Kickstarter, every mention

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every year anyone Guy Raz 291Elan Lee 14Perry Chen 13Jack Conte 10Gabi Lewis 6Alejandro Velez 6Rich Fulop 5Kristian Tapaninaho 5Anderson (Andy) Camp 5Victor Hugo Hernandez 4

Verbatim, from the transcripts: the passages where Kickstarter comes up

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Advice Line with Carlton Calvin of Razor Aug 20, 2026 · 1 mention

  • ▶ 9:56 Sean Barasa So, uh, so right now we've, um, we did a Kickstarter in 20, 24, and then we got our product in 20, 25 now.

Advice Line: New Offerings, Bigger Markets May 14, 2026 · 2 mentions

  • ▶ 18:47 Jim Kersley We launched it via Kickstarter in August of twenty-twenty-four. 2 times in the scene

Advice Line: What’s Your Value? Mar 19, 2026 · 1 mention

Advice Line with Julia Hartz of Eventbrite Feb 12, 2026 · 1 mention

Exploding Kittens: Elan Lee. How cat-themed Russian Roulette changed game night forever Dec 22, 2025 · 29 mentions

  • ▶ 4:12 Guy Raz Back in 2015, it launched on Kickstarter with a tiny goal to raise 10,000 dollars. 2 times in the scene
  • ▶ 25:56 Guy Raz While we come back in just a moment, Elon and his friends launch a record-setting Kickstarter campaign around a box of cards that actually meows when you open it.
  • ▶ 31:54 Elan Lee And I said, well, we're gonna put this thing up on Kickstarter, we're gonna try to raise 10,000 dollars. 2 times in the scene
  • ▶ 33:31 Elan Lee I mean, literally within, I would say like four weeks of that meeting, uh, of meeting Matt, we had the thing up on Kickstarter. 4 times in the scene
  • ▶ 41:01 Elan Lee What if we change the way the Kickstarter works? 4 times in the scene
  • ▶ 47:00 Guy Raz And now, this is where the story typically ends for most Kickstarter campaigns. 6 times in the scene
  • ▶ 52:03 Guy Raz Like, bloggers and other people who criticized you guys for doing it through Kickstarter initially, because they were like, hey, they're just using that as a, as a, as a way to drive pre-orders, and, and, and they could actually afford to… 6 times in the scene
  • ▶ 57:30 Elan Lee And, uh, we raised, we raised like five million dollars on Kickstarter for that campaign. 3 times in the scene
  • ▶ 1:03:45 Elan Lee Once again, we did a Kickstarter, but this one raised even less.

93 Rejections, One Revolution: How Indiegogo Changed Crowdfunding Forever Dec 15, 2025 · 4 mentions

  • ▶ 2:04 Guy Raz Now, before Kickstarter or Patreon or GoFundMe, there was Indiegogo, one of the first platforms to ask a radical question.
  • ▶ 56:32 Guy Raz I mean, if you look at Kickstarter, which was not as innovative, it had much more limited, many more limitations initially, it would go on to, I don't know if it's, I don't know if it's profitable today, I don't know what, but, but, but it… 3 times in the scene

Advice Line with Dave Weiner of Priority Bicycles Sep 11, 2025 · 6 mentions

  • ▶ 1:44 Guy Raz You crowdfunded it on Kickstarter, and it took you many years of struggle before you were able to turn Priority into a really big bike brand.
  • ▶ 17:54 Dave Weiner That they wouldn't know to come to our site and buy it or, or support our Kickstarter.
  • ▶ 52:13 Guy Raz If you go back when you were starting priority, right, when you were about to start the Kickstarter and it was just stressful and you could, you could give yourself some insight or some advice or some wisdom, what would have been helpful… 3 times in the scene
  • ▶ 53:59 Guy Raz And you had that really successful initial Kickstarter, but

