Becker: Restaurateur Danny Meyer invested in Clear
“Danny Meyer, one of my great heroes, and he became an investor in Clear, and that was awesome.”
Boesch: Shake Shack founder Danny Meyer is an investor in 7shifts
“Danny Meyer, one of my personal idols, and he's an investor in seven shifts.”
Glass: Danny Meyer invested in Olo and joined board around 2014
“Danny Meyer almost concurrently with Shake Shack becoming a customer, became an investor in Olo and joined our board. So he's been a board member for the past 10 years plus as we've been on this journey with Shake Shack.”
Danny Meyer uses sprezzatura to guide all restaurant design decisions
“Today, that very ethos informs everything I do. How can this feel more timeless? How can the dining room be a little less designed, the dessert a little less composed?”
Danny Meyer: Innovation is recombining past discoveries, not inventing from scratch
“Innovation for me is never about inventing something that was never there. It's truly about how many of these discoveries did I store in my taste memory, my heart memory, wherever, and then use that file cabinet and pull out those things and combine them at th…”
Danny Meyer argues leaders must delegate 20% of their work to grow.
“Invariably, 20% of the things I'm doing are things that someone else on our team could do as well or better than I do it. And every time I do that, it's an act of generosity because someone else gets to grow. Every time I don't do it, it's an act of selfishnes…”
Danny Meyer never intended to scale Shake Shack beyond a single cart.
“That implies that I ever decided Shake Shack was going to be a scaled concept, because I didn't. I won't go into the whole story but it started as a hot dog cart. This was the summer of 2001. We didn't open a second Shake Shack for five years.”
Danny Meyer says founders have a moral obligation to scale beloved concepts.
“If you find that, that people have found a place in their heart for something you're doing, and it's becoming essential, it's becoming part of their lives, you don't have a right to hold it back from people. You don't have a right to, Not employ more people. Y…”
Danny Meyer offered all Shake Shack employees pre-IPO shares at $21.
“A hundred percent of everyone on our team at that point got a chance to buy stock at the strike price, which was 21 dollars. The first trade happened at 46 dollars.”
Danny Meyer argues that great business ideas cannot overcome bad leadership.
“The leadership Is probably even more potent than the idea itself. I think a great leader can pivot and make a decent idea even better, but I've never seen a great idea overcome bad leadership.”
Danny Meyer: Pursuing perfection is a recipe for unhappiness
“No, I think perfection is a recipe for unhappiness. I really do, and so yeah, I, I'm really all about pursuing excellence, which is, for me, the way I describe it. No, you can have all the perfection you want. I won't have it because I can't, but what I love i…”
Danny Meyer: Entrepreneurs should establish deep roots before scaling
“The gift to me was that I planted roots, and I think we know this from grapevines, that the deeper those roots dig into the soil, the more flavor the resulting wine will end up having. And so try to grow where you're planted a little bit before you scale.”
Danny Meyer: Great companies distinguish themselves through creative problem solving
“Success lies not in the elimination of problems, but in the art of creative, profitable problem solving. The best companies are those that distinguish themselves by solving problems most effectively.”
Senra: Shake Shack Grew From a NYC Hot Dog Cart to $4.5B
“Shake Shack is now, you know, a four and a half billion dollar company today, and started off as a hot dog cart in a park in New York City.”
Samuelsson: Chefs Founded Independent Restaurant Coalition During COVID-19 Crisis
“Calls from Danny Meyer, Tom Colicchio, Jose Andres. So eventually we started independent restaurant coalition.”
Meyer: Union Square Cafe succeeded by reading guests' emotional states
“I had this ability from the beginning to figure out how people were feeling, and to figure out what it was gonna take, whether it was gonna be via food, or alcohol, or caffeine, or remembering their favorite table, whatever it was gonna take. I had a desire an…”
Danny Meyer initially feared scaling would inevitably lead to bankruptcy
“I made the assumption that Doing anything for a second time, or doing a second thing for the first time, or doing anything that looked like growth beyond one business would obviously lead me down the path. Of bankruptcy.”
Meyer: Refusing to hire complementary talent causes bankruptcies, not expansion
“Really trying to figure out what had led him down that path, and it wasn't expansion, it was A failure to surround himself with a lot of people who knew how to do things he didn't know how to do. He had a need to be the smartest guy in the room, which I don't.”
Danny Meyer: Hospitality is an emotional transaction; service is technical
“Hospitality describes an emotional transaction, whereas service describes a technical transaction, and you need them both.”
