Gross Retention

“And frankly, we think retention can be masked for retention or can be masked on a net basis. So it's really important that we look at it on a gross basis.”

“And the whole game in enterprise SaaS is high gross retention. Let's just be clear. The whole game is high gross retention. You look at a lot of companies, if they're in the, you know, seventies, eighties, good luck. I don't want that business.”

“I'll take ours in the mid to high nineties.”

“We have gross retention around mid-eighties, something like that on all customers, but obviously it's much greater on enterprise.”

“I think if you get, if you make everyone responsible for gross retention and net retention, they're gonna bang their heads on the table. You gotta pick a CEO like what's more important and it's gotta be net retention, right?”

“So in terms of gross churn, that would be around, I would say, 80%. And in the past you know, Six months or so, negative net churn, so overall pretty healthy. No, no, no. Retention.”

“So we're a company that believes net retention is really important to a SaaS company, but I'm a CEO that believes the focus of a SaaS company should be gross retention, not net, and that that's an even more upside.”

“Yeah, we're at about 84% gross retention.”

“Our gross retention is like 90% and our net dollar retention is a 110%, which is pretty amazing when four to five percent of our churn is uninfluenciable, right?”

“You've got to treat both of those independently. Otherwise, you can mask a very leaky bucket and gross retention problems if you're only focused on on net sure.”