Headspace

“The market we did feel was absolutely enormous. It wasn't just the people who are meditating. It was, you Pretty much anyone with a mind. So we felt there were going to be multiple winners. Not a winner takes all market, but a winner takes most.”

“Calm or Headspace of the world, which makes mental wellness, health, they're not great businesses.”

“Many of those are amazing companies, but it's hard to generate hundreds of millions of dollars of revenue on, on things like those.”

“We have a marketplace where we've integrated into head Space and the Calm and Equinox and SoulCycle and InsightTrack and all these other things where we'll tell the company the exact service to buy for that employee based off the data that we're seeing.”

“So we'll actually buy, purchase, manage the whole entire benefit, which will make a percentage on that on the employer, employer side. All right. But also on the other side, we'll make a percentage from Equinox or Headspace or whatever else. So we're making ro…”

“They had done a test, an AB test of, 20 minutes on headspace versus 20 minutes on trip. And they showed roughly a 35, 40% Increase in HRV, which is a measurement of how calm you are using trip versus headspace.”

“Andy actually said to me, would you come and, would you like to work with me? And I thought he was saying, it's my business. Would you like to come and work for me? And I was like, yeah, sure. He said, well, I can't afford to kind of pay you. But would you do …”

“He never ever once asked for any shares in the business, or any return for any of the money that he gave us. And to the point that actually when we finally did do A fundraise in 2015, like our first proper fundraise, that was when we kind of forced him to take…”

“Secondly, it started a process where we managed to get a book deal, a three book deal with Hodder and Staunton, and the advance from that, which I think, you know, still, at that time, it was like one of the highest advances paid for a debut non-fiction author…”

“The first thing was a woman called Kathy Walters at Virgin agreed to put our content on every single Virgin Atlantic plane, and we pitched her down at Gatwick”

“And then on the back of that, we then managed to convince the Guardian newspaper in the UK to put a million Booklets on the front, and we didn't pay for it.”

“Like, in that first month that we launched, we took 32,000 pounds in revenue in that first January, and that was, you know, based, we'd never made a single penny in any month leading up to that.”

“I think in the UK, you speak to someone about an idea, and they'll give you a thousand reasons why you can't do it, and I think in America, you say the same idea, and they go, there's a thousand reasons why it'll work, and have you thought about making it bigg…”

“We probably, to be honest, we probably went overboard, but we met over 60 different investment houses, would be the best way to describe it, until we found someone that we really felt aligned with, and we could get the deal done that would work for us.”

“The folks like Calm and Headspace have gone on to build great businesses, and I think the killer application for those businesses is not meditation. I think it's sleep”

“I think that some of the media stars across anxiety and stress content were up sort of a thousand percent.”

“The inbound from businesses, from organizations was up over 400%.”

“And then one of the expats had invited me to go in and teach his execs at an oil company in, in Russia. And he said, look, you know, kind of, you can't come in dressed as a Buddhist monk, you know, it's an oil company, we're in Moscow. And that had got me thin…”

“I was working full-time in the clinics, Seeing anything from six to 10 people a day. And I started at weekends. I started, I did a few workshops, but it only really changed to sort of much larger, larger groups after I met my now very good, good friend, Rich w…”

“I mean, honestly, if it hadn't have been for Ian, like we wouldn't have made it.”

“He never ever once asked for any shares in the business or any return for any of the money that he gave us. And to the point that actually when we finally did do a fundraise in 2015, like our first proper fundraise. That was when we kind of forced him to take …”

“So we spent, of the 50,000 pounds, we spent 20,000 pounds of it on the kind of physical collateral to give out at the event.”

“We managed to get a book deal, a three book deal with Hodder and Staunton, and the advance from that, which I think, you know, still, at that time it was like one of the highest advances paid for a debut non-fiction author, really funded the rest of the busine…”

“First thing is a woman called Kathy Waters at Virgin agreed to put our content on every single Virgin Atlantic plane.”

“And then, on the back of that, we then managed to convince the Guardian newspaper in the UK to put a million Booklets on the front, and we didn't pay for it.”

“Like in that first month that we launched, we took 32,000 pounds in revenue in that first January. And that was, you know, based, we'd never made a single penny in any month leading up to that.”

“I think in the UK, you speak to someone about an idea, and they'll give you a thousand reasons why you can't do it, and I think in America, you say the same idea, and they go, there's a thousand reasons why it'll work, and have you thought about making it bigg…”

“We probably, to be honest, we probably went overboard, but we met over 60 different investment houses, would be the best way to describe it, Until we found someone that we really felt aligned with, and we could get the deal done that would work for us.”

“As long as we always stay true to the way that we build products, I think there's a huge room to bring in other voices, other experts that aren't Andy, so.”

“As it continues to expand the product, which has been downloaded a whopping eight million times now.”

“Sean was also instrumental in raising the first institutional round of funding for Headspace from some incredible names like Jim Breyer, LinkedIn's Jeff Weiner, Michael Linton's Sony CEO. Hey, they're so cool. They even have movie stars Jared Leto and one of m…”

“At the time the company was about 15 people and primarily designers and content creators.”

“There have been today over 2000 studies by researchers, and these are, you know, very serious studies, peer reviewed on the benefits of meditation”

“We position this practice in a very modern, you know, secular way. And we do that by design because we believe that you know, that is the key to reaching the masses and sort of lowering the barrier to entry.”

“When he's actually recording the pack, it's all unscripted.”

“When Apple released the Apple watch, they came to us and asked us if we would consider putting our SOS meditations, you know, these short form two minute meditations for when you've, you're having some kind of crisis and just really need to sort of very quickl…”

“The vast majority of our users are new to meditation. They have never meditated before.”

“We have seen, you know, migration of people from aspirin into vitamin, which is great news for us.”

“We don't really view other meditation apps as competition. At the end of the day, what we are doing is we're trying to compete for people's time. The time is, you know, the most precious resource that we all have, especially in today's busy world. And what we'…”

“I think through the whole process, we met something like 63 different investors.”

“I think the interesting thing is almost universally across our cap table, our investors are big fans of the product and have had, you know, there's been a sort of profound impact on their lives that, that, that has occurred because of their use of the product.…”

“Our team meets at 10 a.m. And three p.m. Every day, and it's optional, but you know, a number of folks show up and do the meditation during one of those two sessions.”