Carl Waldekranz
Chief Product Officer, Nubank. On 1 show, 1 appearance. The Shows tab opens the full record on each.
founderexecutiveoperatorinvestor@carlrivera ↗LinkedIn ↗nubank.com.br ↗
Carl Rivera co-founded and served as CEO of e-commerce platform Tictail before its acquisition by Shopify in 2018. Following executive leadership roles directing product and design at Shopify, he became Chief Product Officer at Nubank.
1shows
1appearances
14statements
1resolved
1supported
0contradicted
100%fully supported
Everything Carl Waldekranz said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Startup ideation should be a scheduled process, not a eureka moment
“There's this belief amongst people that, like, building a startup or building a company, you're supposed to have this eureka moment, this idea that no one has ever thought of, that just came to you, and that's when you can start a business. And I actually thin…”
Stockholm's talent pool outweighs the benefits of proximity to Silicon Valley VCs
“The advantages of being in Silicon Valley close to all of these investors were outweighed by the advantages of being in a city where we have an amazing network, and we have access to this incredible pool of Really talented engineers and designers.”
E-commerce design directly correlates aesthetic choices to revenue and traffic
“As a designer, it's one of those few areas where kind of like your input and an impact correlate. As a designer, you create logotypes and branding and things like that, and it all looks beautiful, and you feel good about it, but it's really hard to see how it …”
Brainstorming sessions work best when spread across multiple days
“I think brainstorms work best when they're spread out over, over a time period. I just find it really valuable that, like, as you come up with different ideas or different directions, to let those digest for a day or two, and then come back and continue the br…”
Reverse bad ideas during timed post-it brainstorming exercises
“Create a structured form of brainstorming, and this is something you learn when you work at an agency for a few years. I love the concept of just working a lot with post-it notes, and just sort of, like, having different themes, like, let's output as many idea…”
Pitch decks should provoke questions, not answer everything about the business
“Because as it turns out, the purpose of a deck is not to answer all questions about a business. It's to create ground for, like, interesting discussions to come. Like, VCs, in general, are interested people, and they want to be curious at the end of a presenta…”
Series B pitching requires data and KPI impact over pure vision
“Well, they're different in the way that you're pitching completely different things. Like, when we went out and raced the Series C, we had a 10 slide long pitch deck, and it was all about the team, the product, and the vision. As you go on to race the Series B…”
Spotify was an early client of Waldekranz's agency at 12 employees
“One of our first customers was this tiny startup at the time, 12 people, small, called Spotify.”
Tictail hosts 85,000 brands selling over two million products
“We have more than 85,000 brands across 100. Yeah, no, it's incredible. Together they sell more than two million unique products. They're spread across 140 markets, although our growth is concentrated to five markets. Sweden, the UK, Germany, France, and of cou…”
Tictail's early team worked 24-hour shifts on air mattresses before launch
“I think at the time we were six or seven people working at TickTail, and we all just brought, like, air mattresses into the office and worked literally 24 hour shifts for two weeks, just cranking out the first version of the platform.”
Tictail secured seed investor introductions by pitching peer founders for feedback
“What we did when we started pitching, and we were supposed to go out and raise our seed round, we started by pitching other startups. And we would just contact other startups and their founders and say, like, hey, we're a startup as well, we have this pitch, a…”
Portfolio founder introductions are the most effective way to reach VCs
“Once you get those introductions, you actually get introductions from startups that these VCs have already invested in, and of course, for that reason, already trust and believe in. And I think it's one of the most relevant introductions you can get to our VC.”
Tictail condensed its initial pitch deck from 60 slides to 10
“The first pitch deck we had was terrible. It was like, 60 slides, it had, it took like, an hour to go through, and it talked about all of the things that Picketail could become. It was just like, it was such a visionary, like, naive, we're going to take over t…”
One line per show, most statements first. The link opens Carl's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 20VCLEDGER | Chief Product Officer, Nubank | 1 | 14 | 100% 1/1 | full record on 20VC → |