Advice Line with Tim Ferriss Aug 28, 2025 · 2 mentions

Advice Line with Perry Chen of Kickstarter Jun 12, 2025 · 13 mentions

  • ▶ 1:08 Guy Raz He's the co-founder of Kickstarter. 6 times in the scene
  • ▶ 5:05 Guy Raz You're on with Perry Chen, co-founder of Kickstarter.
  • ▶ 17:23 Guy Raz I'm Guy Raz and my guest today is Perry Chen, co-founder of Kickstarter.
  • ▶ 17:32 Guy Raz You are on with, uh, Perry Chen, co-founder of Kickstarter. 2 times in the scene
  • ▶ 28:28 Guy Raz I'm Guy Raz, and today I'm taking your calls with Perry Chen of Kickstarter.
  • ▶ 42:45 Guy Raz Um, Perry, before we let you go, a quick question that I, I like to ask all of our returning guests, which is if you could go back to the Perry Chen from when you were just starting this, you know, this idea, when you were starting to… 2 times in the scene

Advice Line with Peter Rahal of RXBAR Apr 10, 2025 · 3 mentions

  • ▶ 19:22 Eric Rukiski So in 20, 21, we launched a Kickstarter to create the first ever, uh, wedgie 3 times in the scene

Advice Line with Jeff and Curran Dandurand of Jack Black Skin Care Apr 3, 2025 · 4 mentions

  • ▶ 33:47 Brent Fersker And then last year, early 24, we started, I started working towards producing a Kickstarter campaign, and last summer, launched my business through Kickstarter. 4 times in the scene

Advice Line with Lyndon Cormack of Herschel Supply Co. Feb 27, 2025 · 4 mentions

Advice Line with Joe Gebbia of Airbnb Jan 30, 2025 · 1 mention

  • ▶ 9:11 Marina Lido We started with a Kickstarter campaign to fund our first run of Spanish language books, and, um, yeah, here we are today.

Advice Line with Chris Ruder of Spikeball Nov 21, 2024 · 1 mention

  • ▶ 40:17 Chris Ruder You know, on one, one area of my mind goes to financially, so is there a Kickstarter or something that you get started?

Advice Line with Lara Merriken of LÄRABAR Oct 17, 2024 · 1 mention

  • ▶ 39:19 Loretta Nkwacha Kickstarter failed terribly because I didn't have instruction as to what to do once I set the page up.

Advice Line with Jamie Siminoff of Ring Aug 22, 2024 · 6 mentions

  • ▶ 3:43 Victor Hugo Hernandez Well, my question is, uh, since we're looking to launch, uh, in a couple months here, um, we are looking to launch a Kickstarter campaign, a crowdfunding campaign, and, uh, we'd like to get some insight on, uh, how, you know, to best… 4 times in the scene
  • ▶ 26:42 Ian Akinlabi Aladumeji That video was when we shot, I, we've talked about Kickstarter a little bit, but it was part of our Kickstarter campaign when we launched. 2 times in the scene

Advice Line with Holly Thaggard of Supergoop! Aug 15, 2024 · 6 mentions

  • ▶ 21:49 Anderson (Andy) Camp And launched on Kickstarter. 5 times in the scene
  • ▶ 43:57 Guy Raz It's like a compendium of mistakes, um, and the idea, and, and we just heard from, you know, one of our callers who, who actually heard it, got an idea, right, that, that they heard about this Kickstarter that,

nutpods: Madeline Haydon May 13, 2024 · 14 mentions

  • ▶ 1:38 Guy Raz I'm Guy Raz, and on the show today, how Madeline Hayden grew nut pods from a 30,000 dollar Kickstarter campaign into a leading national brand just because she wanted a better plant-based creamer for her coffee.
  • ▶ 18:33 Guy Raz And I think in 2013 you were, you were ready to put your recipe out into the world, right, with a, with a Kickstarter campaign. 5 times in the scene
  • ▶ 25:34 Guy Raz The Kickstarter, and it takes you some time to find this, you know, this Tetra Pak plant. 4 times in the scene
  • ▶ 26:52 Guy Raz So it's around 2013, and Madeline has launched a successful Kickstarter for Nut Pods, her plant-based creamer.
  • ▶ 27:10 Guy Raz I mean, because you would think, okay, you got the money from Kickstarter, and there you go, you're good to go.
  • ▶ 41:29 Madeline Haydon We launched on Amazon because at that point I had 510 Kickstarter backers that had waited two years to see product. 2 times in the scene

