Segment, every mention
224 scenes across 13 shows · ← back to Segment
tap a year for its mentions
20VC 252
Top Founders 69
the Y Combinator Startup Podcast 58
Lenny's Podcast 24
the Official SaaStr Podcast 20
the Startup Ideas Podcast 15
the MAD Podcast 14
the a16z Podcast 45 more shows
every year every show 20VC 252 Top Founders 69 the Y Combinator Startup Podcast 58 Lenny's Podcast 24 the Official SaaStr Podcast 20 the Startup Ideas Podcast 15 the MAD Podcast 14 the a16z Podcast 4 
A Product Market Fit Show 4 
Startups For the Rest of Us 3 
the Neon Show 2 
Catalyst 2 
All-In 1
Verbatim, from the transcripts: passages where Segment comes up on 20VC, Top Founders, the Y Combinator Startup Podcast, Lenny's Podcast, the Official SaaStr Podcast
We Turned Pre-Seed Into a $10 Billion Category | Gaurav Jain, Afore Capital
Anthropic's Raise & What It Means for Potential IPO? Mag7: Google & Amazon Up, Meta & Microsoft Down · 20VC with Harry Stebbings
- ▶ 47:54 Jason Lemkin Maybe not, um, segment, right?
Elena Verna: How Lovable Launches Product & Hacks Social to Go Viral · 20VC with Harry Stebbings
- ▶ 39:51 Elena Verna Segment. 2 times in the scene
We're All Addicted To Claude Code · Y Combinator
- ▶ 1:05 Garry Tan And before that, he started Segment, which is a multi-billion dollar company that got to a very successful exit. 2 times in the scene
- ▶ 28:51 unnamed speaker Like imagine if every time a company signed up for segment, you fork the code base, you give them their own copy of segment. 4 times in the scene
- ▶ 31:36 Diana Hu I wonder with that note, if you were to rebuild Segment in the current, with the current tools, how would it look like? 3 times in the scene
He killed a $100K ARR product & pivoted—then raised $375M. | Viraj Parekh, Co-Founder of Astronomer · PMF Show
- ▶ 6:05 Viraj Parekh So if you know, like the company segment IO, 2 times in the scene
- ▶ 16:22 Viraj Parekh Second off, Segment was very good at what they did.
Ag residue and carbon removal
- ▶ 3:45 Shayle Kann Founded the company Segment, which was acquired for over three billion dollars by Twilio in twenty-twenty.
- ▶ 29:04 Peter Reinhardt The reason that I'm in this market at all is because I previously built a software company called Segment, um, which sold in 2020, and along the way we were trying to figure out how to
OpenAI’s $10BN Secondary Sale, Ramp Hits $1BN ARR & Brex Hits $700M · 20VC with Harry Stebbings
- ▶ 58:01 Jeff Lawson Segment. 2 times in the scene
Swapping Notes on the AI Revolution in Marketing with G2's CMO Sydney Sloan
- ▶ 2:46 Guillaume Cabane So I've built a couple of growth teams in a number of, like, successful companies, Segment and Drift and Gorgias.
Lovable CEO, Anton Osika: The State of Foundation Models, Grok vs OpenAI, and Replit vs Bolt · 20VC with Harry Stebbings
- ▶ 1:09:00 Anton Osika , he ran sales and CEO at Miro, and he was in Dropbox at End Segment, and I get a lot of input and help from him.
How Do All Providers Deal with Anthropic Dependency Risk & Figma IPO Breakdown: Where Does it Price? · 20VC with Harry Stebbings
- ▶ 25:25 Harry Stebbings You mentioned that kind of building and the importance of building for consumer, Rory, and you touched on the essay, Calvin French Owen, who was a co-founder of Segment. 2 times in the scene
Tech Executives: AI Has Changed SaaS Forever (Don't Fall Behind)
Box’s Big AI Leap: Aaron Levie on Agents & the Future of Work
- ▶ 1:04:00 Aaron Levie And then they're like, okay, what we want to do is we need to move data from, you know, the segment API to the Salesforce thing, to that thing.
He grew to $25M in ARR and $14M in annual profits—with no funding & no dilution. | Adam Robinson,... · PMF Show
- ▶ 40:44 Adam Robinson It's like segment drift clear bit.