Meyer: Staff are judged 51% on hospitality and prioritized over customers
“It's 49 parts performance and 51 parts hospitality, and that's what you are going to be judged on, that's how you're gonna get paid, that's how you're gonna get your bonus, and guess what, guys? In this business, the customer is going to come second. And by th…”
Danny Meyer: USHG ranks investors fifth behind employees, guests, community, and suppliers
“The third stakeholder that gets hospitality is the community in which we do business. And the fourth are the suppliers with whom we do business. And fifth, we're actually going to put our investors fifth.”
Danny Meyer: CEOs must be the fluent shamans of company culture
“I just feel like culture is driven by language. I don't know any culture in the world that is not glued together by language, whether it's your family, your religion, there's language, and I think that the CEO of a company is the shaman of that culture, and th…”
Danny Meyer calls the first Shake Shack his most lucrative mistake
“Well, the first Shake Shack was kind of a mistake, probably the best mistake, certainly the most lucrative mistake I'll ever make in my life, but it was truly to try to prove to myself that hospitality was not a fluke.”
Meyer: A leader's most powerful tool is hiring and promotion signaling
“What she really helped me to see was that the most powerful thing I think a leader does is to signal through the people that they hire and promote what are the behaviors that they want to propagate.”
Meyer: Fine casual restaurants solve the quality, speed, and price trade-off
“Here's what's happened with this mashup that's happening right now in what I call the fine casual world. We've challenged us to say, well, whoever wrote the rule that You only get to two by going one plus one plus zero. And so what fine casual is doing is sayi…”
Noah Glass: Put team first, investors last to best serve all stakeholders
“Having your stakeholders in that order ultimately is the way to best serve all of your stakeholders”
Meyer rejects 98% of restaurant locations even if offered for free
“The first question I asked myself is, Would I want this even if it were for free? And guess what? 98% of the time, the answer is no.”
Meyer: Great cultures require firing people so the team can thrive
“Sometimes there's people we have to fire. In any great culture, you have to do that, if you want the rest of the vine to truly thrive.”
Meyer: Hospitality exists when you believe the counterparty is on your side
“Hospitality exists when you believe That the person on the other side of the transaction is on your side.”
Meyer: Business hospitality must prioritize employees before serving customers
“In business, I think that the first people who need to receive hospitality are the people who work in an organization, because if when you come to work, You feel like your colleagues are on your side, your boss is on your side, that people genuinely want to se…”
Meyer: Suppliers support businesses in proportion to the interest shown in them
“Our suppliers are going to take exactly as much interest in us as they believe we're taking in them. And when they know we're on their side, they're going to want to see us succeed.”
Meyer: Promoting the wrong people damages organizational culture manyfold
“Because every time someone gets a promotion, the rest of the organization is watching very carefully and asking, so that's who I have to be if I want to get a promotion in this company. That's how I have to behave. That's what kind of values I have to put out …”
Meyer: Hiring evaluations weight emotional hospitality quotient at 51% and technical skill at 49%
“The way we ideally get to a hundred, 49 of those points are going to be how well someone does the job they do. How good of a cook are you? If you can make the best bowl of pasta I've ever had in my life, You get 49 points. That leaves 51 points if you want to …”
True hospitality means treating people exactly how they want to be treated
“Real empathy actually rejects the old golden rule. The old golden rule says do unto others as you would have done unto you. The hospitality golden rules, which is driven by empathy, says do unto others as you believe they would want done unto them.”