Less competition, more creation with Renée Mauborgne Apr 4, 2024 · 1 mention

Magic Spoon & Exo: Gabi Lewis and Greg Sewitz Feb 12, 2024 · 14 mentions

  • ▶ 17:32 Gabi Lewis We decided that doing a Kickstarter campaign would be an interesting way to prove demand, get some pre-orders, and so we launched a Kickstarter that summer when we graduated. 2 times in the scene
  • ▶ 18:42 Guy Raz So, you're in New York, and you decide to raise money on Kickstarter, which is smart, because you can get attention, right? 4 times in the scene
  • ▶ 20:29 Gabi Lewis So we, we had done this Kickstarter campaign to, to really prove demand and prove the concept. 3 times in the scene
  • ▶ 25:22 Guy Raz So, it's 2014, and Gabby and Greg have raised almost 60,000 dollars for their Cricut protein bar on Kickstarter. 3 times in the scene
  • ▶ 30:13 Gabi Lewis The amount of money we're raising from investors, even the Kickstarter and the seed round, that was more money than we'd ever really thought about in our lives.
  • ▶ 47:17 Guy Raz It wasn't going to be like Kickstarter.

Liquid Death: Mike Cessario Jan 22, 2024 · 1 mention

  • ▶ 43:21 Mike Cessario And then the original idea was, but I'm going to use this video to be like a Kickstarter or Indiegogo thing.

Priority Bicycles: Dave Weiner Nov 13, 2023 · 22 mentions

  • ▶ 0:08 Guy Raz And you had that really successful initial Kickstarter, but a year later,
  • ▶ 3:19 Guy Raz Including the chaotic rollout of his first models after an unexpectedly successful Kickstarter campaign, and an explosion in demand during COVID that basically emptied his warehouse.
  • ▶ 15:57 Guy Raz When we come back in just a moment, Dave pulls together a prototype and a Kickstarter campaign, but then has to make a decision that carries a lot more risk and costs a lot more money.
  • ▶ 30:03 Guy Raz So there was this idea that a friend gave you to go to Kickstarter, try put on Kickstarter and see what happens. 10 times in the scene
  • ▶ 37:30 Guy Raz Um, and so, as we've experienced in the show with other companies that have started on Kickstarter, like Uni and, and some, some others, um, it's a kind of a, a mixed blessing, right? 3 times in the scene
  • ▶ 42:58 Guy Raz So it's late, and Dave is on the hook to deliver 1500 bikes to his customers on Kickstarter, and he manages to deliver most of them by Christmas with just a few days to spare. 3 times in the scene
  • ▶ 48:32 Guy Raz I mean, you're a full year in, and you had that really successful initial Kickstarter, but a year later, not much action.
  • ▶ 51:26 Dave Weiner Yeah, so one of the things we started, uh, in our Kickstarter was you could buy 10 bikes and get your brand name on them. 2 times in the scene

Solo Stove: Spencer and Jeff Jan Aug 14, 2023 · 9 mentions

  • ▶ 32:25 Guy Raz Um, and I guess you guys decide in 2014 to, to turn to Kickstarter for the next iteration, a larger version of the stove. 4 times in the scene
  • ▶ 44:16 Guy Raz Meantime, I think you go back to Kickstarter to launch a new, a backyard fire pit, and this, this one does amazing. 5 times in the scene

When our phones are just phones with Kai Tang and Joe Hollier of Light Aug 10, 2023 · 5 mentions

  • ▶ 9:25 Guy Raz But you guys decided, let's do Kickstarter, because that's a good way to raise money. 3 times in the scene
  • ▶ 11:01 Guy Raz So it's May of 2015, and Joe and Kai's Light Phone has generated a lot of interest and backing on Kickstarter.
  • ▶ 13:15 Guy Raz Then deliver it to the Kickstarter backers?

