Vivek Sharma

Founder & Executive Chairman, Movable Ink · 1 appearance on the record.

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founderexecutiveengineermovableink.com ↗

Vivek Sharma co-founded Movable Ink in 2010, building an AI-powered dynamic content and email personalization platform that scaled past $100 million in ARR. Before founding Movable Ink, he worked in engineering and enterprise sales roles at companies including Cisco Systems and Engine Yard.

11statements → 5claims → 1claims resolved → 4/5average certainty → 1.09/5average debate potential →

1 supported 0 partly supported 0 contradicted 1 not yet assessed 3 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 1 insight · 5 disclosures · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, 1 is not yet assessed, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Vivek argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Sharma: Starbucks, Nike, and AmEx Use Movable Ink

“So we've got brands like Starbucks, Nike, Hilton, The Gap, American Express using us.”

Vivek Sharma Oct 18, 2018 ▶ 3:02 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Vivek Sharma on measured tape to publish a rate. This says nothing about how they speak.

What they said11 Episodes1

Everything Vivek Sharma said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated

Sharma: Movable Ink crossed $40M ARR on $14M in venture funding

“About several months ago, we passed about forty million dollars in annual recurring revenue, and most companies that have gotten to this point, you know, they've raised 80, 90, a hundred million dollars in capital. We've only raised about fourteen million doll…”

Vivek Sharma Oct 18, 2018 ▶ 3:37 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Insight

Sharma: Focusing solely on net retention masks leaky gross churn buckets

“You've got to treat both of those independently. Otherwise, you can mask a very leaky bucket and gross retention problems if you're only focused on on net sure.”

Vivek Sharma Oct 18, 2018 ▶ 6:25 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Assertion Supported

Sharma: Starbucks, Nike, and AmEx Use Movable Ink

“So we've got brands like Starbucks, Nike, Hilton, The Gap, American Express using us.”

Vivek Sharma Oct 18, 2018 ▶ 3:02 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Disclosure

Sharma: Movable Ink Enterprise ACVs Range From $30k to Multi-Millions

“We don't really start at less than about 30,000 dollars a year for those enterprise brands. We do a market tier as well, but we've got companies that pay north of a million dollars a year. We've got lots of companies that pay several million dollars a year to …”

Vivek Sharma Oct 18, 2018 ▶ 3:09 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Assertion Not checkable as stated

Sharma: Movable Ink achieved triple-digit growth in net new logos

“Especially on the net new side, the new, completely new logos, we've had triple digit growth in bringing in new logos and revenue growth.”

Vivek Sharma Oct 18, 2018 ▶ 4:30 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Assertion Not checkable as stated

Sharma: Movable Ink maintains over 110% net revenue retention

“I I'd say north of a 110%.”

Vivek Sharma Oct 18, 2018 ▶ 7:34 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Assertion Not publicly verifiable

Sharma: Movable Ink prices software on CPM of email opens

“So we used a very similar model, but of course we can't measure sends. We only show up when an email gets opened. So it was CPM on email.”

Vivek Sharma Oct 18, 2018 ▶ 9:01 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Disclosure

Sharma: Movable Ink raised a $5M internal note in early 2018

“We raised about 9.3 five years ago, and we added about five million to it maybe six months ago.”

Vivek Sharma Oct 18, 2018 ▶ 10:49 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Disclosure

Sharma: Movable Ink's CAC payback period is under 12 months

“I will say our payback periods they are under 12 months.”

Vivek Sharma Oct 18, 2018 ▶ 13:38 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Disclosure

Sharma: Movable Ink surpasses a 5x LTV to CAC ratio by quite a bit

“I think you're doing really well, right, with a five you know, five X LTV to CAC. We're surpassing that by quite a bit.”

Vivek Sharma Oct 18, 2018 ▶ 13:48 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Disclosure

Sharma: No Movable Ink shareholder has ever done a secondary sale

“No one here has ever done a secondary.”

Vivek Sharma Oct 18, 2018 ▶ 15:24 1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue

Appearances (1)

Episode	Date	Speaking time
1181 How MovableInk Broke $40m in ARR with 1 Pricing Axis to Drive Expansion Revenue	Oct 18, 2018	8m

Vivek Sharma

The record, in short

Their most notable supported claim

How they sound: not measured why? →

Appearances (1)

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