Coke

product on 9 shows · 13 statements across 13 episodes

Acquired We Live to Build American Optimist the Neon Show the Startup Ideas Podcast Top Founders How I Built This All-In 20VC

13 statements about Coke, every show

NEON SHOW Disclosure
Rajagopal: FirstClub refuses to sell Coke, Pepsi, Lay's, or major biscuits
“We are the only platform. We don't sell Pepsi and Coke. We don't sell Lay's and Bingo's of the world. We don't sell the big biscuit brands in the country, right?”
Ayyappan Rajagopal Mar 12, 2026 ▶ 11:42 The $600B Grocery Market Is Obsessed With Speed — FirstClub Is Betting on Quality | Ayyappan
ACQUIRED Assertion Supported
Coca-Cola labeled the original formula 'Classic' to renegotiate its bottler contracts
“And Coke and their lawyers ultimately decide That if they keep new Coke on the market as the official Coke, and they call the old Coke, Coca-Cola classic. They can make an argument to all the bottlers. The Coca-Cola classic is a new drink.”
David Rosenthal Nov 24, 2025 ▶ 2:55:46 Coca-Cola: The Complete History & Strategy (Audio) · Acquired
WE LIVE TO BUILD Prediction Not checkable as stated
Spahr: AI platform loyalty will evolve into a Coke versus Pepsi rivalry
“And I think in the future, it's going to become a situation almost like Coke or Pepsi. What kind of guy are you? Are you a Coke guy or a Pepsi guy? Granted, we might have a few more flavors, but I feel that that's going to be kind of the knee jerk reaction abo…”
Curtis Spahr Aug 26, 2025 ▶ 26:03 Earned Media Is Still King, But Not for the Reason You Think
HOW I BUILT THIS Assertion Contradicted
Tice: Distrust of artificial sweeteners drove 2008 Coke and Pepsi diet slump
“So in 2008, Coke and Pepsi were experiencing this enormous downturn of diet beverages. And it was really due to the fact that there was enormous consumer distrust of artificial sweeteners.”
Cynthia Tice Sep 30, 2024 ▶ 22:09 Lily’s Sweets: Cynthia Tice
STARTUP IDEAS Assertion Supported
Isenberg: Quebec Is One of Pepsi's Biggest Global Markets
“Quebec has this weird thing where it's like one of the biggest markets in the world for Pepsi, not Coke.”
Greg Isenberg Aug 15, 2024 ▶ 11:59 4 SaaS ideas to build in 2025 (and how to grow them)
ACQUIRED Assertion Not checkable as stated
Schultz: Coca-Cola dismissed Starbucks ready-to-drink pitch in under 30 minutes
“The Coke meeting was a meeting lasted less than 30 minutes. I can't remember who I met with. They dismissed me didn't view Starbucks or, didn't understand what I was trying to do and didn't give me much time to even explain it.”
Howard Schultz Jun 4, 2024 ▶ 1:23:43 Starbucks (with Howard Schultz) · Acquired
20VC Insight
Ishbia: High-performing organizations need respected rivals to excel
“I really believe that the best and most talented organizations and people have a rival they really respect. I think the Red Sox are better because they hate the Yankees. I think Duke hates basketball against North Carolina. I think Coke hates Pepsi. And they a…”
Justin Ishbia Feb 26, 2024 ▶ 50:18 Justin Ishbia: The Three Traits Required to Succeed in Private Equity | E1119 · 20VC with Harry Stebbings
ALL-IN Insight
Phillips: Dual-competitor consumer markets create openings for premium luxury products
“Because what we found is in every category, every consumer product category in which there are two main competitors, Coke and Pepsi, Stoli Absolute, Ben and Jerry's and Haagen-Dazs, they tend to fight to the bottom. Lower pricing you know, frankly demeaning co…”
Dean Phillips Nov 17, 2023 ▶ 5:09 In conversation with Dean Phillips
AMERICAN OPTIMIST Assertion Contradicted
Lonsdale: Over 40% of Coke is bought through welfare benefits
“Right now our government actually gives like money for people to buy like soda, soda drinks, like over 40% of Coke is bought apparently through welfare benefits and stuff.”
Joe Lonsdale Feb 9, 2023 ▶ 39:58 This New Startup Is Disrupting Healthcare As We Know It · Joe Lonsdale
20VC Assertion Contradicted
Four conglomerates control 98% of the retail beverage market
“Four or five big players literally own 98% of the market between Coke, Pepsi, Anheuser-Busch, Molson Coors. I mean, that is 98% of the beverages you see on a shelf in a store anywhere.”
Mike Cessario Jan 20, 2023 ▶ 39:10 Liquid Death CEO Mike Cessario: How I Turned Canned Water to a $700M Company | E968 · 20VC with Harry Stebbings
Category creators need knockoffs to prove their product's superiority
“The way that I soothe myself about knockoffs is that I remember this fact that, you know, Coke needed Pepsi. Xerox needed IBM. Beauty Blender needs knockoffs in order to prove why we are the category creator and the best.”
Rea Ann Silva Dec 19, 2022 ▶ 56:29 Beautyblender: Rea Ann Silva
TOP FOUNDERS Disclosure
Velocity refuses to work with direct brand competitors simultaneously
“We're not ever going to be working with those two brands side by side.”
David Dunne Jul 23, 2017 ▶ 21:27 729: Will Edelman Digital Creator Lead New AI Marketing World?
HOW I BUILT THIS Assertion Supported
Bhargava: Coke, Pepsi, Red Bull, and Monster all launched energy shots
“Coke came in with a product that was a shot, Pepsi, Red Bull Monster, they all came in with shots, you know, with two ounce bottles.”
Manoj Bhargava Mar 13, 2017 ▶ 21:07 5-Hour Energy: Manoj Bhargava

← every entity, every show

Made with StarZero

Turn any episode into a week of clips.

This entire site, thousands of episodes across every show transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.