Bob Moore
Co-Founder & CEO, Crossbeam. On 4 shows, 6 appearances, plus 1 compilation re-air not counted. The Shows tab opens the full record on each.
founderexecutiveauthorinvestor@robertjmoore ↗LinkedIn ↗robertjmoore.com ↗
Bob Moore is a SaaS entrepreneur who co-founded the partner ecosystem platform Crossbeam, as well as cloud data pipeline Stitch and business intelligence software RJMetrics. He is also the author of the book Ecosystem-Led Growth.
4shows
6appearances
105statements
14resolved
13supported
0contradicted
93%fully supported
11said about them ↓ Everything Bob Moore said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Partnerships require a heavier lift from smaller companies than their larger partners
“If you're small, then you are less likely to have kind of the gravitational pull of other companies, which means investing in a partnership will more often than not require heavier lift from you than it will from the partner.”
Moore: Looker won the BI market hands down with $2.6B sale
“Looker just got bought for two, 2.6 billion. And the consensus was basically like we fucked up. Yeah. They won hands down with that number.”
Moore: Closed SaaS data silos are an antiquated architecture
“RJ was almost like where your data went to die. Like, we pulled data in from all these systems, and we analyzed it, but the outputs of our system didn't really go anywhere. You just kind of came to RJ and consumed what RJ created. In the modern SaaS economy, t…”
Moore: Partner ecosystems are a major new SaaS growth channel
“The maturity of the API economy and all the interoperability of all these SaaS platforms Has created basically a new channel, a new growth channel for SaaS businesses, which is selling through and building market through your partners and all the different com…”
Moore: Crossbeam is pacing to reach $1M ARR in 6 to 9 months
“If we hit our targets, it'll be six ish, nine ish months total will get us from zero to a million. And I think we're based on this quarter, we're pacing toward that.”
Moore: Acquirers demanded RJMetrics' full customer list before term sheets
“This literally happened to me when we were selling RJ to Magento because we had other potential buyers and all the buyers wanted to see our full customer list before they gave us a term sheet.”
Moore: AWS and Salesforce qualify as true platforms
“When I think of platforms, I think of like, you know, Amazon web services. I think Salesforce is a platform because their app store is a true, true there are companies that are entirely existent because the only thing they do is provide technology on top of Sa…”
Bob Moore sold his startup Stitch Data to Talend for $60M
“About two weeks ago, I sold a company that I co-founded called Stitch Data for sixty million dollars to talent.”
Bob Moore says the entire VC market disappeared in September 2008
“The entire venture capital market disappeared in September oh eight.”
Cloud data warehouses opened the door for decoupled BI and reporting tools
“And it created this massive opportunity for companies to sit on top of those data warehousing, those cloud-based data warehouses, and just serve the reporting use case in a far, far better and more flexible way.”
Corporate acquirers always promise operations won't change, but everything changes
“Even though they always tell you that everything's gonna stay the same, but everything changes, and I didn't want my life to change.”
Moore: Software hiring in non-tech hubs signals strong investment targets
“One of the tactics that always worked really well is actually looking at job sites. Like if you look in cities that are not traditional tech cities and just see who's hiring software engineers, it's usually a really good giveaway of who's, Doing well and well …”
Moore: Crossbeam's partner network requirements make the product intrinsically viral
“The business itself is intrinsically viral. We're like LinkedIn for data. Like you can't use Crossbeam unless all your partners are also on it, or at least your most important ones are. So you are
Intrinsically motivated to invite your partners on and talk the…”
Moore: Invested in Fanatics when it was just three guys in Jacksonville
“One of the businesses I invested in at Insight was Fanatics. At the time it was called Football Fanatics, and it was three guys in a strip mall in Jacksonville, Florida that had an e-commerce website that had like pretty impressively good growth stats.”
Moore: RJMetrics growth plummeted from 100% to 10% amid high churn
“The business had gone from a hundred percent to 10% growth and it had a churn problem.”
Moore: Former rival Looker became Stitch Data's biggest referral partner
“Looker, who used to be our biggest competitor over at RJ, started becoming our biggest refer of business at Stitch because the Looker sales reps knew if they were going to close a deal, Their client wanted to see all the dashboards they cared about in the demo…”
Moore: Crossbeam Grew from 5 to 30 Companies via Early Partner Invites
“I manually got five on, and then that five led to 15. What was amazing was of those 15, 10 of them invited another three on, and then we got 30, right? And then like this incredible viral loop started before we had even started optimizing on the way to drive v…”
Moore: Three Competing BI Companies Raised Over $100M Each
“You've got at least three companies here that raised at least a hundred million dollars to do precisely what we were doing.”
Moore: RJMetrics Laid Off GTM Staff After Outbound SDRs Collapsed
“We ended up needing to lay off a bunch of people in our go-to-market team Because we had an SDR team where the economics were just incredible, and it made perfect sense in 20 11 and 20 12. And in 2015, everything just went upside down and underwater. And we re…”
Moore: Selling Stitch for $60M Was a $2.6 Billion Mistake
“Oh, and by the way, my 2.6 billion dollar mistake, which was the headline here, very shortly thereafter, Looker gets acquired by Google for 2.6 billion dollars.”
Moore: Cloud warehouses broke RJMetrics' full-stack model by unbundling data storage
“Redshift and later Google BigQuery and companies like Snowflake innovated on this model, and basically, if you think about that data warehouse as being, like, in the middle of the stack of what RJ Metrics was, it broke our stack right in half, because No one w…”
Moore: Stitch matched RJMetrics' size in 28 months with no new capital
“Yeah, we didn't put any new net new capital into the business. When it got acquired, I think the team was in the thirties. And from a like magnitude standpoint, it was almost the same size that RJ metrics was when we sold it. So in 28 months, we drew stitch up…”
RJMetrics moved HQ from New York City to Camden to afford rent
“We spent really conservatively, ah, the company actually moved from New York City and was headquartered in Camden, New Jersey. For a couple of years just to kind of be able to pay the rent.”
The other half of the tape: Bob Moore's own voice is left out of every number here. Other people bring the name up 11 times in 5 episodes across the shows. every mention, with the transcript →
Who brings them up most Dave Dahl 5Guy Raz 3Tristan Handy 2Alina Vandenberg 1
Every mention by year
tap a year for its mentions
How I Built This 8
In Depth 2
Top Founders 1
2025 1 mention in 1 episode
2024 4 mentions in 2 episodes 2 per episode
2023 1 mention in 1 episode
2019 5 mentions in 1 episode
One line per show, most statements first. The link opens Bob's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
| IN DEPTHLEDGER | Co-Founder & CEO, Crossbeam | 1 | 27 | 100% 2/2 | full record on In Depth → |
 MADLEDGER | Co-Founder & CEO, Crossbeam | 2 | 25 | 100% 3/3 | full record on the MAD Podcast → |
| TOP FOUNDERSLEDGER | Co-Founder & CEO, Crossbeam | 2 +1 | 39 | 50% 1/2 | full record on Top Founders → |
| HOW I BUILT THISLEDGER | Co-Founder & CEO, Crossbeam | 1 | 14 | 100% 7/7 | full record on How I Built This → |