How To Start A Dev Tools Company | Startup School · Y Combinator
- ▶ 1:57 Nicolas Dessaigne You probably know about Stripe, Docker, Heroku, Supabase, Segment, Postog, Apollo, Airbyte, and also Algolia, of course.
- ▶ 13:04 Nicolas Dessaigne One of the great examples here is Segment. 3 times in the scene
How Do Billion Dollar Startups Start? · Y Combinator
- ▶ 9:56 Pete Koomen The Segment founders, I think when they, when they did YC, they were working on, like, an ed tech. 4 times in the scene
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGrowth Partners
- ▶ 1:30 Guillaume Cabane Previously, I built the growth teams over at, uh, Drift, Segment, and Gorgias, and I've advised, uh, Ramp, Reddit, and many other companies.
Pat Grady: Sequoia Partner on Investing Lessons from Doug Leone, Roelof Botha and Alfred Lin | E1174 · 20VC with Harry Stebbings
Jason Lemkin: PluralSight S*** the Bed & The Next IPO Candidates | E1160 · 20VC with Harry Stebbings
- ▶ 37:59 Jason Lemkin It hasn't been able to make segment, make any money. 2 times in the scene
Matt Lerner: How to Hire Growth Leaders and Teams and Why in a World of AI | E1159 · 20VC with Harry Stebbings
- ▶ 29:56 Matt Lerner And the reason I'm gonna do that is because your previous guests, eminent as they are, worked for companies like Shopify and HubSpot and Segment, and they have gazillions of dollars, and they have huge budgets, and they have brand appeal.
Dan Siroker: Second-Time Founders Are More Investable & Why Not To Hire People Out of College |E1153 · 20VC with Harry Stebbings
- ▶ 1:06:40 Dan Siroker Another example is segment. 4 times in the scene
$100M+/Year Founder Reveals a Brilliant Startup Idea Built on Top of Twitter
- ▶ 17:58 Greg Isenberg Uh, your second idea, a simpler, lower price segment. 15 times in the scene
How Intercom transitioned to being AI-first | Des Traynor, Co-Founder of Intercom
- ▶ 32:34 Des Traynor We're kind of one of the first, we were out before segments and all those with our version of this.
Scott Williamson: Hiring the Best Product People in Five Steps, Why the Best PMs are Writers | E1118 · 20VC with Harry Stebbings
- ▶ 15:45 Harry Stebbings I remember I had Kevin Napaka on from Twilio, uh, and segment, but he said, like, writing is the most important skill.
Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth
- ▶ 1:18 Guillaume Cabane And I'm Guillaume Caban, Elredi calls me G, so we are the two Gs, and I used to run growth at a couple of companies, including Segment, Drift, Gorgias, where I worked with Excel, and recently I'm an advisor at Ramp, and I co-run…
- ▶ 26:46 Guillaume Cabane So I think, like, the couple of businesses like Vercel, I was in segment, it's the same, right?
Jason Lemkin: Predictions for 2024 - What Does a Trump Administration do for Startups? | E1099 · 20VC with Harry Stebbings
- ▶ 1:02:31 Jason Lemkin But you will buy, maybe Twilio can still buy a segment, right?
Guillaume Cabane: Why Your First Growth Hire Should Be a Former Founder | E1088 · 20VC with Harry Stebbings
- ▶ 0:27 Guillaume Cabane Hot coffee cappuccino on segments homepage.
- ▶ 2:13 Guillaume Cabane Both of those things merged, um, in 2014, 20 15 when I joined Mention, and I started using Segment.
- ▶ 3:51 Harry Stebbings You mentioned segment there.
- ▶ 3:52 Harry Stebbings You grew revenue for active segment. 4 times in the scene
- ▶ 6:17 Guillaume Cabane And so most of the time they try a bit of PLG, they try a bit of enterprise, they're gonna land most of the time in between segment
- ▶ 10:47 Guillaume Cabane I talked to Mike when I was at Segment, and I wanted enterprise features, and he said, gee, we love you, but I'm sorry.
