No Code

topic on 11 shows · 31 statements across 21 episodes

Founder's Journal Startup Acquisition Stories In Depth Another Podcast Startups For the Rest of Us We Live to Build No Priors the Startup Ideas Podcast the MAD Podcast All-In 20VC

31 statements about No Code, every show

20VC Prediction Not checkable as stated
The era of no-code software is slowly ending due to AI
“The era of no code, of things that we can, humans can do without engineering resources, it's slowly winding down. And if it's in chat, GBT, man, I'm just worried.”
Jason Lemkin Aug 12, 2026 ▶ 10:10 Canva Slashes Growth | Talent Exodus at Google | Revolut's $50B CEO Package | Musk's $55B Terrafab
ALL-IN Opinion
Sacks: No-code software is the most disrupted SaaS category
“No code has to be the most impacted, the most disrupted area of SaaS right now, because, I mean, what is Claude Code really good at? I mean, that's the ultimate no code tool.”
David Sacks Aug 7, 2026 ▶ 59:26 Google’s AI Brain Drain, SpaceX's Huge Quarter, Airtable’s 90% Collapse, US Data Fuels China AI
ANOTHER PODCAST Prediction Not checkable as stated
Evans: AI will not fundamentally alter enterprise software adoption dynamics
“This will be more software, and people will use this to make tools the way they did with no code, and the way they did with Excel, and the way they did with all those previous things, but it doesn't actually fundamentally change the dynamic. It just shifts tho…”
Benedict Evans Jul 24, 2026 ▶ 11:22 Most people and companies aren't tool-builders
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Every successful no-code or AI vibe-coded startup inevitably requires a rewrite
“Every company that I've invested in or otherwise had visibility into that has been no code or has been poorly coded, I will say, I'm just going to assume that AI vibe coding is poorly coded and hard to maintain long term. That may or may not be correct. But wh…”
Rob Walling Mar 3, 2026 ▶ 11:44 Episode 822 | No-code vs. A.I. Coding, SaaS Margins in the A.I. A...
IN DEPTH Insight
Stauch: AI code generation makes coding literacy more valuable, not obsolete
“Shockingly, I think there's higher order returns to being technical and being able to code than there were. I think there was this moment where maybe we thought everything would be no code. And I think this era of these models being very good at code generatio…”
Jake Stauch Oct 23, 2025 ▶ 1:05:47 Go hard early: How lessons from Verkada shaped this AI-native IT platform | Jake Stauch (Serval)
IN DEPTH Opinion
Asthana: Visual Basic was the original no-code platform
“So back then, you know, visual basic was the original no code software.”
Abhinav Asthana Aug 28, 2025 ▶ 5:02 From Chrome extension to $5B platform | Postman’s journey | Abhinav Asthana (Co-founder & CEO)
Walling: Running a $1M ARR SaaS Entirely on No-Code Is Too Risky
“And I would never want to be running a million dollar SaaS company that was in no code, personally. I'd be so worried about the brittleness and the scalability and, you know, platform risk and just all those things.”
Rob Walling Feb 25, 2025 ▶ 7:36 Episode 760 | White-Labeling, Founder Mindset, and More Listener...
Rush: No-code is 100% better than custom code for building directories
“Even if you know how to write code and you're great at that, It's a hundred percent better to go with no code, any tool”
John Rush Oct 21, 2024 ▶ 10:06 Do this to build a $200,000 side hustle (The Online Directory Blueprint)
NO PRIORS Prediction Not checkable as stated
Liu: Code-gen agents will not replace no-code platforms short of AGI
“I'm just very strongly of the belief that short of AGI, I think we're gonna have a really hard time having fully automated you know, Cogen agents that replace the need for no code, because You actually want to generate the outputs in no code because for a long…”
Howie Liu Jul 25, 2024 ▶ 39:09 No Priors Ep. 73 | With Airtable co-founder and CEO Howie Liu
MAD Insight
Howie Liu: No-code remains necessary because non-technical users can inspect AI output
“The fact that no code by definition means that the output of the Turing bot, the AI builder, Is actually in a form that a non-technical user can understand. So the very person who's asking the AI to generate the app can then understand fully its outputs.”
