TikTok, every mention
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every year anyone Alex Lieberman 72Jesse Pujji 34Sophia Amoruso 5Isaac Medeiros 4Noah Kagan 3Michael Sikand 2Codie Sanchez 2Ahad Khan 2Tyler Denk 1
Verbatim, from the transcripts: the passages where TikTok comes up
Conferences are (mostly) a waste
- ▶ 11:19 Alex Lieberman It ranges from running affiliate deals with hundreds of TikTok and Instagram Reel creators to stacking long-term, deeply integrated partnerships with YouTubers, podcasters, and newsletter creators.
- ▶ 13:38 Alex Lieberman After being mesmerized for probably 30 minutes, I left the picnic table and thought to myself that this woman could literally have millions of TikTok followers if she had the right content partner,
How Pieter Levels Hit $67k MRR in 3 Weeks
- ▶ 9:01 Alex Lieberman On TikTok, 220,000.
How to Become a Marketing Master (Noah Kagan, Appsumo & Million Dollar Weekend)
- ▶ 4:14 Noah Kagan We're going to try Twitter, LinkedIn, threads, meta, blog, or threads, uh, Instagram, TikTok. 3 times in the scene
My New Business
- ▶ 6:59 Alex Lieberman Let's just say, take a long-form podcast or talk you did and turn it into short-form video clips on TikTok, Instagram Reels, and YouTube Shorts. 3 times in the scene
Lessons from CMOs, Great Storytelling, Freelance vs. Full-time, Follow Your Energy
- ▶ 5:23 Alex Lieberman They've sold a shit ton of chocolate bars and they are unbelievable at organic content, specifically on Instagram and tick tock.
A Little Throwback
- ▶ 13:22 Alex Lieberman And one of my fears with advertising based businesses and like platforms, whether it's Instagram, YouTube, TikTok, Twitter, et cetera, is there ends up being a game, right?
The Opportunity Cost of Everything
- ▶ 6:04 Alex Lieberman You spent a whole day on TikTok and Twitter,
How to Get Your First 1,000 Users
- ▶ 31:04 Alex Lieberman Three examples of that include Noom, TikTok, and WhatsApp, and I'm going to share an example from Noom, specifically by Nikhil, who is one of their early growth leaders.
The Great Online Game
- ▶ 2:38 Alex Lieberman This is also true for Reddit, Discord, Instagram, TikTok, Facebook, and other social networks.
Weekly Recap: An Inspirational Entrepreneur, My Convos with Allstate & Activision, and Agency Lessons
- ▶ 2:25 Alex Lieberman Shark Tank, and Man on the Street social media videos, where I have founders pitch their business to me, and the videos show up on TikTok, YouTube Shorts, and Instagram Reels.
- ▶ 6:54 Alex Lieberman The second thing is it's never been easier to access audience, meaning the creator economy has really grown because social platforms like Twitter, LinkedIn, Instagram, TikTok have given individuals unrestricted access to billions of… 3 times in the scene
Dear Diary: Lenses in Life, The Idea Maze, Messy Middle
- ▶ 6:18 Alex Lieberman I'm going to promote each episode three times on all of my social platforms, LinkedIn, Twitter, Instagram, maybe TikTok, and I'm going to do it consistently for a month and see what happens, because I don't think I've ever consistently…
How Tyler Denk Took Beehiiv from 0 to $750,000/month in 2.5 Years
- ▶ 1:23:05 Tyler Denk But there was some point when your grandfather was, like, 20 years old, and the man, and cool, and, like, just, like, an interesting person that you never actually got to meet or experience, and depending on, maybe it's, like, with the age…
Why The Future of the Creator Economy is Bright
5 Steps to Building a Better Internet Audience
- ▶ 13:17 Alex Lieberman Multimedia means you'd be most likely posting on podcast, TikTok, IG, and YouTube. 2 times in the scene
The Difference Between Demand and Product Market Fit
- ▶ 2:24 Alex Lieberman It just feels like a different time we're living in because before the internet, before having platforms like Twitter or LinkedIn or Instagram or TikTok,
- ▶ 9:32 Alex Lieberman When we're scrolling through social media, we expect to be entertained faster on TikTok and Instagram, which is why, as a creator on TikTok or Instagram, it's all about how do you have really fast motion, and you hook people in in the 1:02…
Preparing for Acquisition w/ Our Future
- ▶ 1:44 Alex Lieberman And they're already near a million subscribers across Instagram, TikTok, and YouTube.
- ▶ 4:17 Michael Sikand Then after seeing the rise of short form video, we pivoted into creating original content across TikTok, YouTube, Instagram, you name it, and get billions of views on these short, 62nd videos where we talk about business news in a fresh…
- ▶ 20:00 Michael Sikand Channels have grown really aggressively, whether it's been TikTok, whether it's been Instagram or YouTube after the acquisition, we just saw a really strong uplift in subscribers.
