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Unbounce

14 statements across 2 episodes · 4 bullish · 0 bearish · 2 people on the record · first statement Jul 1, 2016 by Steve Olsher · said 30 times in 11 episodes since 2016 · across every show →

Mentions by year

brought up most by Nathan Latka (19), Andy Fletcher (3), Amanda Newman (2), Tyson Quick (1), Steve Olsher (1), Oli Gardner (1), Luke Swanick (1)

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00132254201620172018201920202021episodesmentions
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003264201620172018201920202021episodesmentions per episode
2021 2 mentions in 1 episode
2020 1 mention in 1 episode
2019 1 mention in 1 episode
2018 2 mentions in 2 episodes 1 per episode
2017 21 mentions in 4 episodes 5 per episode
2016 3 mentions in 2 episodes 2 per episode

every mention, scene by scene, with the transcript →

Everything said about Unbounce, oldest first

Jul 1, 2016
Assertion Not checkable as stated
Liquor.com grew email conversion rates from under 0.5% to nearly 6%
“Our conversion rates used to be just absolute shit. I mean, we were looking at like less than half of one percent and since we've been working with some of you know, some pretty interesting characters out there, They're to just really just know their stuff. I …”
Steve Olsher Jul 1, 2016 ▶ 11:23 EP 342: How to Write a Best-Selling Book with Steve Olsher
May 16, 2017
Assertion Supported
Gardner: Five of Unbounce's six co-founders remain active at company
“Five of us are.”
Oli Gardner May 16, 2017 ▶ 5:25 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 neutral
Assertion Not checkable as stated
Gardner: Unbounce spends around $100,000 monthly on paid acquisition
“Not sure. I would say around about that mark.”
Oli Gardner May 16, 2017 ▶ 16:34 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 positive
Assertion Not checkable as stated
Gardner: Unbounce generates just under $1.4M in MRR
“It's 1.4, just under, I think.”
Oli Gardner May 16, 2017 ▶ 9:22 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017
Disclosure
Unbounce launched Convertibles to reduce seasonal customer churn
“That's the reason we launched this convertibles set of tools, because then we're on the website too. And you're getting tons of leads and being very successful there. So you're less likely to want to turn it off. So that was the strategy.”
Oli Gardner May 16, 2017 ▶ 10:15 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017
Assertion Not checkable as stated
Gardner: Unbounce has approximately 184 employees
“We are 184, I think.”
Oli Gardner May 16, 2017 ▶ 5:42 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017
Assertion Supported
Unbounce raised less than $1M CAD across family, angel, and seed rounds
“It was a friends and family around initially, so some of the people who had a little bit of money threw in, I think it was a total of 50 grand Canadian between the people that contributed, then a little bit after that we had some angel, a total of like one 80…”
Oli Gardner May 16, 2017 ▶ 3:27 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017
Assertion Not checkable as stated
Gardner: Unbounce ARPU is around $93 per month
“It is, ARPU is around 93 dollars a month.”
Oli Gardner May 16, 2017 ▶ 6:12 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 neutral
Assertion Not checkable as stated
Gardner: Unbounce paid customer acquisition cost is around $160 to $200
“I think our CPA for paid is around, we just engaged a new agency, so it's fluctuating, but I think from what I've seen, it's around the one 60 to 200 mark.”
Oli Gardner May 16, 2017 ▶ 15:42 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 positive
Opinion
Gardner: Bounce Exchange is the most advanced competitor in website overlays
“They would be the one I respect the most when it comes to the overlay world, because I know that they're doing a lot with machine learning and such, so they're pretty advanced.”
Oli Gardner May 16, 2017 ▶ 12:50 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017
Insight
Gardner: Removing cheap subscription tiers increased revenue and reduced support burden
“And so we took that out, and then we eventually took the 25 dollar plan out as well. Our revenue went up, obviously, because things cost more. I mean, it's really scary doing that. You think, oh, no one's gonna sign up anymore, but they do. They pay for it. It…”
Oli Gardner May 16, 2017 ▶ 7:42 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 positive
Assertion Not checkable as stated
Unbounce has 14,000 active paying customers
“14,000 active.”
Oli Gardner May 16, 2017 ▶ 8:33 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 positive
Disclosure
Unbounce's data science team aims to automate conversion rate optimization
“And I work on our Cylons team, our machine learning artificial intelligence team, which we've just grown this big data team, a bunch of data scientists, and that's really excited. Our goal there is to automate conversion.”
Oli Gardner May 16, 2017 ▶ 15:23 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
May 16, 2017 neutral
Assertion Not checkable as stated
Gardner: Unbounce average customer lifetime value is roughly $1,000
“It depends on the plan, but I think on average it's probably around a thousand dollars.”
Oli Gardner May 16, 2017 ▶ 16:02 661: How Unbounce Hit $12M/Year In Revenue, 14k Customers, Very Little $$ Raised with Co-Founder Oli Gardner
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