Howie Liu May 23, 2024 ▶ 27:06 How Airtable is Ushering 500,000 Organizations Into The Era of AI | Howie Liu, CEO of Airtable
Gomez Passed on Acquiring an E-Signature App Due to No-Code Stack
“About a year ago, I talked to somebody that had a no code app that was in the e-signature space very, it didn't do the whole thing, but it did, you know, it was pretty aligned. I was like, oh, this is interesting. It was focused on some forms and they'd gotten…”
Ruben Gamez Apr 30, 2024 ▶ 21:44 Episode 711 | Finding Early Customers, Horizontal vs. Vertical, P...
Walling: The idea that all SaaS can be built with no-code is inaccurate
“Anything, SaaS, everything can be built with no code, and you should. And I'm just like, no, that's a factually inaccurate statement.”
Rob Walling Apr 30, 2024 ▶ 23:52 Episode 711 | Finding Early Customers, Horizontal vs. Vertical, P...
NO PRIORS Insight
Zhao: No-code originated from developer customization, not data unification
“No code is like coming from this kind of like power user developer angle of wouldn't be nice. Everybody can modify this underlying software they use every day. That's why I go there. It wasn't coming from the angle of the knowledge and data wants to be in one …”
Ivan Zhao Feb 15, 2024 ▶ 2:18 No Priors Ep. 51 | With Notion CEO Ivan Zhao
Walling: No-code platforms carry massive platform risk due to non-portability
“Migrating off of no code is really hard, right? Compared to AWS, not that that's a breeze, but if you have code that can run on any server, you can move from Heroku to AWS to GCP to Azure to your own homegrown Dell box sitting in your bedroom connected to a fi…”
Rob Walling Sep 12, 2023 ▶ 8:49 Episode 678 | Selling a Half-Finished Product, Phased Launches, a...
Walling: Treat no-code startups as stepping stones, not 20-year businesses
“That doesn't mean you shouldn't build something in no code. Platform risk exists in a lot of apps, and it certainly exists in the stair-step approach, and what I don't say is, oh, then don't do it, because there's some risk. It's like, realize you're, what you…”
Rob Walling Sep 12, 2023 ▶ 10:01 Episode 678 | Selling a Half-Finished Product, Phased Launches, a...
STARTUPS FOR THE REST OF US Prediction Not checkable as stated
AI will have 100x the grassroots impact of no-code tools
“No code is changing things at a grassroots level. [431] Rob Walling: It's changing things for a lot of people. [432] Rob Walling: AI is going to do that times a hundred.”
Rob Walling May 30, 2023 ▶ 7:06 Episode 663 | 5 Insights SaaS Founders Should Know About A.I. (Ig...
Rob Walling: No-code tools allow almost anyone to bootstrap a business
“I believe that almost anyone now, especially with no code, but with code, with learning to code, with all the resources online today, that people can change their lives through bootstrapping and not just through software bootstrapping.”
Rob Walling Jan 24, 2023 ▶ 4:50 Episode 645 | Anti-Bro, Nuanced Thinking, and Being Good vs. Bein...
Tara Reed: No-code development still requires logical, linear engineering thinking.
“One of the limitations and downsides to no code is it's not no effort, right? And it's also, you still need to be thinking Logically and linearly about what you want this to do, because the app still can't read your mind.”
Tara Reed Jan 3, 2023 ▶ 11:28 Episode 642 | The Pros and Cons of Building a No-Code MVP
Tara Reed: Launching quickly with no-code outweighs eventual scaling limitations.
“I still think the trade-off of, like, I got this up and running in a couple weeks, in a couple hours, is still worth the, like limitations you might eventually run into. I think it's still worth it to, like, get revenue and get going and get customers first.”
Tara Reed Jan 3, 2023 ▶ 14:46 Episode 642 | The Pros and Cons of Building a No-Code MVP
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Rob Walling: Complex apps like Drip cannot be built with no-code.
“I know today you could not build drip with no code. It's just, it was a big complex app. It required custom code basically to do it.”
Rob Walling Jan 3, 2023 ▶ 23:12 Episode 642 | The Pros and Cons of Building a No-Code MVP
Tossell: AI and no-code share one goal—democratizing software development
