Brainstorming sessions work best when spread across multiple days
Carl Waldekranz · FF 010: Becoming Europe's Hottest Startup with Carl Waldekranz, Co-Founder and CEO @ Tictail · Aug 28, 2015 · at 6:59
Carl Waldekranz, co-founder and CEO of e-commerce platform Tictail, shares creative frameworks and brainstorming techniques derived from his agency background.
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“I think brainstorms work best when they're spread out over, over a time period. I just find it really valuable that, like, as you come up with different ideas or different directions, to let those digest for a day or two, and then come back and continue the brainstorm, because as you're kind of not thinking about it, your brain is actually doing all of this work in the background, and the ideas that you've discussed, For the moment, they'allowed to be developed and nurtured.”
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