- ▶ 24:49 Guillaume Cabane Even at places like Segment in the early days, nobody logged into the Segment platform. 2 times in the scene
- ▶ 45:00 Harry Stebbings From your experience here, you've been at Segment, you've been at Drift. 2 times in the scene
- ▶ 1:05:55 Guillaume Cabane When there's like very great and with these good campaigns, it depends where, like, if you're talking of like engineering companies, engineering companies, engineering products, like segment, is it harder?
- ▶ 1:08:59 Guillaume Cabane Hot coffee cappuccino on Segments homepage.
Reflections on a movement | Eric Ries (creator of the Lean Startup methodology)
- ▶ 1:08:41 Lenny Rachitsky So Segment started as a university classroom lecture tool. 2 times in the scene
How Chaser hit $294K revenue and 3 person team in 2023
- ▶ 0:47 Nathan Latka He's measuring retention over the past 16 weeks, coming in at 43%, using some of his favorite tools like Segment and Mixpanel.
- ▶ 18:15 Josh Martel Um, segment just really saved me a lot of time, not in my current job, but in previous jobs.
- ▶ 18:56 Nathan Latka He's measuring retention over the past 16 weeks, coming in at 43%, using some of his favorite tools like Segment
Episode 681 | Why Launching a Second Product is Usually a Bad Ide...
- ▶ 15:37 Rob Walling So it was kind of like segment, but I think it kept state, you know, it's kind of hard to, so you hear me trying to explain it, which tells me there is no category. 2 times in the scene
Phin Barnes: The Services Model of Venture Capital is Broken, The Best Founders Do Need Help | E1067 · 20VC with Harry Stebbings
- ▶ 46:19 Phin Barnes Integrations with segment and other things, and it's going to become the, the central data, you know, sort of knowledge repository for a company.
Kevin Niparko: Big Mistakes Founders Make When Hiring Product Teams | E1066 · 20VC with Harry Stebbings
- ▶ 0:35 Kevin Niparko So, you know, happy to be on and really excited to share some of the stories around building Segment over the years. 4 times in the scene
- ▶ 5:39 Kevin Niparko I think one of the things that we've learned at segment is that the faster you ship, the faster you learn all of the ways in which you were wrong.
- ▶ 6:25 Harry Stebbings I always also oscillate when I think about, like, actually, fuck it, I do have to ask one more thing before we dive in, but it's like, Segment was an amazing journey, yeah? 6 times in the scene
- ▶ 12:45 Kevin Niparko I think about, uh, for segment and customer data infrastructure, we really think about unlocking use cases around customer data.
- ▶ 14:17 Kevin Niparko At Segment we had a bunch of, uh, really technical founders, right?
- ▶ 23:03 Kevin Niparko I think a great example of this was, uh, when we introduced, uh, personas, which was a new product offering and add on to our core product within segment.
- ▶ 38:23 Kevin Niparko I think, you know, we had a few cracks at this, at Segment over the years, so these can be big ideas and campaigns. 2 times in the scene
- ▶ 41:26 Kevin Niparko You know, I do think that the allocation across those buckets are going to swing, especially in the early days, that segment would swing pretty wildly between, you know, 90, 10, zero, really honing our, the quality of our core product in…
- ▶ 42:16 Kevin Niparko One of the early challenges around, uh, building segment was around scaling our integration catalog, right?
- ▶ 43:50 Kevin Niparko We, I think, waited a really long time at segment to introduce our second product, which I think was a function of our core product was, uh, growing really quickly, and we felt like we had a lot of runway.
- ▶ 45:16 Kevin Niparko You know, really ensuring that you have thought creatively about ways in which you can deliver this product to market, have really tried and exhausted all of those ideas, but when you hit product market fit, you will definitely know, ah,…
- ▶ 46:04 Kevin Niparko You know, one of the first, uh, products that I worked on at Segment was around, uh, data warehousing and what we called Segment warehouses at the time. 3 times in the scene
Miles Grimshaw: The 5 Pillars of Venture Capital & Why Co-Pilot is an Incumbent Strategy | E1061 · 20VC with Harry Stebbings
- ▶ 43:46 Miles Grimshaw I think if you looked at Realized, it would probably GitHub or Segment.
