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Top Founders 323the Official SaaStr Podcast 48Startups For the Rest of Us 34Lenny's Podcast 28Startup Acquisition Stories 1620VC 13My First Million 7the Startup Ideas Podcast 715 more shows

every year every show Top Founders 323 the Official SaaStr Podcast 48 Startups For the Rest of Us 34 Lenny's Podcast 28 Startup Acquisition Stories 16 20VC 13 My First Million 7 the Startup Ideas Podcast 7 the Y Combinator Startup Podcast 6 Another Podcast 4 In Depth 3 A Product Market Fit Show 3 the MAD Podcast 3 We Live to Build 2 Latent Space 2 the Neon Show 2 Acquired 1 Founder's Journal 1 Innovators & Investors 1 No Priors 1 Starter Story 1 Capital Allocators 1 TBPN 1

Verbatim, from the transcripts: passages where Trello comes up on Top Founders, the Official SaaStr Podcast, Startups For the Rest of Us, Lenny's Podcast, Startup Acquisition Stories

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Why Coding is the Fastest Path to AGI | Turing CEO Jonathan Siddharth Jun 18, 2026 · 1 mention

The $1M+ Solo AI Agent Business (Full Course) May 12, 2026 · 3 mentions

  • ▶ 18:17 unnamed speaker And what I do is these meeting notes from Granola, they automatically get synced into a requests on Trello. 3 times in the scene

Anthropic's Super Bowl Ad: Who Won & Lost? | Sierra Hits $150M ARR: Is Customer Support Too Crowded? · 20VC with Harry Stebbings Feb 12, 2026 · 1 mention

  • ▶ 39:35 Jason Lemkin A Trello clone for CRM to the old days for eight, 12 dollars to an agentic product that gets rid of humans.

Why Buyers Wanted THIS Design Business Dec 16, 2025 · 2 mentions

The Playbook Behind 18 Startup Acquisitions Nov 25, 2025 · 8 mentions

  • ▶ 9:57 Stuart Fott Current partners that I'm working with are potential partners that I would like to work with, and depending on what stage I'm at, it's like, I'm either sending a text, I'm sending an email, um, you know, we have a call scheduled, or I'm…
  • ▶ 13:58 Stuart Fott Um, sometimes I'll whittle that down a little bit, um, just by, you know, shooting a, giving the buyers access to a, a Trello board with all the information that they might need, and kind of demo videos and all that good stuff.
  • ▶ 16:42 Andrew Gazdecki Uh, you mentioned the Trello board with, I assume, some due diligence items. 6 times in the scene

OpenAI's Multi-Billion Deal with AMD & Polymarket, Vercel and Supabase Raise Mega Rounds · 20VC with Harry Stebbings Oct 9, 2025 · 1 mention

  • ▶ 1:13:18 Jason Lemkin You know, I remember when Michael Cannon Brooks came to Sastra, which was a long time ago, Sastra Annual, and he said, we had the CEO of Trello interview him right after he got acquired.

OpenAI’s $10BN Secondary Sale, Ramp Hits $1BN ARR & Brex Hits $700M · 20VC with Harry Stebbings Sep 11, 2025 · 1 mention

  • ▶ 57:43 Jason Lemkin So loom, um, Trello, these made a lot of sense, but maybe they weren't impactful to Atlassian at the other end.

Episode 795 | TinySeed Tales s5e4: The $20K Milestone Sep 11, 2025 · 2 mentions

  • ▶ 0:56 Harris Kenny And I do know that like, there's like features in Trello that if I shipped them right now, I would turn them into revenue immediately.
  • ▶ 14:23 Harris Kenny I mean, we're having calls now with, like, pretty big companies, and I do know that, like, there's, like, features in Trello that if I shipped them right now, I would turn them into revenue immediately.

Weekly Recap: Tesla's Crazy Plan, USA vs. Google, Palantir CEO on Conspiracy Theories Sep 6, 2025 · 1 mention

  • ▶ 1:15:02 unnamed speaker We're going to bake it into Trello and we're going to bake it into Jira.

