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Coke

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Jan 20, 2023 by Mike Cessario · across every show →

Everything said about Coke, oldest first

Jan 20, 2023
Assertion Contradicted
Four conglomerates control 98% of the retail beverage market
“Four or five big players literally own 98% of the market between Coke, Pepsi, Anheuser-Busch, Molson Coors. I mean, that is 98% of the beverages you see on a shelf in a store anywhere.”
Mike Cessario Jan 20, 2023 ▶ 39:10 Liquid Death CEO Mike Cessario: How I Turned Canned Water to a $700M Company | E968 · 20VC with Harry Stebbings
Feb 26, 2024
Insight
Ishbia: High-performing organizations need respected rivals to excel
“I really believe that the best and most talented organizations and people have a rival they really respect. I think the Red Sox are better because they hate the Yankees. I think Duke hates basketball against North Carolina. I think Coke hates Pepsi. And they a…”
Justin Ishbia Feb 26, 2024 ▶ 50:18 Justin Ishbia: The Three Traits Required to Succeed in Private Equity | E1119 · 20VC with Harry Stebbings
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