- ▶ 54:18 Harry Stebbings The thing that strikes me though, when I hear you discuss those, and then also think to Langchain, and then some of your hits, including Segment, as well as you mentioned earlier, and GitHub, is actually the breadth, the breadth of… 2 times in the scene
Non Tech Founder Quickly Gives Up 50% To Tech Co-Founder To Scale Revenue Faster
Nikhil Basu Trivedi: Why 99% of AI Investments Will Go Bust | E1057 · 20VC with Harry Stebbings
- ▶ 1:05:54 Nikhil Basu Trivedi Um, as an example of that, a segment was another one that, that he, he did.
Brian Balfour: Startup Growth Secrets from HubSpot; Distribution Stratagies; Impact of AI | E1049 · 20VC with Harry Stebbings
- ▶ 59:45 Brian Balfour Uh, uh, he was at segment drift, uh,
The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)
- ▶ 11:20 Austin Hay And that slice of works looks like setting up new tools, building new tools on top of them, because a lot of times you will take a third party tool, call it like a segment or an amplitude, and you'll build tooling in your own stack behind…
- ▶ 31:53 Austin Hay So B to C, like if you back up to 20 16, 20 17, you have segment and MPortical and the rise of the CDP. 3 times in the scene
- ▶ 54:35 Austin Hay If you've heard of Segment, which is one of the most well-known CDPs,
How to achieve hypergrowth in your business and career | Carilu Dietrich (Atlassian)
- ▶ 1:06 Lenny Rachitsky Carrie Lou is a former CMO and has advised the COs and CMOs of hyper-growth B to B companies like Segment, Miro, OnePassword, Build.com, Product Board, Sprout Social, Weights and Bias, and most notably was head of marketing at Atlassian…
- ▶ 24:07 Lenny Rachitsky So zooming out a little bit, you specialize working with companies that are going through hyper growth, and you've worked with companies like Miro, Segment, Bill.com, which I don't know if people know is just like a massive, massive…
Pivot City! How we pivoted 6 times on our way to $20m in revenue
- ▶ 11:51 Chris Federspiel He worked with Segment to do their pricing where he said, raise the price.
Tips For Technical Startup Founders | Startup School · Y Combinator
- ▶ 1:33 Diana Hu I won't cover it too much because a lot of you in startup school are mostly in this earlier stage, and I'm excited to give this talk because I compiled it from many conversations and chats with many YC technical founders, like from…
- ▶ 21:39 Diana Hu Perfect example of this is Segment, who started as a very different product. 2 times in the scene
The ultimate guide to adding a PLG motion | Hila Qu (Reforge, GitLab)
Career frameworks, A/B testing, onboarding tips, selling to engineers | Laura Schaffer (Amplitude)
- ▶ 1:17:44 Laura Schaffer You tell me a day to an app, but I'll say, um, one thing that was super cool, actually, that someone, um, put together on my team at, at Rapid, literally before I left, he put together a video of how powerful Amplitude could be when linked… 2 times in the scene
An inside look at Mixpanel’s product journey | Vijay Iyengar
- ▶ 35:28 Vijay Iyengar So, um, like web and mobile SDKs, like putting a mixpanel.track or segment.track in your web app or your mobile apps.
- ▶ 40:37 Vijay Iyengar Increasingly, what we've been seeing is that companies like in the reverse ETL space, like census and high touch are effectively reinventing the CDP reinventing data movement tool like segment on top of the data warehouse.
Hila Qu: The Ultimate Guide to Product Growth at Your Startup | 20VC #967 · 20VC with Harry Stebbings
How to price your product | Naomi Ionita (Menlo Ventures)
- ▶ 47:20 Naomi Ionita I remember using tools like Mixpanel and Segment and even Jira to an extent where, you know, I was paying a cheap amount to get going and all of a sudden I realized we had grown quickly
Startup Business Models and Pricing | Startup School · Y Combinator
- ▶ 29:16 Aaron Epstein And so I'll leave you with this story of Segment, which helps companies capture and use their customer data.
The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)
- ▶ 1:02:10 Madhavan Ramanujam Uh, another SaaS example that is probably top of mind for me is a B to B SaaS segment. 4 times in the scene
20VC: When to Make Your First Growth Hire? Senior or Junior? How To Onboard Them? How To Monitor Their Progress? from Growth Leaders @ Facebook, Instagram, Lyft, Instacart, Miro and more
- ▶ 5:23 Casey Winters They might already have, you know, segments set up or mode or whatever, and are looking at some of the right metrics already.
