Ad Agencies

“The soundbite is that there are AI companies, I'm not, doesn't matter which ones, that are hiring the Former employees of ad agencies to do their job, to play act their old job, and then recording all of it in order to get the training data to learn marketing …”

“What you have is these, the talent agencies and the ad agencies and the managerial services and the lawyers holding on. They're like going into the foxholes as opposed to adjusting and adapting and changing what it is they do. They are just Insisting that thin…”

“And it's probably a more valuable agency if you're running the ads because you're closer to revenue, right? Like if you show that, hey, our ads that we make are getting five X ROAS versus the stuff that this, you know, somebody else is making, which is only ge…”

“In the early stages, I think it's really important to find an agency that's just going to get you off the ground with testing and throwing a lot of tomatoes on the wall and seeing what sticks and not worrying about optimization. Because at the very beginning, …”

“ChatGPT plus mid-journey means two people in a day instead of a team of 10 people in two weeks.”

“When we do this for, you know, large consulting firms or ad agencies, PR firms, whatever, you know, they are so focused on trying to show value in the kind of like the one to two quarter range that they only capture about five percent. Of the total value. They…”

“I think this is one of the shifts that I can see coming, which is that we kind of flip things around, and you have a reverse market, so to speak, for attention, where you're paying the high influencers directly, not going through the ad agencies.”