Schneider: Cold email and marketing channels are decimated by AI slop
“Right now,
Cold email is getting decimated. Reply rates are down. Everything is down. Actually, every marketing channel is down right now. Let's be real. The reason is just because like AI slop is flooding the zone and it's becoming just red ocean everywhere.”
Hendrickson: Agentic AI will flood inboxes and render cold email completely useless
“Now that's all agentic. And so the amount of cold email that's going to come through, I think it's going to flood the inboxes and make it basically a useless channel in a lot of ways.”
Haroun: Eudia and TextIQ acquired 90% of customers through cold emails
“Both with TextIQ, my last company and with UDM, my current company, we've gotten 90% of our customers from cold emails that I've sent.”
Ben Cera: Cold email works less as AI outreach floods inboxes
“First cold email is something that like works less and less because people are flooded with it with AI.”
Schneider runs an autonomous AI agent for LinkedIn prospecting and cold outreach
“So like I have one that's just like crawling LinkedIn, like as we speak and it's like looking for like ICP and then it enriches them. It writes a personalized email and a cold emails.”
Isenberg: Van Horn's AI-generated cold emails break through the noise
“Like, these emails, like, I'm reading these emails, and they're, I get a lot of cold email, and these are actually ones that would break through the noise, so that's what's really cool about this.”
Espinoza: Clover sends around 15,000 cold emails daily on weekdays
“We send about 15,000 emails a day, not including weekends.”
D'Souza: Value-First Video Outreach Converts Better Than Direct Demo Requests
“So if you just go and send out an email saying, okay, listen, why don't you come and sign up? Why don't you try a demo here? People are not going to do that. If you go and send that, okay, these are the top three things, but I've also created a video link with…”
Cold Outreach Never Worked for Deal Sourcing at Thayer Street
“Finding warm connections for introductions, cold emails never worked for me, meeting people at conferences, meetups, referrals from larger Funds where they thought they saw an interesting deal, but it was too small for them to invest in. So they referred it to…”
Nagpal: Response probability remains constant through seven cold outreach emails
“I forgot the data, but like, I think with the first seven emails you send or something, the chance of getting a response are the same, which means you should send seven emails, because if you have a five percent chance, you'll have a five percent chance even t…”
Cold emails showing pre-funding progress go a long way with investors
“I have a big belief that a good cold email, proof of being the type of entrepreneur who has developed something and even without funding, you know, has started to build a business goes a long way in the mind of an investor.”
Saini: B2B sales is shifting from AI cold outbound to expert-driven authenticity
“I think where the industry, the go-to-market is going is to more authentic, expert-driven, sort of like sales motion versus How many cold emails we can send out with AI personalization in it and see how many like people we can like hook with that. I think that…”
Hays: AI sales tools will crash cold email value and elevate relationship selling
“So relationships seem, the value of relationships seems to be accelerating the value of a cold email is going to decline, you know, pretty dramatically.”
Schneider: Dedicated cold email servers cost $400 monthly for 50,000 emails
“You can send 50,000 cold emails from one of these servers for about 400 dollars a month right now.”
Schneider: Cold email achieved a 20% positive response rate in shipping logistics
“I worked with this company, they do like it's like dock management for like shipping yards, right? Super small set of controllers, but their messaging was so specific. Like here's this problem that you face on a daily basis, dock check-in. If we could automate…”
Clowes: AI makes startup distribution harder by flooding channels with spam
“In the world of AI, it seems like distribution is more likely to get hard than easy. So, so like you know, if you think about, for example, diminishing returns on cold email, because cold email is getting easier and easier to send even worse spam. Like it soun…”
Epstein: Warm Intros Yield 2x to 3x Cold Email Conversion Rates
“This is the most effective way to get people to respond to emails that you're sending to them. And you're going to have a conversion rate two to three times what you would get if you were just sending a regular cold email.”
Giffon: Cold Email Outreach Carries Almost Pure Asymmetric Upside
“If you send out a thousand cold emails, You're going to get one or two responses that are just someone's going ballistic. Like if you email me again, I'll sue you or whatever, you know, but the other 998, it's like either positive or no response or neutral. An…”
Lemkin: I read 100% of top-quality cold pitch emails with good titles
“If you send me the world's best email pitch, I will read a hundred percent of them, like track it, put it in Mixmax, put it in HubSpot, put it, you will see, I will open that email if the title's good.”
Rohan: A great cold email is a form of founder hustle
“A great, not, not a bad, but a great cold email is a form of hustle. Absolutely. One that's like, Human. Snaps your attention. Personable. Boom. That a hundred percent is a form of.”
Lacaillade: SCS Financial does not accept cold email outreach from managers
“I don't do cold emails”
Cassidy: Relying on cold outreach early is a mistake for B2B startups
“I don't want to, if we're making cold calls, we're doing something wrong, right? If we're blasting cold emails, we're doing something wrong.”
Walling: Cold outreach for validation should initiate conversations, not link landing pages
“If I were to cold email, I wouldn't send them to a landing page. If I was doing cold outreach, I would just be wanting to have a conversation. Like, I'm building this thing. I'm not selling anything yet. I'm a founder. I'd love to find out if you have this pai…”
Mansuri: Cold emails and SDRs cannot sustain companies over the next year
“I don't think just relying on a bunch of STRs and cold emails and stuff is gonna get you through the next six to 12 months.”
Mansuri: Cold email blasts fail in downturns unless reps teach prospects something
“This idea that like, I'm going to go onto my CRM system and fire up a hundred cold emails and I'm going to close business. Like that works when capital is cheap and everyone's buying everything and every rep hits quota and every company's growing, et cetera. T…”
Hockey: Persistent cold emails are far more effective than warm introductions
“Cold emails save lives. I think kind of, you know, no matter how powerful, rich or famous you are, I think just skipping the warm intro and going straight to a cold email and following up three times is like the most valuable skills that you have. I've kind of…”
Lemkin: Top VCs read every cold email and decide within a week
“Every single one of them said they read every single cold email they get, and every single one of them invests in one week.”
Fazio: Cold email is exclusively for selling high-ticket B2B services
“The only thing you should send cold emails for is if you're selling some kind of high ticket B to B service. That's the only reason you should send cold emails.”
Contrary to conventional wisdom, adding images to cold emails increases replies
“Like, people were saying for a long time, like, don't say images in your cold email, that's not good, that's not professional, that's not, it's not true, you know. Like, we've experienced it, it's working. As long as you be different, and you get the attention…”
Rojas is open to cold emails and reviews every pitch
“I'm actually pretty open to the cold emails for what it's worth. I take a look at everything”