audience is just puts you at the center of digital gravity. And then it's all good because you don't need to be in New York. You don…”
Eastman: Communication experts critique presentations through subjective lenses, not audience engagement
“A lot of communication experts will watch like a presentation And they'll go, well, I think you should move your hands more or less, or I think you should speak up. Like they're doing that through their perceptual lens. They're not optimizing for the engagemen…”
Dicks: Audiences stop listening when not wondering what comes next
“If your audience isn't wondering what you're about to say, They're no longer listening to you.”
Belcaster: Successful entrepreneurs increasingly pivot to audience building after exits
“In terms of like trends we're noticing is all of these entrepreneurs, they get to the top. They've sold their thing. They've accomplished their mission, their North star, whatever. And then they're like yeah, I just want to go make content now. I want to build…”
Rizk: Undisclosed AI content will trigger major public backlash
“I think if you want to be smart about this, you should say that this is AI generated content. The second people find out that it's not you, the backlash is going to be big. Yeah. Right? Because it will be interpreted as deception.”
Isenberg: Creators can build niche audiences in 1-2 hours per week
“You know, there, you don't need to be a full-time creator. You can be a part-time creator and you could spend one hour a week or two hours a week and still create a niche audience.”
Nickson: Audiences will crave human creators over purely AI-generated entertainment
“So I think the same thing is going to happen where like, there's going to be these incredible AI generated movies and scripts, but I just don't think there's going to be an as large an appetite as people think of for audiences to consume this. Cause like what …”
Meservey: Effective comms bridges to existing audience passions rather than changing worldviews
“So it's a huge lift to try to change someone's worldview or their passions. It's a light lift to take the thing you want to talk about and just shape it into, to fit into their worldview or their passions.”
Foard: Announcing nervousness makes audiences perceive speakers as wounded animals
“I often caution people, don't say you're nervous. It doesn't help any It doesn't have the effect that you think it's going to have where it wins you over for them. They see you as a wounded animal, and that's a problem. Instead, let the nervous energy resonate…”
Foard: Framing yourself as the presentation's hero triggers audience resentment
“There are two outcomes. The first is that subconsciously people don't want you to succeed. They go, oh my God, I just don't believe them, and I don't want them to succeed. The problem with the credibility is that there's that great quote from George Orwell, no…”
Karnjanaprakorn: An audience offers permanent leverage across hiring, fundraising, and marketing
“If you build an audience, you can kind of leverage that into anything you want to do. Like you want to leverage it for recruiting, for fundraising, or for like marketing a business that you launch. And that is something that you can do over and over and over a…”
Chaudry: Creators Must Define Their Target Audience And Value Proposition First
“I would say that a large part of starting out is thinking about an audience and a value prop and thinking, here's the people I want to make content for. What do I want them to feel? How do I want to transform them?”
Kapoor: Entrepreneurs must never blame audiences when a product fails
“You can't say that the audience is wrong. I mean, as an actor, when you do a movie, it releases on Friday, it may fail on Saturday. And if you turn around and say the audience is stupid, they don't understand this movie then you, you're not really listening to…”
Pincus: Features are worth building if half the audience clicks a promo
“And I generally said, if half your audience clicks on it, you pretty much know it's an idea worth pursuing.”
Skatell: A media company's true competitive advantage is audience distribution
“I think the competitive advantage is your audiences. How, how big are your audiences? How often can you reach them and how engaged are they? I mean, that's at the end of the day, when you, when someone went to buy a newspaper, they didn't really look at their …”