HIBT Lab! The Sioux Chef: Sean Sherman Feb 2, 2023 · 6 mentions

  • ▶ 23:14 Guy Raz Um, I know you decided to launch a Kickstarter campaign to raise startup money for a brick and mortar restaurant. 6 times in the scene

Ooni Pizza Ovens: Darina Garland and Kristian Tapaninaho Nov 7, 2022 · 23 mentions

  • ▶ 0:14 Kristian Tapaninaho So I promised the Kickstarter campaign backers at this stage that, hey, it's going to be there for you in June. 3 times in the scene
  • ▶ 1:00 Guy Raz I'm Guy Raz, and on the show today, how Christian Tapanenaho built a portable wood-fired pizza oven, financed it on Kickstarter, and along with his wife, grew Uni into a two hundred million dollar a year brand.
  • ▶ 4:12 Guy Raz Decided to launch a Kickstarter campaign to raise the funds to build the first uni pizza ovens.
  • ▶ 26:49 Guy Raz But with that early prototype from the welder, that was the one you were going to go to Kickstarter with as the demo product? 4 times in the scene
  • ▶ 28:13 Guy Raz So it's 2012, and Christian has just launched a Kickstarter video for his very first portable wood-fired pizza oven. 6 times in the scene
  • ▶ 32:41 Kristian Tapaninaho No, there's, it turns out there's not very many that want to talk to you if you've got a Kickstarter campaign. 2 times in the scene
  • ▶ 37:25 Darina Garland And during the Kickstarter campaign, though, clearly I was excited.
  • ▶ 41:34 Guy Raz Shortly after the UNI stack came out, um, uh, you sent a letter to your Kickstarter backers because there was, uh, I guess there was some people were not happy with certain elements of it, and the letter, which I've read, it says, you…
  • ▶ 50:36 Darina Garland And the first Kickstarter and our subsequent crowdfunding campaigns, we learned a lot.
  • ▶ 51:35 Guy Raz You get people contributing to the Kickstarter that
  • ▶ 1:04:30 Guy Raz I mean, it's, it's pretty remarkable given that you start as a Kickstarter. 2 times in the scene

ButcherBox: Mike Salguero Oct 3, 2022 · 10 mentions

  • ▶ 3:51 Guy Raz So he went to Kickstarter.
  • ▶ 54:52 Mike Salguero So we launched with a Kickstarter campaign, um, and the idea behind the Kickstarter campaign was that we were going to be able to get a whole bunch of pre-orders, and then we were going to be able to order the meat from Nesvig's and ship… 4 times in the scene
  • ▶ 57:36 Guy Raz So, it's 2015, and Mike has just done a Kickstarter campaign for ButcherBox, where he's raised a lot more than he expected, over 200,000 dollars. 3 times in the scene
  • ▶ 1:16:48 Guy Raz You know, this kind of move towards thinking about, you know, where food comes from, and I mean, it, it's almost kind of like a dumb question, but it is, I don't know, do you ever sit back and think, God, seven years ago, it was a… 2 times in the scene

HOORAE: Issa Rae Sep 26, 2022 · 4 mentions

  • ▶ 33:19 Guy Raz When we come back in just a moment, how Issa builds a giant fan base with Awkward Black Girl, a show that gets boosted by a Kickstarter campaign, and a phone call from Pharrell.
  • ▶ 44:45 Issa Rae And, uh, my friend at the time was telling me about Kickstarter, and I dismissed it. 3 times in the scene

Bombas: David Heath and Randy Goldberg Sep 19, 2022 · 1 mention

  • ▶ 55:06 Guy Raz About all the indie camp, Kickstarter campaigns I've contributed to and never got my product.

