Renewals
topic on 4 shows · 7 statements across 7 episodes
Innovators & Investors
the Official SaaStr Podcast
Top Founders
20VC
7 statements about Renewals, every show
Cole: NPS correlated with renewals remains the gold standard SaaS metric
“I think that the sort of gold standard at this point is your net promoter score and looking at how you're doing in that and then correlating that to renewals. And if you have a nine, then you're this likely to renew. And if you have an eight, you're like this …”
Jacobs: SaaS renewals must follow structured qualification methodologies like pre-sale pipeline
“We need the same kind of methodology for renewals. When we're committing a deal for renewal, it can't just be, I think they're going to renew. It has to be against a specific methodology in exactly the same way we would expect the pipeline pre-sale”
Fiechtner: Moving the needle on SaaS renewals requires 3-6 months lead time
“We found we need roughly three to six months to move the needle significantly on a renewal on either retention, churn, or upsell.”
Lemkin: SaaS products that cannot self-renew 80% of deals are failing
“I think if you have humans in a renewal, you're you have failed your customers. You have failed your customers. If you need sales or success or account, it doesn't mean that the margin, you don't need help. I'm not saying you don't need to parachute in on 10% …”
Box CRO: Tracking renewals 12-18 months out helps save at-risk accounts
“We're now talking about renewals that are 12 and 18 months out, and that's a very healthy place to be in because with that kind of a window, if you have an account that's maybe at risk, then you have enough time that you can affect some change in that account.”