Europe, every mention

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every year anyone Jason Lemkin 46Harry Stebbings 13Robert Lacher 10Dave Kellogg 9Matt Jacobson 8Andrey Husid 7Harry Briggs 5Christoph Janz 5Sanjay Beri 3Pieterjan Bouten 3

Verbatim, from the transcripts: the passages where Europe comes up

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How Anthropic's Head of Industries Built an AI-Native Sales Org from Scratch May 20, 2026 · 1 mention

  • ▶ 17:58 Eleanor Dorfman A lot of people on the East Coast and definitely in Europe were staying up very late, chasing approvals.

Going From Blobs to Billions. Clay's Co-Founder Breaks Down Inbound, Outbound, and AI-Powered Sales. Feb 11, 2026 · 1 mention

  • ▶ 7:12 Varun Anand Like you, like, just for the last month I've been in Europe, pretty much everyone I've interacted with has actually seen these videos with me and our CFO, and they bring it up, you know.

What Happens When AI Kills Your SaaS Growth? Live Q&A with SaaStr CEO and Founder Jason Lemkin Aug 27, 2025 · 1 mention

  • ▶ 1:12 Jason Lemkin On December second and third, we're bringing Sastr AI to the heart of Europe.

What’s Working Now: AI’s Real Impact on Sales with SaaStr's CEO and Co-Founder, and SVP & GM Jul 23, 2025 · 1 mention

Why Enterprise AI Adoption Is Moving 5-10X Faster Than Cloud with Box 's Aaron Levie and IBM's VP AI Jul 2, 2025 · 1 mention

AI and Cybersecurity: Scaling Rubrik to a Billion Dollar Enterprise with Rubrik's Co-Founder and CTO Jun 25, 2025 · 2 mentions

SaaS + AI: It’s Time to Move Much Faster with SaaStr CEO and Founder Jason Lemkin May 21, 2025 · 2 mentions

  • ▶ 20:29 Jason Lemkin But we do a Europe event and we haven't publicized on the web when it is yet. 2 times in the scene

The Future of AI in B2B SaaS: Insights from Synthesia and Theory Ventures. Hosted by Jason Lemkin Jan 31, 2025 · 1 mention

9 Things You Can Do to Grow Faster This Year with SaaStr CEO and Founder Jason Lemkin Jan 24, 2025 · 1 mention

HubSpot Co-Founder and Chair Brian Halligan on AI and SaaS, Board Meetings, and When Incumbents Win Dec 27, 2024 · 1 mention

  • ▶ 29:24 Brian Halligan And then, I don't know, if a sale force is by a company worth ten billion, it's definitely going to get a look from regulators in the US and Europe.

Samsara’s Rise to Vertical SaaS Leader and $1B+ ARR with Samsara's CEO and Co-Founder Nov 12, 2024 · 1 mention

The Top Marketing Strategies for AI-Driven Growth with the CMOs of Snowflake, LinkedIn, and Carta Nov 1, 2024 · 1 mention

  • ▶ 7:09 Denise Persson Sometimes some great innovations comes from Europe and they get to lead that globally.

The Future of AI and Sales in SaaS with Henry Schuck, CEO of ZoomInfo and SaaStr CEO Jason Lemkin Oct 18, 2024 · 4 mentions

  • ▶ 8:24 Jason Lemkin If you don't have this incredible network, if you're somewhere outside, if you're in Boston or Europe or someone, you just don't bump into ten million CROs in the street.
  • ▶ 37:07 Jason Lemkin And there's other segments where you win 20%, or maybe you're in Europe, or there's regulated data. 3 times in the scene

5 Metrics that Matter When Raising Your SaaS Series A and Series B with Christoph Janz of Point 9 Sep 25, 2024 · 2 mentions

  • ▶ 1:51 Christoph Janz We're based in Europe, but we invest all over Europe, in the US, sometimes even Australia. 2 times in the scene

The Ultimate Attendee Guide to SaaStr Annual 2024 Sep 4, 2024 · 1 mention

  • ▶ 28:23 unnamed speaker She's actually currently, like, on tour in Europe, so she's coming just for this.