He Bootstrapped Wrike to $10M ARR—then exited for $2.2B. | Andrew Filev, Founder of Wrike & Zencoder · PMF Show Aug 25, 2025 · 1 mention

  • ▶ 29:01 Pablo Srugo You mentioned a few, like, competition, which is a topic I want to touch on when it comes to Wrike, like Trello, Jira, Santa, like, when did these kind of come up into the picture and how did that, how did that play out?

The AI-native startup: 5 products, 7-figure revenue, 100% AI-written code. | Dan Shipper (Every) Jul 17, 2025 · 1 mention

Genspark vs ChatGPT, my brutally honest review Jun 25, 2025 · 1 mention

AI That Ends Busy Work — Hebbia CEO on “Agent Employees” May 29, 2025 · 1 mention

  • ▶ 20:17 George Sivulka You can think of Matrix as actually running a bunch of sub-agents, or an interface like even a Trello board where you can assign a lot of tasks, and then a bunch of agents will do these things.

EP8: How to build a Multi-Faceted Career: Actor, Producer & Entrepreneur ft Vishakha Singh May 15, 2025 · 1 mention

  • ▶ 48:10 unnamed speaker You know, that was the first time I got exposed to Slack, Trello.

I Built a $10K/Month App from My Mom’s Basement Mar 25, 2025 · 1 mention

  • ▶ 15:28 Jack Fricks I use Supabase for the database every time, Apple Notes, something like Trello board, just for my own internal use, and it's like a timer they have right here to just track that I'm working.

Fabien Pinckaers, CEO @Odoo: The Billionaire Founder Who Doesn’t Care About Money | E1259 · 20VC with Harry Stebbings Feb 12, 2025 · 1 mention

  • ▶ 40:50 Fabien Pinckaers And then you have the small player, like Slack, MailChimp, uh, to send email Trello, Asana, and so on.

The RevOps Playbook: Owner.com CRO’s Secrets to Scaling Jan 29, 2025 · 1 mention

  • ▶ 35:39 Kyle Norton If you're in Notion, ask another team not to be using Trello for the same information or Google Drive.

Episode 735 | The 8 Levels of SaaS Platform Risk (A Rob Solo Adve... Oct 15, 2024 · 1 mention

  • ▶ 0:43 Rob Walling And honestly, this is a framework I came up with a few months ago, and I jotted it down in a Trello board I keep for a podcast episode topics.

How to build a $1M+ vertical SaaS business (step-by-step guide) Sep 25, 2024 · 1 mention

  • ▶ 32:20 Greg Isenberg And then section three, areas using multiple horizontal solution, project management, often common to get, gather general purpose apps, tools like Trello, Asana, spreadsheets, CRM, many use generic CRMs, not tailored to machine shops,…

AI at ZoomInfo: Superpowering GTM teams | Ali Dasdan, CTO, ZoomInfo Sep 19, 2024 · 1 mention

  • ▶ 7:21 Ali Dasdan Confluence, Trello, you know, uh, Jira work, work management, and some, some, some of these products were part of my team.

How to find — and keep — product-market fit | Bob Moore (Crossbeam, RJMetrics, Stitch Data) Sep 19, 2024 · 1 mention

  • ▶ 14:29 Bob Moore So, you know, Trello and HubSpot and Salesforce and whatever, GitHub, wherever all your data is, these actual operational applications, SaaS tools you use, we'd pull the data out of them and created a content subdomain for every single one…

10 Startups w/ Stock Grants That’ll Make You A Millionaire | Sara’s List 2024 Sep 13, 2024 · 1 mention

Indian SaaS, AI Wave, IPO & Best Country For Co. Registration | 2024 Insights With SaaS Founder Aug 31, 2024 · 1 mention

No Priors Ep. 73 | With Airtable co-founder and CEO Howie Liu Jul 25, 2024 · 1 mention

  • ▶ 1:15 Howie Liu You had collaboration tools like Trello and then later like Asana and so on, um, that were very easy to use, but were more project management centric.