Back to the Roots: Nikhil Arora and Alejandro Velez Nov 8, 2021 · 9 mentions

  • ▶ 58:18 Nikhil Arora I think with the kits, we were starting to also realize this was, I think, Alex, when we did our first non-mushroom product, I want to say, I think it was, with our Kickstarter for our water garden.
  • ▶ 1:01:13 Nikhil Arora We put it on Kickstarter, and it was partly to raise funds for it, but really, I think it was for the two of us to try to convince ourselves, like, is there something here, and do people actually want this thing, and we put a 100,000… 2 times in the scene
  • ▶ 1:02:10 Alejandro Velez I think that was the beauty of Kickstarter, where it was both to raise funds, but to see if anybody would buy this thing. 6 times in the scene

Live From The HIBT Summit: Adam Grant Aug 19, 2021 · 1 mention

  • ▶ 10:39 Guy Raz Earlier, I was talking with, with Paul Kadaki, a founder of ClassPass, and Perry Chen, a co-founder of Kickstarter.

Live From HIBT Summit: Payal Kadakia, Tristan Walker, and Perry Chen on Innovation Jul 22, 2021 · 8 mentions

  • ▶ 0:36 Guy Raz So you're going to hear from Pyle Kadakia of ClassPass, Tristan Walker of Walker & Company, and Perry Chen of Kickstarter. 2 times in the scene
  • ▶ 5:05 Guy Raz You know, I remember, Perry, I remember one of the things that was unusual, certainly when you started out was, given that you, you know, Kickstarter is essentially a technology company, took you a long time, I mean, comparatively a long…
  • ▶ 22:33 Guy Raz So as part of the innovation panel at our virtual How I Built This Summit back in May, I spoke with Tristan Walker of Walker & Company, Perry Chen of Kickstarter, and Pal Kadakia of ClassPass. 2 times in the scene
  • ▶ 36:17 Perry Chen In, in backing projects at this time, but when we saw that not change, we saw that the projects that launched, even though it was much fewer than them, were still doing as well, and in some cases even, even better, uh, and once creators… 2 times in the scene
  • ▶ 40:44 Guy Raz She joined me along with Tristan Walker of Walker & Company and Perry Chen of Kickstarter.

Bobbi Brown Cosmetics: Bobbi Brown (2018) Jul 19, 2021 · 1 mention

  • ▶ 0:05 Guy Raz It's a really fascinating conversation I had about what it takes to innovate with three former guests of the show, Pal Kadakia of ClassPass, Perry Chen of Kickstarter, and Tristan Walker of Walker & Company.

Patreon: Jack Conte and Sam Yam Jan 11, 2021 · 12 mentions

  • ▶ 28:22 Jack Conte Revenue was, was decreasing at that point, so, so it was coming out of savings, but our, um, our roommate, um, who was living at the house, did this, uh, amazing thing, and, uh, she was gonna make an album, and she went onto this new… 6 times in the scene
  • ▶ 32:59 Guy Raz Did you decide, like, alright, if I'm gonna make this, I'm gonna do this Kickstarter thing. 2 times in the scene
  • ▶ 36:17 Jack Conte I like Kickstarter, but I want, I want to be paid, um, every month because I need income because I make stuff every month that's valuable to other people. 3 times in the scene
  • ▶ 54:09 Jack Conte So some of the people who watched my video were creators themselves, and when they landed on my Patreon page, and they saw this random middle-of-the-road YouTuber making six figures, they had that same mind-blow moment that I had had two…

Ring: Jamie Siminoff Jun 22, 2020 · 4 mentions

Fitbit: James Park Apr 27, 2020 · 1 mention

  • ▶ 33:18 James Park So, uh, this was before Kickstarter and, and, you know, Indiegogo and all that, so we kind of had to improvise.

Brooklinen: Vicki and Rich Fulop Apr 20, 2020 · 7 mentions

  • ▶ 42:46 Guy Raz They're low on money, and the clock is running down, so they decide to launch a Kickstarter campaign. 4 times in the scene
  • ▶ 46:16 Guy Raz Obviously Kickstarter gets its cut, um, but you're left with this money and now you've got the money to do a legitimate production run, right? 3 times in the scene
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