Navigating Fundraising and the VC Landscape Today with 20VC and Visionaries Club Aug 30, 2024 · 11 mentions

  • ▶ 0:23 Robert Lacher And, uh, yeah, so we invest, we have a seed fund where we go in pre-seed very early, focusing on European software founders. 2 times in the scene
  • ▶ 1:54 Robert Lacher I think the thing is, if you look at the whole market, what happened in the last three years is that there have been a tons of multi-stage funds entering Europe, building a new office. 2 times in the scene
  • ▶ 13:08 Robert Lacher Because either that investor needs to earn it and really show that they're doing great work, so it's even making the investor more hungry to show after a seed round, after an A round, after a B round, to really deliver on their promise, or…
  • ▶ 18:03 Harry Stebbings Europe has a lot of them, sadly.
  • ▶ 24:43 Robert Lacher There are many funds, maybe 60, 70% of the multi-stage funds now based in London just have moved over in the last few years, and they had to recruit people from Europe that would lead their practices, but there are not that many VCs that… 4 times in the scene
  • ▶ 43:51 Robert Lacher Europe is home to all those industrial world market leaders.

10 Cheat Codes I Learned While Scaling to $400M with Yext and Roam Founder Howard Lerman Aug 28, 2024 · 1 mention

  • ▶ 14:38 Howard Lerman But that's, that usually they're probably like taking like a private jet back from Europe that day back to San Francisco, and if you catch them then, they'll read it Sunday night.

Top 10 Go To Market Mistakes Founders Make Again … and Again with SaaStr’s Jason Lemkin Jul 5, 2024 · 1 mention

Forget the SaaS Gloom and Doom. Just Build. with SaaStr CEO and Founder, Jason Lemkin Jun 26, 2024 · 1 mention

  • ▶ 25:02 Jason Lemkin I know there's smaller ones in Europe, but us style funds are permanently focused on ten billion dollar outcomes.

Deep Dive: Easy Sales Concepts So Many Get Wrong with Sam Blond Jun 21, 2024 · 1 mention

  • ▶ 15:06 Sam Blond And an example would be something like we're of course in Europe right now, a European football, not American football is the most popular sport.

Ben Chestnut: The Top 10 Learnings Scaling Mailchimp to $1B ARR Jun 11, 2024 · 1 mention

  • ▶ 1:18 Jason Lemkin Even in Europe, even like all the entrepreneurs I know in France, it's like 90%, right?

What's New at WordPress with Matt Mullenweg, CEO of Automattic and Co-Founder of WordPress Jan 26, 2024 · 1 mention

15 Signs You Have A SaaS Metrics Problem (and How to Fix it) with Dave Kellogg Dec 13, 2023 · 2 mentions

  • ▶ 24:00 Dave Kellogg Because if we open Europe, that's going to hit our CAC ratio in the short term.
  • ▶ 26:52 Dave Kellogg I, most of the companies I've worked with, I have this problem in Europe for some reason, but they don't produce a standard SAS PNL.

What it Takes to Raise Capital with Christoph Janz of Point Nine Sep 27, 2023 · 1 mention

The Cold, Hard Truths About SaaS In 2023: Part 1 AMA with SaaStr CEO and Founder Jason Lemkin Jul 12, 2023 · 1 mention

  • ▶ 3:24 Jason Lemkin Instead of, you know, the classic SDR in the U.S., I don't know exact comps in, in, in Europe, especially, or Central Europe is slower, but in the U.S., a classic comp package for an SDR, even today, might be a sixty-twenty package.