Episode 720 | How to Prioritize Your Focus (In Both Your Startup... Jul 2, 2024 · 1 mention

SaaS apps that will print profits Jul 1, 2024 · 1 mention

Episode 719 | How to Test Pricing, Lifetime Deals, and Building S... Jun 25, 2024 · 1 mention

  • ▶ 1:13 Rob Walling So, this question was an overflow that I saved in a questions Trello board.

Watch These 40 Minutes To Unf*ck Your Life Jun 19, 2024 · 3 mentions

  • ▶ 33:20 Sam Parr So I believe, I don't remember which order it was, but let's just say the first one was Trello. 3 times in the scene

Hard-won lessons building 0 to 1 inside Atlassian | Tanguy Crusson (Head of Jira Product Discovery) Jun 16, 2024 · 1 mention

  • ▶ 39:35 Tanguy Crusson We can't remember how many we did, but, uh, Trello is one of the, of the, of the good examples of that, for example.

Jason Lemkin: Why Pricing is Worse Than Ever and There is More Funding Than Ever | E1157 · 20VC with Harry Stebbings May 27, 2024 · 1 mention

My New Business Apr 23, 2024 · 1 mention

Microsoft Volume I: The Complete History and Strategy of founding through Windows 95 (Audio) · Acquired Apr 22, 2024 · 1 mention

  • ▶ 3:07:39 Ben Gilbert And everyone loves to talk about product-led growth, and how it's this new thing in the late twenty-tens, and how Slack, and Atlassian, and Trello, everyone figured out PLG in this bottoms-up, workforce-adopted way, rather than selling to…

Looking for AI use-cases Apr 1, 2024 · 3 mentions

  • ▶ 25:49 Toni Cowan-Brown God, I remember being a junior person in an agency and getting Trello and buying it for the team and being the only fucking person on the Trello board ever pinging people because no one would adopt it. 3 times in the scene

How to Raise Your First Round | Marc Boscher, Founder of Unito · PMF Show Mar 8, 2024 · 2 mentions

  • ▶ 0:33 Pablo Srugo For example, you can link Jira to Trello so that when a developer updates an issue on Jira, it shows up in Trello and vice versa. 2 times in the scene

The secret lever Replit pulled to scale ahead of its competition | Amjad Masad (Co-founder and CEO) Feb 15, 2024 · 1 mention

  • ▶ 25:33 Amjad Masad So, the guys at Fog Creek, Spolsky, Joel Spolsky, who's a legend in the programming community, had spun out a project, and they've been incredibly successful in these spin-outs such as Trello, spun out a project called Glitch, and Glitch…

Episode 700 | Playing the Long Game Feb 13, 2024 · 1 mention

  • ▶ 1:28 Rob Walling And what's interesting is it's a thought that I had three, four weeks ago that I threw into a Topics Trello board that I maintain, and it hadn't occurred to me that episode 700 was so close.

$20M In ONE Day?! (#544) Jan 29, 2024 · 2 mentions

How to Make $3m Building a Slack Clone with no money, experience, or sales team Jan 23, 2024 · 4 mentions

  • ▶ 0:39 Nathan Latka Guys, Chanty.com is competing with Slack and Loom and Trello.
  • ▶ 9:09 Dmitry Okunev Uh, Trello would be like 41 dollar, so we are almost 10 times cheaper.
  • ▶ 9:25 Nathan Latka How have you been able to build so much products to feature parity with Zoom or Loom or Trello or Microsoft Teams with your engineering team?
  • ▶ 25:01 Nathan Latka Guys, Chanty.com is competing with Slack and Loom and Trello.