“And I think it's even as prominent today as it was then. I just think even with all this AI stuff, I think they're all actually connected and it's all to do with democratization of software development, like doing more with software without needing to be techn…”
Ben Tossell Nov 30, 2022 ▶ 3:40 How Writers Can Be More Productive Using AI with Ben Tossell
JJ Englert says no-code accelerates product-market fit and cuts maintenance costs
“It's advantageous to build on no code in many ways, especially in these early days, because the cost to maintain it is lower. The ability to ship is faster, and that gives you the ability to move quicker and to adjust to your customer's needs faster, which hel…”
JJ Englert Nov 29, 2022 ▶ 3:53 Startup Acquisition Stories with JJ Englert, Founder of Jump Studios
No-code platforms let founders start almost any business without engineering backgrounds
“No code is effectively commoditizing code and giving any founder, technical or non-technical, the ability to start pretty much any business without an engineering background.”
Alex Lieberman Jul 21, 2021 ▶ 12:09 The Golden Age of Entrepreneurship
Parrish: Every layer of computing abstraction is a form of no-code
“Every time you abstract and add another layer of abstraction, that's a, another version of no code.”
Darian Parrish Mar 24, 2021 ▶ 4:07 The Bezos Yawn Factor: Why No-Code Will Feel Mundane Soon
WE LIVE TO BUILD Prediction Not checkable as stated
Parrish: No-code handling Twitter-scale traffic is likely a decade away
“Certain things can't be done in no code and it might be a decade before they can be done in no code. So that might be some of the really heavy traffic loads that you would have a social network, like Twitter, Facebook”
Darian Parrish Mar 24, 2021 ▶ 7:46 The Bezos Yawn Factor: Why No-Code Will Feel Mundane Soon
Parrish: No-code builders should be called developers, not coders
“It's still appropriate to call them developers is they do develop software. They just, someone who's developing on bubble. They're developing. They're just not writing code. So you wouldn't call them a coder, but you still call them a developer because they're…”
Darian Parrish Mar 24, 2021 ▶ 12:02 The Bezos Yawn Factor: Why No-Code Will Feel Mundane Soon
Parrish: High school graduates can easily make six figures using no-code
“You can come out of high school and already start making six figures, and that's something that, you know, has been very hard to do before and has never been easier with no code.”
Darian Parrish Mar 24, 2021 ▶ 27:10 The Bezos Yawn Factor: Why No-Code Will Feel Mundane Soon
WE LIVE TO BUILD Prediction Not checkable as stated
Parrish: No-code will soon become the mundane, default way to build software
“No code really is going to become something that again is, has the Bezos yawn factor. Do you just think it's the norm and you stop thinking about it as no code? It's just the way you build software.”
Darian Parrish Mar 24, 2021 ▶ 34:27 The Bezos Yawn Factor: Why No-Code Will Feel Mundane Soon
Helen Ryles builds most of her side projects without custom code
“Some are custom coded apps. Some I have done some coding for, some that I've hired developers for as well. So I'd say the large majority are probably no code related or kind of using existing tools to build something new really.”
Helen Ryles Jul 14, 2020 ▶ 4:06 Episode 505 | 42 Side Projects and the #NoCode Movement
Helen Ryles: No-code tools let creators deploy prototype apps within hours
“The speed of which you can prototype something Is incredible. You know, you can go from nothing to an app on a hundred people's phones in a couple of hours. I think just that speed of prototyping is a big seller of the no code tools”
Helen Ryles Jul 14, 2020 ▶ 24:03 Episode 505 | 42 Side Projects and the #NoCode Movement
Helen Ryles: The no-code ecosystem still lacks viable browser extension builders
“There's definitely lots of room for improvement in the no code space. There's lots of interesting things that people are waiting to be launched. Things like browser extensions and things that kind of push the boundaries of things that can be templated.”
Helen Ryles Jul 14, 2020 ▶ 28:47 Episode 505 | 42 Side Projects and the #NoCode Movement

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