VC AMA with SaaStr CEO Jason Lemkin and Black Mangroves MD Arnaud Bonzom at SaaStr APAC 2023 May 18, 2023 · 4 mentions

  • ▶ 11:28 Arnaud Bonzom Uh, I mean, you get a bunch of them, like your Algolia, Front, TallDesk, all of them studied between France and Portugal, and they go over, I mean, uh, the first two went to YC, TallDesk went to 500 startups, so they use Accelerator to…
  • ▶ 30:02 Jason Lemkin They want some at ten billion, you know, and twenty billion, but the model, ask them what their model is at, at two billion, and you'll hear, I'll give, you know, on, not to over Europe-ize this, but when I invested, my second investment… 3 times in the scene

SaaStr CRO Confidential: Howard Lerman, Founder & CEO @ Roam | Founder-led Sales Apr 27, 2023 · 1 mention

Gainsight CEO Nick Mehta: My Top 10 Mistakes In 10 Years (LIVE SaaStr Workshop Wednesday) Apr 26, 2023 · 1 mention

  • ▶ 3:30 Nick Mehta Um, one of the things we've had to do over the years, much like Sastr, is really build a community ourselves, because when we got started, customer success as a concept was pretty darn new, so we are, I guess, noted for running a big…

SaaStr APAC AMA with Jason Lemkin, SaaStr CEO Mar 10, 2023 · 9 mentions

  • ▶ 0:18 Jason Lemkin I, I may be drawing, it's, it, it's, it's tough to draw, you have to be careful about drawing analogies from different cultures and different communities, but again, when I started investing in Euro to US companies in 2013, 20 14, 2015,… 5 times in the scene
  • ▶ 6:07 Jason Lemkin COVID set us back, and we had to focus on, when we came back on, on US and Europe. 3 times in the scene
  • ▶ 44:47 Jason Lemkin And the time difference from the Bay Area to Europe is brutal as it is to here, right?

3 Lessons from Building a Marketing Engine to Grow Pipeline from Millions to Billions | Samsara CMO Dec 22, 2022 · 1 mention

Accel, Iconiq & Salesforce Ventures: "Where Venture Is Right Now: Gritty & Much Harder" at G2 Reach Dec 2, 2022 · 1 mention

How to Scale a Platform and Ecosystem to $10B | @Atlassian CRO Cameron Deatsch Nov 24, 2022 · 2 mentions

  • ▶ 7:49 Cameron Deatsch Most of their customers are in Europe, North America, South America, coming around the globe, largely where there's technology centers where our applications could be used. 2 times in the scene

Increasing Runway Without Sacrificing Growth with Norwest Venture Partners and Andreessen Horowitz Nov 3, 2022 · 1 mention

  • ▶ 8:46 Sean Jacobsohn We also sold really well in North America and Europe, so we found partners to help us sell in Latin America and Asia Pacific.

SaaStr CRO Confidential: How to Raise in Late 2022 with Jason Lemkin and Sam Blond of Founders Fund Nov 1, 2022 · 3 mentions

  • ▶ 6:08 Jason Lemkin I think the meta question, and this surprised me, because as you know, I've, I've invested and worked with so many European founders, right? 3 times in the scene

Growth vs. Efficiency: How to Weatherproof Your SaaS Startup for Tougher Times | Christoph Janz Oct 13, 2022 · 1 mention

  • ▶ 0:32 Christoph Janz Uh, pretty much all over the globe, mostly in Europe, but also in the US, Canada, and other countries.

Live from SaaStr Annual 2022: AMA with SaaStr's CEO Sep 16, 2022 · 3 mentions

VC State of the Market with SaaStr CEO Jason Lemkin and Cowboy Ventures Founder & MP Aileen Lee Sep 15, 2022 · 1 mention

  • ▶ 8:34 Jason Lemkin I only get one bet and these, my, my VCs and Jackson hole or wherever they're in Europe, they get to make 20 or 30 bets.