Episode 695 | Ideal Customers, Moving from B2C to B2B, and More L... Jan 9, 2024 · 3 mentions

The Accidental AI Canvas - with Steve Ruiz of tldraw Jan 5, 2024 · 2 mentions

  • ▶ 1:18:46 Steve Ruiz Had identified like, okay, uh, there was a point where like any Kanban board was like, uh, was Trello, right? 2 times in the scene

Episode 694 | 2023 In Review: Amazing Growth & Fighting Burnout Jan 2, 2024 · 1 mention

  • ▶ 17:16 Rob Walling And there are some additional things that wind up on my to-do list in my email box and my Trello board that certainly don't give me life that I'm also revisiting in the sense of, do we really need to do this?

How to build a $4.5m revenue company with 0 Full Time Employees Dec 19, 2023 · 1 mention

  • ▶ 15:16 Brian Clayton Uh, well, I'm a big SEO nerd, so I love SEMrush, and if it wasn't for that, uh, Trello.

Episode 691 | Freemium, High-touch vs. Low-touch, Selling as an I... Dec 12, 2023 · 1 mention

  • ▶ 9:08 Rob Walling We all know how to use Trello, and so moving to Notion, like, wasn't that big of a deal, and building something in Airtable, we just kind of figured it out.

Episode 685 | 7 Things You Should Never Do (A Rob Solo Adventure) Oct 31, 2023 · 1 mention

  • ▶ 20:33 Rob Walling I'm gonna go watch TikTok, and I'm gonna watch some YouTube, and I'm gonna, and I'm gonna listen to an audiobook, or I'm gonna go on my Trello board and stare at it, or I'm gonna go translate my app into multiple languages, because I think…

Episode 684 | Key Takeaways from MicroConf Europe 2023 Oct 24, 2023 · 1 mention

  • ▶ 21:22 Rob Walling Right, and you coined, I think coined terms, you talked about micro-motivation and macro-motivation, and micro-motivation is the day-to-day, and that's the cold plunge, Trello board, Pomodoro techniques, get up at four a.m., drink coffee,…

How Chaser hit $294K revenue and 3 person team in 2023 Oct 16, 2023 · 7 mentions

Zero to $1m in 12 Months, how he used personal brand to scale SaaS Fast Aug 22, 2023 · 3 mentions

10 Things Top CROs Wish They Knew Early in Our Careers with CRO Justworks Aug 15, 2023 · 4 mentions

  • ▶ 35:50 Robert Lopez It's like, oh, like early for us, like Trello was a customer and Casper was a customer. 4 times in the scene

Jason Lemkin: Every VC has a FRAUD in their portfolio; The IPO market is about to EXPLODE | E1046 · 20VC with Harry Stebbings Aug 9, 2023 · 1 mention

Episode 673 | Lifetime Plans vs Subscriptions, Testing an Idea Wi... Aug 8, 2023 · 1 mention

  • ▶ 1:44 Rob Walling We brought in an assistant producer, and he looked at the Trello board, and he said, this one all the way on the left where the text questions are, is that where questions go to die?

Episode 670 | Relying on Luck, Avoiding Burnout, and Bad Player v... Jul 18, 2023 · 1 mention

  • ▶ 20:03 Rob Walling And already, like I was at a coffee shop today, and I just started going down the Trello board, and instead of being frustrated with all of it, I just hammered through a bunch of tasks.

Startup Acquisition Stories with Jason Allan Scott, Founder of A Podcast Company Jul 18, 2023 · 1 mention

  • ▶ 10:20 Jason Allen Scott So she came in and she did a Trello board and she did a notion and all these things that I wasn't doing.

Business ideas worth paying attention to Jun 29, 2023 · 1 mention

  • ▶ 35:23 Greg Isenberg I'm just gonna log into Slack and, and log into Trello or whatever and see all my to-dos that I have to do.

Lessons from Stripe on adding new products | Tara Seshan (Watershed, Stripe) Jun 22, 2023 · 1 mention

  • ▶ 38:38 Tara Seshan Like, it's important the console and Jira, and Jira Helpdesk, and those types of things work well together, but maybe not, like, I don't know, Trello.

