PowerBar, every mention

9 scenes · ← back to PowerBar

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every year anyone Guy Raz 10Gary Erickson 10Leigh Keith 1Caue Suplicy 1

Verbatim, from the transcripts: the passages where PowerBar comes up

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Perfect Snacks: Bill and Leigh Keith Jun 9, 2025 · 1 mention

  • ▶ 32:12 Leigh Keith This was the same year Kind Bar founded, so, you know, still the key prominent players were Power Bar,

What It Really Takes To Build a Food Business: Part 1 Oct 18, 2024 · 1 mention

Barefoot Wine: Bonnie Harvey and Michael Houlihan Sep 16, 2024 · 2 mentions

  • ▶ 1:00:37 Guy Raz I know that, you know, back in the early days, Gary Erickson ran ads for Clif Bar that basically took on Power Bar. 2 times in the scene

Advice Line with Gary Erickson of Clif Bar May 9, 2024 · 4 mentions

  • ▶ 11:01 Gary Erickson Um, it was really only Power Bar, and a few bars had come out during that time, but they were kind of like, they took the Power Bar ingredients, and they added, you know, a little more vanilla, or they, you know, a little more peanut… 4 times in the scene

Clif Bar: Gary Erickson Oct 3, 2016 · 14 mentions

  • ▶ 3:41 Guy Raz That was Power Bar? 8 times in the scene
  • ▶ 4:57 Gary Erickson So for the next six months, I brought over bags of ingredients that I had been researching on, and we're not talking about exotic ingredients, we're talking about whole ingredients, because Power Bar was made with stuff that was more kind…
  • ▶ 7:43 Gary Erickson If I can just take a small market share from Power Bar, then I can continue my lifestyle and have the freedom of my own business.
  • ▶ 9:12 Gary Erickson We did one ad, one advertisement in Bicycle Magazine and a few other magazines that was pretty hard hitting against Power Bar. 3 times in the scene
  • ▶ 15:35 Gary Erickson You know, Power Bar was already, already sold, and Balance Bar was sold, so it was just, it was kind of just us as the third, as the third.
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