20 Sales: The Ultimate Guide to Sales Onboarding for New Sales Reps and Sales Leaders, The Biggest Red Flags in the First 30 Days & What Can Be Done to Set Them Up for Success with Leaders from Figma, Dropbox, Miro and more.
- ▶ 8:32 Harry Stebbings Now prior to this role, Jordan spent four years at Segment as VP of Sales, leading a sales team of over 50 account executives. 2 times in the scene
- ▶ 16:41 Harry Stebbings Prior to Miro, Zhenya was the COO at Segment, where he built and ran the global go-to-market team of over 200 people. 3 times in the scene
- ▶ 21:03 Harry Stebbings Now moving from one segment alum to another, I'm thrilled to welcome Lauren Schwartz, VP of Enterprise Sales at FiveTerm, where she scaled the team to nearly a hundred, while more than tripling enterprise revenues, 4 times in the scene
How Snyk built a product-led growth juggernaut | Ben Williams (VP of Product at Snyk)
- ▶ 1:23:44 Ben Williams Uh, segment as a means to be able to get our data from the products to Amplitude and to everywhere else that cares about it, whether that be our kind of downstream BI system, Snowflake and Looker on top of that, or, system marketing…
Behavioral Data Creation for AI | Snowplow Co-Founder & CEO Alex Dean
- ▶ 22:04 unnamed speaker Um, you probably get this question a lot, but how do you compare Snowplow with, ah, Google Analytics and Segments and other sort of off-the-shelf things that you can just get? 4 times in the scene
Fivetran's Lauren Schwartz: Must-Ask Questions to Identify Potential Sales Talent | 20VC #939 · 20VC with Harry Stebbings
- ▶ 0:02 Harry Stebbings I've heard so many things from Jordan, from Xenia, from your time together at Segment. 2 times in the scene
- ▶ 11:59 Lauren Schwartz Um, the way that I learned, like when I started at segment, I started as an SMBA and I, I mean, that to me, I, I've been in enterprise sales at Google. 3 times in the scene
- ▶ 25:56 Lauren Schwartz They were employed and they were successful because, you know, a lot of times, I mean, this happened to me when I was interviewing at segment, I was actually rejected when I first interviewed at segment because, uh, one of the pieces of… 2 times in the scene
- ▶ 32:39 Lauren Schwartz So I was talking earlier about how valuable it was for me when I started a segment to be getting those at bats. 2 times in the scene
Building better roadmaps | Janna Bastow (Mind the Product, ProdPad)
- ▶ 2:29 Lenny Rachitsky With Formsort sort,, anyone can build highly customizable forms, implement complex logic, and send data to destinations like Postgres, BigQuery, and Segment.
Separating Data Hype From Substance | Fireside Chat with Mode Co-Founder Benn Stancil
- ▶ 20:25 Benn Stancil Um, companies like Segment, basically event tracking services did this because that's kind of the product.
5 Critical & Company-Altering Learnings from B2B Startups | Y Combinator MD Anu Hariharan
- ▶ 9:08 Anu Hariharan Peter Reinhardt from Segment. 2 times in the scene
- ▶ 23:14 Anu Hariharan That's the segment problem.
Everything that Breaks on the Way to $1B ARR with @mailchimp Co-Founder Ben Chestnut
- ▶ 23:51 Jason Lemkin And the next time he's like, well, I'm going to buy a segment because I got to get scale.
Eleanor Dorfman: How We Scaled Retool to $50M ARR; Red Flags for Sales Hires | 20VC #925 · 20VC with Harry Stebbings
- ▶ 4:23 Harry Stebbings And then we obviously had, you know, your time with Xenia and Jordan at Segment. 3 times in the scene
- ▶ 12:27 Eleanor Dorfman I also do think you can have both a segment was both, uh, while I was there, retool is both right now.
- ▶ 38:45 Eleanor Dorfman I actually think Sedwin had really great sales onboarding.
Jordan Van Horn: 3 Reasons Salespeople Fail; How to Make a Sales Playbook | 20VC #918 · 20VC with Harry Stebbings
- ▶ 2:21 Harry Stebbings Segment and Dropbox, two phenomenal institutions. 3 times in the scene
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