Meyer: Core emotional hospitality skills follow a bell curve and cannot be easily taught
“I'm not sure they can be learned and I'm not sure they can be taught. I think we can teach people how to identify them in others. I'm sure that we can teach people how to celebrate them when they see them happening. And I actually believe that this is a classi…”
Meyer: Emotional hospitality is the true alpha differentiator when skills are easily copied
“In a day and age where we're all in where what you know how to do can be so easily copied by everybody. I really believe that that 51%, which is how do you make people feel while you're doing it, can truly become the alpha that can differentiate different orga…”
Meyer: Keeping toxic high-performers destroys a leader's credibility
“And the fact is, you cannot afford to keep Johnny because he is making me look like a fool every time he behaves in a way that's contrary to my stated values and behaviors. He is actually making everybody else look at me like I'm full of it, and that's on me a…”
Meyer: True Hospitality Requires Customizing Regimented Systems for Each Guest
“The only way that you can feel like I'm on your side is if I customize it for you, because you're different than everybody else in the world. The temperature that you like is different than everybody else's temperature. The lighting is different. The sound is …”
Meyer: Shake Shack Remained a Single Unit for Its First Five Years
“We didn't have a second Shake Shack for five years, by the way. We had one Shake Shack for the first five years, and, you know, the next 300 plus Shake Shacks have all happened in the 16 intervening years after that. Or maybe the 11 years after that. Yeah, I t…”
Danny Meyer: Restaurant prices will rise as tipped wages disappear
“And as cities, states, and now the entire country move to a higher minimum wage, and then perhaps one day, one wage for everybody, as opposed to a second-tier For tipped employees, which I believe is not gonna last forever. Can't. You're gonna start to see res…”
Meyer resolves service mistakes using awareness, acknowledgment, apology, action, and generosity
“So the five A's of mistake making are be aware. That's the first one. If you're not aware, you're nowhere. I've made many, many mistakes that I didn't even know I made, and the person on whom I made the mistake might have been carrying around a bad feeling for…”
Danny Meyer: Leaders define culture by who they promote, not just performance
“The most powerful thing I think a leader does is to signal through the people that they hire and promote what are the behaviors that they want to propagate. If you are super careful about promoting not just the people who are great at what they do, but the peo…”
Meyer: Entrepreneurs are naturally blind to downside risk
“I've come to learn that a hallmark of being an entrepreneur is that you are upsided, as in, you can only see up. You don't see what could go wrong”
Meyer spent $240K on lease and $500K on Union Square Cafe buildout
“240,000 dollars. For the 14 years, and then I spent 500,000 dollars building it, and that was it.”
Meyer structured early family funding as debt to retain 100% equity
“To my mom's credit, my aunt's credit, my uncle's credit, we all structured this as a loan, which was great, because they then put me in a position where I could actually own all the equity after I paid off all the loans.”
Meyer actively avoided hiring New Yorkers when opening Union Square Cafe
“My hiring, if you were from New York, I didn't pretty much want to hire you. I was looking for, because I didn't think of New York as being a very friendly place back then. I wanted a place that, that was welcoming.”
Meyer: Service is technical delivery, hospitality is how customers feel
“I think service is a way to describe the technical delivery of the product. Did you do what was expected? Did you get the right food to the right person? And I think hospitality is a very different thing, which is, oh, by the way, how did you make the recipien…”
Meyer requires cooks to have six core emotional hospitality skills
“I don't let our chefs hire that pasta cook unless they believe that the pasta cook has those six emotional skills, meaning that now you've got someone who's really good at what they do and who is motivated to do that thing because they are happier themselves w…”
Meyer's original Madison Square Park hot dog cart lost $5,000 initially
“Well, what we had done was to offer to give all of our profits back to the Madison Square Park Conservancy, and that was pretty easy because we lost about 5000 bucks that first year.”
Meyer: 95% of Shake Shack's menu stems from his original draft
“And I just sat down one day, just scribbled on a piece of paper the menu, and the menu I scribbled that day is kind of 95% what we serve at Shake Shack to this day”
Shake Shack cuts roughly 70% of fine-dining restaurant operating costs
“There's about 70% of the cost taken out. There's not a, if you look at any Shake Shack, there's not a chef or three sous chefs or a pastry chef or a maitre d' or a reservationist or a florist or a linen company, and I, you know, that's probably only half the c…”
Shake Shack redefined the classic speed, price, and quality trade-off
“Whoever wrote the rule that it has to be one plus one plus zero, and what we found is that it was not as fast as fast food, but it was a lot faster than a full-service restaurant, and it was not as inexpensive as fast food, but it was a lot less expensive than…”
Shake Shack locations average over $4 million in annual revenue
“Today they're grossing on average, A little bit more than four million dollars per shack. There's 278 of them in the world.”
Meyer: Chipotle was the first national chain to offer real gastronomy
“Well, Chipotle, I think Steve and Chipotle really deserve an enormous amount of credit for really being the first national chain to break the barrier that fast food could not be It's gastronomic. There's real cooking that takes place in real time”
Keeping unprofitable businesses open unfairly deprives employees of raises and promotions
“In keeping it open two years longer than I should have, where we couldn't make ends meet, I was actually doing something incredibly unfair, which was to keep people on the team just because they were so loyal, and they were not getting raises, and they were no…”