Successful Scaling Across Markets, From a Founder Turned VC | OMERS Ventures MP Harry Briggs Sep 15, 2022 · 6 mentions

  • ▶ 13:59 Harry Briggs Uh, around, you know, the, the key thing for them was they needed to be, to, to get a sort of pan-European license, and that allowed them to scale across Europe rapidly, but they were also waiting for, 2 times in the scene
  • ▶ 19:56 Harry Briggs Uh, but, um, but Revolut, um, as you probably know, is, uh, is in about, was in the whole of Europe and Australia, Japan, Singapore, Switzerland.
  • ▶ 27:20 Harry Briggs And what we have seen in Europe quite a bit is companies that became, you know, regional winners,
  • ▶ 32:00 Harry Briggs You know, probably the hardest role that I see in the companies I work with is, you know, a European team hiring their first US sales director, and they always seem to get it wrong.
  • ▶ 33:48 unnamed speaker And I mean, China is an extreme, an extreme example, but let's say France, Italy, the UK, even within Europe, there are many things that you wouldn't know unless you are an expert or you have lived there for many years.

10 Lessons Learned Along the Path to $100M ARR | UserZoom's CEO and CMO | SaaStr Software Community Sep 13, 2022 · 2 mentions

  • ▶ 17:50 Alfonso de la Nuez This is much more, I guess, typical here in Spain and in Europe, where capital is not as abundant as it is in the valley, but we got going.
  • ▶ 35:28 Alfonso de la Nuez And it's a very different mentality than how I think we operate, certainly in Spain, but I think in Europe in general.

Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals | Demodesk Sep 6, 2022 · 4 mentions

  • ▶ 0:59 Lauren Wright And in the U.S., and then moved to Europe a few years in to launch the European business, and, uh, went through all sorts of, um, rocky parts of that journey, and when I met, um, Veronica and the, the concept of Demodest, I was just like,…
  • ▶ 4:51 Veronika Riederle So when we moved to San Francisco, it was quite challenging, because, um, we had to stay awake during the night, basically, because all our customer base was in Europe.
  • ▶ 13:27 Lauren Wright I certainly had this happen, um, when I was launching a team, um, in Europe, and had a repeatable process in the U.S., but suddenly, um, our ICP was slightly different, and I had to redefine that as we went along.
  • ▶ 26:50 Lauren Wright Um, you know, notwithstanding, you know, market conditions obviously completely shifting, which is we're all going through, um, but I think for me personally in my own career, I went from, um, a company that, where I was there for, for…

Scaling From $10M-$100M ARR: The Good, The Bad and The Ugly with Showpad Co-Founder Pieterjan Bouten Aug 30, 2022 · 3 mentions

  • ▶ 3:29 Pieterjan Bouten In, in many, many different European countries.
  • ▶ 29:09 Pieterjan Bouten Showpad basically has a big presence in the US, a big presence in Europe, which also meant I spent, you know, pre-pandemic for sure, spend a lot of time 2 times in the scene

The Answers To Scaling, Hiring, And Everything Else: An AMA With Saastr Founder & Ceo Jason Lemkin Aug 25, 2022 · 3 mentions

  • ▶ 20:03 Jason Lemkin They, they've done, they've architected the way they do payments differently in Europe.
  • ▶ 21:52 Jason Lemkin And, and we're all global, and it's never going back, and there may be segments that go back fully to the office, and certainly in places like London and Europe, it's more common, but I can tell you in SF, all the offices are close to…
  • ▶ 42:06 Jason Lemkin But Europe has grown up so much in Sass, and this has been so great that it's, we want it to be as close to the US as it can be, right?

Why Choosing Your First Customers Matters More Than You Think | Pigment Co-Founder Eléonore Crespo Aug 23, 2022 · 2 mentions

  • ▶ 1:21 Eléonore Crespo I used to work for Index Ventures, which is a very large VC fund in Europe and in the US, and one thing that always got up our attention at Index was when companies very early stage would come and talk about some iconic brands they managed…
  • ▶ 16:44 Eléonore Crespo So I can tell you right now, we are about to sign one of the largest FinTech in Europe, and this company, they are talking directly to me.

