Liquor.com grew email conversion rates from under 0.5% to nearly 6%
Steve Olsher · EP 342: How to Write a Best-Selling Book with Steve Olsher · Jul 1, 2016 · at 11:23
Steve Olsher discusses how Liquor.com optimized its site conversion rate for email collection using optimization tools like Bounce Exchange and Unbounce.
0:00 / 0:22exact quote · 23.0s
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“Our conversion rates used to be just absolute shit. I mean, we were looking at like less than half of one percent and since we've been working with some of you know, some pretty interesting characters out there, They're to just really just know their stuff. I mean, you think you know something, then you meet, you know, folks like, you know, Bounce Exchange and Unbounce, you know, some of those types of groups, and they really understand this game. We've got it actually now up to closer to six percent.”
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