Episode 663 | 5 Insights SaaS Founders Should Know About A.I. (Ig... May 30, 2023 · 1 mention

Startup Acquisition Stories with Guillaume Bardet, CMO of Testimonial.to May 3, 2023 · 3 mentions

Driving alignment within teams, work-life balance, and the changing PM landscape | Nikita Miller Apr 6, 2023 · 26 mentions

  • ▶ 1:15 Lenny Rachitsky And before that, she was Head of Growth and Retention at Trello for over five years.
  • ▶ 5:25 Lenny Rachitsky So we're going to talk about some of the things you've learned along your time there, but I wanted to start with your previous gig at Atlassian and specifically leading growth and retention at Trello. 18 times in the scene
  • ▶ 10:30 Lenny Rachitsky Building for PMs is what you were doing while you were working on Trello. 5 times in the scene
  • ▶ 35:21 Nikita Miller So, you know, product engineers or something Trello, I think did really well.
  • ▶ 48:10 Nikita Miller I do think that the Trello and Atlassian, I think did this really well, is having standards around a couple of things.

Episode 655 | Seat-Based Pricing, Can Churn Be Too Low? and More... Apr 4, 2023 · 1 mention

  • ▶ 4:58 Rob Walling So if you think about logging into a CRM like Salesforce or Close or even like Trello, if I log in, I see my tasks, and if my co-founder logs in, they see their tasks.

How The Biggest Product-Led Enterprise Company In The World Did It | Atlassian CRO Cameron Deatsch Mar 7, 2023 · 1 mention

$1m Raised, 800 Users, Here's how he's launching pricing Feb 17, 2023 · 21 mentions

  • ▶ 0:39 Nathan Latka They want you to install their application so that your Trello can talk to your JIRA board or your Trello can talk to your Slack group or your Slack group can talk to your Microsoft teams group. 2 times in the scene
  • ▶ 8:39 Adam Stone So for example, we actually already, Speedlancer already plugs into Trello now using StartAtom. 3 times in the scene
  • ▶ 10:44 Adam Stone So we're already getting leads from the Trello app store. 11 times in the scene
  • ▶ 14:13 Adam Stone Like we would definitely want to charge for our Trello and Jira apps.
  • ▶ 14:52 Adam Stone Uh, including the Trello app, we would have 700 or 800 or 900.
  • ▶ 17:10 Nathan Latka They want you to install their application so that your Trello can talk to your JIRA board, or your Trello can talk to your Slack group, or your Slack group can talk to your Microsoft Teams group if your team is split up. 3 times in the scene

Episode 648 | Competing with a Non-Profit, Driving Traffic to A L... Feb 14, 2023 · 1 mention

  • ▶ 25:47 Rob Walling It's a Trello board or a pipe drive because they're kind of in an early sales process.

Startup Acquisition Stories wtih Ryan Kulp, Founder of Fork Equity Jan 31, 2023 · 1 mention

  • ▶ 12:53 Ryan Culp So we had a Trello, we had developer, we had customer support, we had a hundred things we could be doing as every CEO knows.

Startup Acquisition Stories with Sam Lillicrap, Founder of Alignr Jan 24, 2023 · 1 mention

  • ▶ 29:02 Ryan Culp Someone could hear this and say, it sounds like you didn't do anything, and you're really lazy, and that's fine, but what I did do is I managed the product, uh, managed the direction, so we had a Trello, we had developer, we had customer…

Episode 645 | Anti-Bro, Nuanced Thinking, and Being Good vs. Bein... Jan 24, 2023 · 1 mention

  • ▶ 3:32 Rob Walling This occurred to me about four or five months ago, and I put it in this Trello board where I keep my solo topics.

He hit $100m Revenue, Built the Zoominfo of China, then quit last month. What happened? Jan 18, 2023 · 1 mention

Basecamp CEO Jason Fried: We Banned Talking Politics and 1/3 of our Team Quit | 20VC #963 · 20VC with Harry Stebbings Jan 6, 2023 · 1 mention

  • ▶ 9:20 Jason Fried So I'm happy to see Atlassian, JIRA, uh, Trello, whatever their products do well.