SaaS Secret Sauce: How the CEO/CRO Dynamic Drives Growth | Marketo’s Former EVP Sales Bill Binch Aug 16, 2022 · 1 mention

  • ▶ 14:58 Bill Binch Gone, I think, are the days, and I know a lot of you will remember this, where you had that centralized hub or a couple of hubs, maybe if you're in the U.S. and east and west coast, if you're in Europe, maybe something in London or Dublin…

Finding Opps in Every Challenge: From Humble Beginnings to 30 Million Users with Miro CEO Aug 9, 2022 · 15 mentions

  • ▶ 23:01 Matt Jacobson Andre, speaking about Europe, you've got distributed.
  • ▶ 25:25 Matt Jacobson Um, you know, shifting a little bit, um, you've got a hub strategy in, in Europe, um, and you've built in a bunch of different locations. 7 times in the scene
  • ▶ 28:03 Andrey Husid And I know you guys also, uh, recently scaled to Europe. 7 times in the scene

7 Secrets to a Successful SMB GTM Strategy with PayFit and Accel | SaaStr Software Community Jul 26, 2022 · 5 mentions

  • ▶ 0:25 Firmin Zocchetto That's what it takes to build a future European giant.
  • ▶ 1:51 Philippe Botteri And this led us to open, um, an office in London from which we cover all of Europe, uh, and Israel, and we do anything from a seed investment of, uh, a million dollars of, up to a growth equity check of, uh, a hundred million dollars, and,… 2 times in the scene
  • ▶ 24:28 Firmin Zocchetto You need to find a very scalable way so that your brand becomes famous with the mass and with, uh, yeah, millions of people in, uh, in Europe.
  • ▶ 29:52 Firmin Zocchetto So that can be true with other European countries.

5 Scale-Up Mistakes for Startups with Dave Kellogg | SaaStr Software Community Jul 20, 2022 · 11 mentions

  • ▶ 1:18 Dave Kellogg And some of the companies I've advised include in Europe, Nuxio out of Paris, Pigment out of Paris as well, that does performance management, and their CEO Eleonore is speaking today at two o'clock.
  • ▶ 8:06 Dave Kellogg So, that said, here are the top five mistakes that I think companies make, and because I knew this was a European audience, I've dialed it a little bit for kind of European companies, but mostly just companies, make in scaling up. 2 times in the scene
  • ▶ 25:57 Dave Kellogg Hey, you want to move to Europe? 2 times in the scene
  • ▶ 32:18 Dave Kellogg It got a little deep, but I have a series of six posts that talk about the top five mistakes, which are listed here in expanding to the U.S., because I, I've worked with a lot of European companies on U.S. expansion, and enough to see… 2 times in the scene
  • ▶ 43:41 unnamed speaker We found product market fit in the UK and Europe. 4 times in the scene

The Path to a Billion Dollars: How to Create Multi-Revenue Streams with Bill.com CRO Tom Clayton Mar 8, 2022 · 1 mention

  • ▶ 13:26 Tom Clayton And it's, uh, you know, or sometimes we'll get really aggressive and we'll say, let's go after Europe.

Lessons Learned Building a $2 Billion Company from Scratch with Neo4j CEO & Co-Founder Emil Eifrem Feb 10, 2022 · 1 mention

  • ▶ 1:27 Emil Eifrem We're headquartered in Silicon Valley, uh, with, uh, close to 600 people worldwide, including in Europe and Latin America and in Asia.

Scaling Your Startup 10x From $20M to $200M with Sapphire, Lightspeed, TripActions, and 6Sense Jan 27, 2022 · 1 mention

  • ▶ 2:28 Carlos Delatorre And, um, have lived in, uh, Europe and, uh, New York and San Francisco, and what did I want to be when I grew up?

Lessons Learned Scaling with Canva's CMO Zach Kitschke and SaaStr CEO Jason Lemkin Jan 12, 2022 · 1 mention

  • ▶ 6:11 Zach Kitschke So there's, there's sort of 2000 people, uh, you know, across Australia, the US, the Philippines, China, um, throughout Europe, uh, as well.