Failure is Part of the Journey
- ▶ 5:33 Alex Lieberman I saw this opportunity to create almost Dude Perfect style trick shot content on TikTok and Instagram and
Gaining 150k Followers From One Video + Jesse Reveals His New Business
- ▶ 2:29 Jesse Pujji You know, you, I've been doing my TikTok stuff. 6 times in the scene
- ▶ 7:06 Jesse Pujji I think people oftentimes will, like, talk about TikTok and do these things, and oh, it's hit-driven, and even, like, your, your thing, I think, is a little, it can come across misleading to people, um, because they think I have to come up… 4 times in the scene
- ▶ 45:42 Alex Lieberman Organic TikTok and word of mouth has gotten us to where we are, but we have been stagnant at that growth rate for the last 12 months. 4 times in the scene
The Shameless Entrepreneur, Shoptalk 2023, When To Delegate
- ▶ 30:32 Jesse Pujji Like, the more I've been doing all this TikTok stuff and barely gets watched, and like, the hard thing is actually to get good enough content that people want to watch it, and when they, when your content's not very good or not very…
- ▶ 33:10 Jesse Pujji Algolia, TikTok had a huge boot there.
This Content Agency Will Change The Game for Founders
- ▶ 1:40 Alex Lieberman I had this idea because I've noticed a lot of agencies recently, agencies that you work with offshore video editors in India, in the Philippines, where they basically help you create TikTok content, Instagram content, even YouTube content. 3 times in the scene
How To Get Your Initial Customers
- ▶ 18:09 Alex Lieberman So again, that's having handles that are the plunge, uh, handles on Tik TOK, on Instagram, on YouTube, et cetera. 4 times in the scene
The Story of Sam Zemurray is Bananas
- ▶ 10:52 Alex Lieberman Sometimes, and I see, and you, I constantly see these stories of people on YouTube or TikTok who in 18 months got to two million subscribers or followers.
- ▶ 34:21 Alex Lieberman They'd gotten into Y Combinator with a product originally that was like, um, TikTok meets, uh, email.
How a 26-Year Old With Autism Built a $10 Million Samurai Sword Business
- ▶ 1:34 Alex Lieberman And he's done it by building a content empire on TikTok and YouTube.
- ▶ 18:47 Isaac Medeiros But what ended up working was a TikTok video. 2 times in the scene
- ▶ 20:59 Jesse Pujji These are just making TikTok videos and then that's driving traffic. 3 times in the scene
- ▶ 26:20 Jesse Pujji So this is all TikTok still. 5 times in the scene
- ▶ 29:51 Jesse Pujji I mean, by the time someone says, like, three things that changed my life, you should do that with your TikToks. 3 times in the scene
- ▶ 43:27 Isaac Medeiros I'm not convinced of that, which makes it a very attractive channel for me, because when I started on TikTok, there were almost no brands on TikTok.
- ▶ 46:53 Isaac Medeiros So, VTubing is when you take a cartoon character, or not a cartoon character, you take an avatar, whether that's an anime avatar or whatever theme, and you hook it up to your face, your face tracking, and you live stream with that avatar…
Takeaways from Rihanna’s Career & How to Test Your Business Ideas
- ▶ 24:58 Alex Lieberman Post them on TikTok and Instagram and all the places you can put short form social and drive the viewers of that video to a landing page. 2 times in the scene
The Story of Richard Branson & How to Find Product-Market Fit
- ▶ 5:38 Jesse Pujji But the idea is, you know, the, the e-comm website hasn't changed in 15 years and we're going to give all the tools to the merchants to make them, it's going to look just like TikTok and Instagram in the future.
- ▶ 16:52 Alex Lieberman Like they're going to TikTok and Instagram type formats. 2 times in the scene
- ▶ 48:33 Jesse Pujji You run Facebook ads, you do Kickstarter, and you do some other, uh, you know, TikTok organic.
How One Author Raised $41M on Kickstarter
- ▶ 21:05 Alex Lieberman So I was going to leverage my Twitter following, Instagram, LinkedIn, TikTok, et cetera, and just promote the hell out of this game to those people. 2 times in the scene
- ▶ 32:16 Jesse Pujji And like, there's this whole bloating thing with 25 year olds on TikTok. 2 times in the scene
Our 2023 Predictions, from AI to the Creator Economy
- ▶ 13:53 Alex Lieberman I think YouTube continues to invest heavily in it, especially as there are security concerns around TikTok and people are going to need to diversify their audience.
- ▶ 23:21 Alex Lieberman They're Tik Tok.