Episode 642 | The Pros and Cons of Building a No-Code MVP Jan 3, 2023 · 1 mention

  • ▶ 15:46 Rob Walling But the bottom line is, before this, it was like Google Sheets and Google Docs, and then we moved to Notion, where, with the, the, like the Trello interface, Kanban interface, which was fine, but it was not customized at all, so it was…

24 Year Old Invests $340k of His Own Savings to Launch new AirBNB Data Tool Dec 30, 2022 · 1 mention

  • ▶ 18:41 Nathan Latka I mean, what could be like, you could say Google or Trello or, or zoom or whatever, click up, whatever you want.

Why a Weekly Email Changed What Founders Thought Mattered Dec 23, 2022 · 1 mention

Scaling for the Enterprise: Top 5 Lessons on the Upmarket Journey with @AirtableApp CEO Howie Liu Dec 20, 2022 · 1 mention

  • ▶ 7:12 Howie Liu Um, you know, we knew when we launched that there was a very good chance we would be bucketed in with, um, at the time, you know, it was companies like Trello or even before that, like Wunderlist, these like task management companies,…

She has guts! Turned down $20m offer with $15k in MRR for her Ad Management SaaS Dec 10, 2022 · 1 mention

Episode 638 | How to Generate Startup Ideas (Plus 8 Ideas You Can... Dec 6, 2022 · 1 mention

How he sold his $2.3m SaaS with approx $500k EBITDA for $6m+ Cash Dec 1, 2022 · 2 mentions

How Clickup Bootstrapped to $25m, Then Decided to Go All In and Raise $530m to Take on Giants Nov 4, 2022 · 3 mentions

  • ▶ 10:25 unnamed speaker He hated JIRA, hated Asana, hated Trello. 2 times in the scene
  • ▶ 19:58 unnamed speaker Why does someone hate Trello?

How I bootstrapped to $20m in 5 years (and 3 growth channels I used to hit first 100 customers) Oct 17, 2022 · 1 mention

  • ▶ 21:13 Cody McLain And that allowed us to say, build out this Kanban boards, similar to Trello.

Founder spends $150k/mo on 21 FTE's to build tool that helps your product teams launch Sep 12, 2022 · 1 mention

  • ▶ 6:05 Nathan Latka And then I like sort of figure out a way to make the engineering Trello board or Kanban board work for all the marketing activities.

Bootstrapped SEO SaaS Hits $1.8m ARR, 28% Profits! Aug 24, 2022 · 1 mention

Episode 616 | An 8-Figure SaaS Founder's Approach to Remote Work Aug 16, 2022 · 1 mention

  • ▶ 19:03 Liam Martin Now I'm exhausted, and now I can take that extra surplus time that I have, jump onto Asana or Trello or Jira, and start to look at some of these other issues.

Bootstrapped to $1m in Under 18 Months, How he's growing his ATS SaaS Aug 14, 2022 · 1 mention

Finding Opps in Every Challenge: From Humble Beginnings to 30 Million Users with Miro CEO Aug 9, 2022 · 1 mention

Des Traynor: How I Founded Intercom; Product Marketing Tips; Feature Creep | 20VC #907 · 20VC with Harry Stebbings Jul 18, 2022 · 3 mentions

How he makes $7k/mo from app the fund his new SaaS tool Jul 3, 2022 · 1 mention

He hated his remote guitar lessons then spent $8m on new SaaS MVP, 5 patents later he's preparing for launch. Jun 7, 2022 · 1 mention

  • ▶ 2:31 Amir Ashkenazi Those are essential elements that allow you to bring any tool that you already use, things like Google Docs and Figma and Trello and Jira, and they become immediately collaborative.

Fintech For Gig Workers Breaks $1m ARR, 10k Customers May 11, 2022 · 1 mention

  • ▶ 12:09 Nathan Latka And you've considered on your Trello board and your sprint timelines, spending weeks building a CSV importer for certain data sets.
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