The Future of AI, Open Source, and Enterprise SaaS with Databricks CEO Ali Ghodsi Dec 7, 2021 · 2 mentions

  • ▶ 20:34 Ali Ghodsi So, you know, in Asia, I might want to use one cloud, in Europe, another one, in the US, a third one.
  • ▶ 25:24 Ali Ghodsi And it was really used for these sort of vaccine development, uh, both here and in Europe.

The Sales Playbook for 2022 with Co-Sell CEO Brendon Cassidy and SaaStr CEO Jason Lemkin Nov 4, 2021 · 1 mention

The 2021 State of Marketing Technology with Marqeta CMO, Vidya Peters | SaaStr Software Community Nov 3, 2021 · 1 mention

  • ▶ 34:41 Vidya Peters That may still be a good source of information for you to figure out, you know, the intent data in Europe with the new privacy laws.

The SaaS Org Chart by Series with David Sacks, Co-founder and General Partner at Craft Ventures Oct 29, 2021 · 2 mentions

  • ▶ 28:13 David Sacks The product remained centralized back home, but this was a great way to enable the international team just to go out and sort of conquer Europe, have all the roles they needed, ah, so they didn't have to be dependent back on, on the… 2 times in the scene

Secrets to Aligning Marketing and Revenue Strategies with Marqeta's CMO Vidya Peters Aug 22, 2021 · 3 mentions

  • ▶ 15:04 Vidya Peters This is how I think you should design the program to be successful in Canada or in Australia or in Europe.
  • ▶ 24:35 Amy Chang As somebody who is leading a global team from Europe when it is headquartered here in the Valley. 2 times in the scene

The Future of Sales Post-Covid with Brex's CRO, Sam Blond Mar 18, 2021 · 3 mentions

  • ▶ 12:16 Jason Lemkin They're in Europe, they're in low cost centers of Europe and the rest of the US. 2 times in the scene
  • ▶ 34:12 Jason Lemkin And then about three or four months ago, I saw this fall apart, and I saw top folks that we knew start to take jobs with companies in Europe in particular, because I've worked with a lot of Europeans.

How To Raise Your Next Round: What Does it Take to Really Raise Capital | Point Nine Capital Feb 4, 2021 · 1 mention

  • ▶ 0:59 Christoph Janz Um, if you haven't heard about us yet, um, we're in early stage venture capital firms, um, we're focused on B to B SaaS and B to B marketplaces, um, based in Europe, but we are very geo agnostic and invest in early stage companies all over…

The Twists and Turns Along the Way to Building a Unicorn with Salesloft's CEO Kyle Porter Jan 29, 2021 · 1 mention

  • ▶ 49:31 Kyle Porter So we have a lot of success in EMEA, English speaking and non-English speaking, um, Europe.

Secrets to Turbo Charging Sales in 2021 with Keyfactor, Checkout.com Contentstack & Insight Partners Jan 20, 2021 · 1 mention

How To Collaborate, Manage & Work With Developers With Jeff Lawson, CEO Twilio Jan 15, 2021 · 1 mention

  • ▶ 46:48 Jason Lemkin I I've invested in a lot of Euro US SAS companies where that three time zone thing was very visceral.

How Sales and Product Really Should Work Together with MongoDB | SaaStr Software Community Jan 8, 2021 · 1 mention

  • ▶ 17:25 Javier Molina So as you can see here, over half of the global, uh, you know, are looking at, at, at Atlas, but also several extremely large banks, or, or even like a square index, which is a massive gaming studio in Europe, uh, all looking for…

Taking Care Of Your Team and Your Customers with Slack | SaaStr Software Community Apr 28, 2020 · 1 mention

  • ▶ 26:49 Stewart Butterfield And you know, for, for, for giving customer, you know, like we had launched, uh, international data residency in the fall and for German customers and a lot of other European customers are like, we're not having this conversation until we…

Scaling up Sales Managers: 5 Mistakes New Leaders Make with CircleCI | SaaStr Software Community Nov 13, 2019 · 1 mention

  • ▶ 24:57 Jane Kim We're actually going to be doing a big launch here in Europe later this summer, so come talk to me afterwards if you're interested in learning more about that.
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