- ▶ 27:57 Alex Lieberman Um, tick tock is sold to a U S company. 4 times in the scene
- ▶ 34:26 Alex Lieberman And when I talk about creators, I really mean like internet creators, YouTubers, TikTokers, et cetera, uh, Twitter personalities. 2 times in the scene
- ▶ 43:58 Alex Lieberman One is I'm planning on creating basically a daily TikTok or vertical video content that's going to drop. 3 times in the scene
Building a Multimillion Dollar Business…By Yourself
- ▶ 6:08 Sophia Amoruso To, for creators to spin out more than just, you know, YouTube videos and TikTok videos, you can create an audience on those channels and through the press.
How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession
- ▶ 30:07 Alex Lieberman Remember when we talked about slime, like the business where creating TikTok video, like, uh, what is it?
- ▶ 37:13 Alex Lieberman Why did you decide to go all in on creating content on Twitter, TikTok, Instagram, YouTube, like, and you have leveled up the production value of your content a ton.
- ▶ 46:24 Alex Lieberman Your business, you know, the way that I understand it now is you have the media business, which is your videos on YouTube, TikTok, Instagram, your threads on Twitter.
Can Elon Turn the Twitter Ship Around?
- ▶ 12:07 Jesse Pujji And I think TikTok.
- ▶ 16:54 Alex Lieberman I mean, they're small, relatively speaking, compared to, you know, Facebook, Instagram, even TikTok now.
- ▶ 25:51 Sophia Amoruso They don't come through TikTok.
How Did Mr. Beast Build a $1.5 BILLION Empire, the 5 Ways to Brainstorm Business Ideas and How to Hire FAQ
- ▶ 13:32 Alex Lieberman There's a huge YouTube and TikTok chef, Nick DiGiovanni.
How to & How NOT to do Layoffs, the Tax Tip to save you MILLIONS and is the Gas App Going to Solve Bullying?
- ▶ 1:42 Alex Lieberman It is number one in the charts ahead of Instagram, ahead of Tik TOK, ahead of Google has a million daily active users after being out for only a month, who the founder is, what the story is and lessons you can learn as an entrepreneur.
- ▶ 18:32 Sophia Amoruso I think with TikTok, even the trends, um, are a bit of a scarcity model in terms of like, you need to get on this now. 3 times in the scene
How Liquid Death got a $700 Million Valuation, Making Your Pitch Deck Undeniable & The Hidden Truth of Being a Tech Entrepreneur
- ▶ 16:33 Jesse Pujji Instagram, TikTok, everyone sits there for 2030, 40 minutes, two hours flipping through it. 3 times in the scene
- ▶ 37:03 Jesse Pujji But I think another version of what you're saying, Alex, is this is one of my favorite stories about TikTok. 3 times in the scene
The Future of the Creator Economy
- ▶ 8:30 Alex Lieberman Free newsletter, which you have hundreds of thousands of subscribers, your Instagram, which has hundreds of thousands of followers, your Twitter and your TikTok.
- ▶ 18:53 Alex Lieberman Uh, was a man, and he was wearing nail polish, and so I, I found it really interesting because I've noticed more and more men wearing nail polish in the last, call it two or three years, especially celebrities and even entrepreneurs, like…
Buying into the ASMR Slime Business with Codie Sanchez
- ▶ 1:17 Alex Lieberman Basically, there are a growing group of creators on platforms like YouTube and Instagram and TikTok
- ▶ 4:59 Codie Sanchez And so they make these little TikTok and Instagram videos, and that's their only ad spend or, you know, whatever, marketing. 2 times in the scene
- ▶ 12:11 Alex Lieberman You know, this could grow a hundred percent year over year, as long as they keep putting out good content and growing on tick tock or on Instagram, right?
The Creator Economy & Money With Katie
- ▶ 1:37 Alex Lieberman TikTok.
Career Therapy: Mastering a Side Hustle & Full-Time Job
- ▶ 17:42 Alex Lieberman TikTok, Instagram, LinkedIn, podcast, email newsletter, YouTube, etc. 3 times in the scene
Founder's Mailbox
- ▶ 14:04 Alex Lieberman I think where food influence, so anyone on Instagram, TikTok, et cetera, who is building personality and doing so in the food category, where it is going is I think these people are going to become restaurants in their own right. 2 times in the scene
Fight for Your Customers
- ▶ 4:51 Alex Lieberman What I would say is one very scalable marketing strategy is paid marketing on social platforms, Facebook, Instagram, TikTok, Twitter, et cetera.
The Billion Dollar Builder
- ▶ 14:00 Alex Lieberman When you go into Pinduoduo, the experience is more like TikTok, where
Why I'm Rewriting My Job Description
- ▶ 3:17 Alex Lieberman The podcast players, but also through Twitter, through TikTok, through Instagram, et cetera.