Eloqua, every mention
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every year anyone Nathan Latka 26Mark Organ 12Seth Lieberman 2Alex Shootman 2Tim Hampson 1Steve Pockross 1Ross Paquette 1Paul Teshima 1Mike Brown 1Joe Payne 1
Verbatim, from the transcripts: the passages where Eloqua comes up
He hit $120m in ARR Then Sold $70m Unit for $250m, Today His Secrurity SaaS is Cash Rich... whats next?
- ▶ 0:55 Nathan Latka Previously, he served as CEO of Eloqua, E-Security, and E-Grow and as president of iDefense.
- ▶ 16:20 Joe Payne It's something that I helped pioneer when I was running Eloqua to, to set, to separate those two functions and have what we at the time coined as hunters in the forest, which is your new, uh, you know, new business people, but then also…
1719 He's Expecting $500k PPP Stimulus Check for Virus, At $6m ARR Today, Whats next?
- ▶ 15:31 Steve Pockross Uh, I'm learning a lot from Mark Oregon right now, who is, uh, the founder of Eloqua and, and, uh, Influative, who I spend a lot of time, uh, talking to and also learning from.
1717 3 Genius Ways To Conserve SaaS Cash To Survive Virus From Eloqua Founder Who Survived 9/11
- ▶ 1:07 Nathan Latka An influitive founder, earlier founder Eloqua, now coaching folks, CEOs. 2 times in the scene
- ▶ 2:03 Nathan Latka So he's, he's built in fluid of up to about twelve million bucks in AR, just recently replaced himself before that was early founder at Eloquip.
- ▶ 11:40 Mark Organ So at Eloqua, when we were really in trouble after nine, 11, and we had four months of cash left, um, I did something similar, um, where, uh, we, uh, together with the, the, the board, um, 6 times in the scene
- ▶ 15:24 Mark Organ And that's really what happened to after, you know, when, uh, at Eloqua, when the employees bought all the stock,
- ▶ 17:46 Mark Organ And it's exactly what I did at, uh, at, uh, at Eloqua after nine-eleven.
- ▶ 24:01 Nathan Latka Mark Organ, an influitive founder, earlier founder at Eloqua, now coaching folks, CEOs. 2 times in the scene
1400 How he Plans to Reach Profitability in CRM space by EOY
- ▶ 3:45 Tim Hampson Tools like Salesforce and tools like Eloqua.
1202 He Raised $20m+ in First Company, Now Bootstrapping in B2B Sales Tech Space, $1m in ARR
- ▶ 6:45 Adam Schoenfeld Um, they use Marketo, Eloqua, HubSpot, or Pardot.
1144 Why I sold my profitable, bootstrapped $5.5m ARR company
- ▶ 10:51 Cameron Avery Think of, you know, responses, Eloqua, Marketo, there will be heavyweight winners in this area.
1143 Eloqua Founders Launch New Relationship Tool, $600k ARR first 5 Months, $7m Raised
- ▶ 0:00 Nathan Latka Was there early at Eloqua with one of the founders, Dave. 2 times in the scene
- ▶ 1:50 Nathan Latka As part of Eloqua's executive team, he helped lead the company from zero to over a hundred million in revenue, then through IPO and a successful acquisition of for nine hundred fifty seven million by Oracle.
- ▶ 8:45 Nathan Latka I assume you left Eloqua and went directly into this, right? 2 times in the scene
- ▶ 16:47 Paul Teshima Um, that's the benchmark we use at Eloqua that held us true.
- ▶ 18:51 Nathan Latka Was there early at Eloqua with one of the founders, Dave. 2 times in the scene
1070 Navy Vet Makes Loads Via Lifetime Fitness, Now Digital Asset Management
- ▶ 8:21 Mike Brown Uh, everybody was focused on getting their CRM in place, Salesforce, or getting their Marketo or Eloqua lead generation machine, uh, in line.
1052 You're doing $9m in ARR, why write a book decoding creativity?
- ▶ 1:29 Alan Gannett And if you look at Marketo or HubSpot or Eloqua or any of these companies, they all at some point write a book.
922 SaaS: Is $120m ARR Workfront About to IPO?
- ▶ 2:01 Alex Shootman So I was at a company called Eloqua.
- ▶ 15:16 Alex Shootman We, we started doing that with Eloqua in 2008 at the time I had stolen it from a book, uh, called, called moments of truth by Jan Carlson, where he wrote about turning around SAS airlines many years ago.
- ▶ 24:50 Nathan Latka Alex was, uh, cutting his teeth on big SaaS companies, uh, Appdio, Eloqua, Goinpublic, et cetera.
901 SaaS: Bootstrapped Enterprise Marketing Maropost Passes $36m ARR
- ▶ 8:08 Ross Paquette So if you want some names that that would relate to you, think of that as like Salesforce mixed with Zendesk, sorry, mixed with a Magento or Shopify mixed with a, uh, a Pardot or Eloqua if you're familiar with those platforms.
898 SaaS: SnapApp Lands Amazon as Customer, Passes $8m in ARR
- ▶ 3:51 Seth Lieberman We embed right into CMS or landing pages, huge partnerships with the marketing automation guys, Marketo and Eloqua and, and, uh, Salesforce and those folks.
- ▶ 9:04 Seth Lieberman Uh, Citrix, Cisco, um, I can't name them, but they're a super large company that recently moved to Boston, um, IBM, uh, VMware, Juniper, some of these folks, they have multiple divisions, they have multiple teams, um, and oftentimes they…
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue
- ▶ 8:44 Eric Matlick That's where the Marketo and Eloqua has come in.
846: SaaS: $50m Raised, $12m+ ARR To Incentivize Reviews and Influencers
- ▶ 0:00 Nathan Latka Founder of Eloqua, grew that, then eventually left, still saw a big financial windfall when obviously it exited.
- ▶ 1:52 Nathan Latka He revolutionized B to B marketing as the founding CEO of Eloqua, which you guys, uh, may or may not have heard of the world leader in marketing automation software, which was acquired by Oracle for eight hundred and seventy one million in… 7 times in the scene
- ▶ 4:45 Mark Organ And actually I learned about this while I was at Eloqua. 2 times in the scene
- ▶ 7:32 Nathan Latka I thought the VCs are the ones that kicked you out at Eloqua, and you go and raise fifty million. 3 times in the scene
- ▶ 15:26 Mark Organ So that's a big change of scene between here and fluid at Eloqua. 2 times in the scene
- ▶ 18:30 Nathan Latka There you guys have it from Mark, one of the, the founder of Eloqua, grew that, then eventually left, still saw a big financial windfall when obviously it exited.