StarZero All shows Try the podcast clipper →

WriterAccess

also referred to as: writer access

includes WriterAccess Academy

27 statements across 3 episodes · 13 bullish · 2 bearish · 2 people on the record · first statement May 12, 2019 by Byron White · said 57 times in 7 episodes since 2019 · across every show →

Mentions by year, the whole family

brought up most by Nathan Latka (38), Byron White (16), Michal Suski (2), Doug Breaker (1)

tap a year for its mentions
0015130220192020202120222023episodesmentions
01220192020202120222023episodes it came up in
0013125220192020202120222023episodesmentions per episode
2023 2 mentions in 1 episode
2022 1 mention in 1 episode
2021 2 mentions in 2 episodes 1 per episode
2020 22 mentions in 1 episode
2019 30 mentions in 2 episodes 15 per episode

every mention, scene by scene, with the transcript →

Everything said about WriterAccess, oldest first

May 12, 2019
Assertion Not checkable as stated
White: $7.2M WriterAccess operates with essentially one core developer
“90% service, and only, I have a very important developer and development team that is, is very small, but does all of our code development.”
Byron White May 12, 2019 ▶ 15:25 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Disclosure
White: Content Marketing Conference generated $600,000 in revenue in 2018
“That 600,000 was our 2018 revenue from the conference, not our 2017 revenue.”
Byron White May 12, 2019 ▶ 20:01 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Assertion Not checkable as stated
White: WriterAccess connects 25,000 customers with 15,000 freelance creators
“Writer Access is a marketplace that connects 25,000 customers with 15,000 freelance writers, editors, content strategists, and all kinds of interesting people in the content marketing industry.”
Byron White May 12, 2019 ▶ 3:20 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 positive
Assertion Not checkable as stated
White: WriterAccess processed over 1M jobs in eight years
“We've put through over a million in eight years.”
Byron White May 12, 2019 ▶ 20:31 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 negative
Disclosure
White: WriterAccess spent $250,000 on a failed translation service
“And it, the whole thing took about eight months. We spent about a quarter of a million dollars on it.”
Byron White May 12, 2019 ▶ 18:07 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 positive
Assertion Not checkable as stated
White: WriterAccess has been profitable since the get-go
“You know, we're, we've been profitable for, since the get go.”
Byron White May 12, 2019 ▶ 16:47 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Assertion Not publicly verifiable
White: WriterAccess generated $7.2 million in revenue in 2017
“We generated 7.2 million dollars in 2017.”
Byron White May 12, 2019 ▶ 9:51 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Assertion Supported
White: WriterAccess pivoted from transactional marketplace to SaaS model
“For the first five or six years of our eight years of operations, we were a pure marketplace transactional business. In the last year, we made a pivot over to SaaS, where we're now charging a fee to use our technology and access various levels of talent in our…”
Byron White May 12, 2019 ▶ 4:03 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 negative
Insight
White: WriterAccess faces customer demand shortage, not a supply constraint
“They're not all active. I mean, that's our, we have a, we don't have a supply problem. We have a demand problem. We need many, many more customers.”
Byron White May 12, 2019 ▶ 21:05 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 bullish
Assertion Not checkable as stated
White: SaaS model converts better than former $17.50 one-off purchases
“And so when you look at the numbers of all of those free people who actually bought a blog post for 17 dollars and 50 cents, you know, we're bringing in more people now that are paying 39 or more just for membership than we were for this. The one out of 10 peo…”
Byron White May 12, 2019 ▶ 6:32 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Assertion Not checkable as stated
White: WriterAccess's average customer pays about $100 per month
“About a thousand, about a hundred bucks.”
Byron White May 12, 2019 ▶ 7:00 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 positive
Disclosure
White: WriterAccess maintains a strict 70/30 revenue split with freelancers
“We're a seventy-thirty split. 70% goes to the freelancer, 30% to writer access, and that will continue on. We have no, no inclination to change those rates.”
Byron White May 12, 2019 ▶ 23:54 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 neutral
Disclosure
White: Content Marketing Conference tickets averaged over $1,000 in 2018
“1600 per ticket. Okay. Average ticket cost about just over a thousand dollars.”
Byron White May 12, 2019 ▶ 19:12 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
May 12, 2019 bullish
Disclosure
White: WriterAccess expanding into designers, illustrators, and animators
“We've made a decision that we want to expand into representing designers and illustrators and animators because our clients have been asking them for that for a long time.”
Byron White May 12, 2019 ▶ 17:20 1387 He's Paid $15m+ to Freelance Writers in Past 12 Months
Dec 17, 2020 positive
Disclosure
WriterAccess recently crossed $1 million in monthly gross merchandise value
“Yes, we've had a million dollar month actually recently.”
Byron White Dec 17, 2020 ▶ 14:07 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 positive
Assertion Not checkable as stated
White: WriterAccess has reached 7,000 active and 40,000 lifetime customers
“That thousand active customer base probably is been expanded to about 7000 active customers in the course of a year. We also have gone from a hundred customers when we first started in 2010 to 40,000 customer, more than 40,000 customers that have purchased fro…”
Byron White Dec 17, 2020 ▶ 2:33 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 positive
Assertion Not checkable as stated
The top freelance writers on WriterAccess earn over $100,000 per year
“We have some writers that, you know, they make in excess of a 100,000 dollars a year with us, and they buy their own medical insurance”
Byron White Dec 17, 2020 ▶ 10:37 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020
Disclosure
Top WriterAccess enterprise clients spend over $100,000 monthly on content creation
“We have some customers that are paying north of a 100,000 dollars a month, you know, to have content created at scale.”
Byron White Dec 17, 2020 ▶ 6:45 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020
Disclosure
WriterAccess charges businesses a $39 to $79 monthly platform subscription fee
“We charge a monthly subscription fee, you know, for the service. So it's kind of like a platform as a service. Those fees range from 39 to 59 to 79, depending upon what you want.”
Byron White Dec 17, 2020 ▶ 5:21 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020
Assertion Not checkable as stated
WriterAccess operates with a core team of just 12 people
“12.”
Byron White Dec 17, 2020 ▶ 8:40 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 positive
Assertion Supported
WriterAccess finished 2019 with $8.2 million in revenue
“About 8.2 million, and I can tell you this because it's public information. We made the Inc. 5000 list five years in a row, and that's public.”
Byron White Dec 17, 2020 ▶ 3:25 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 positive
Assertion Supported
Content Marketing Conference grew from 600 to 15,000 attendees after virtual pivot
“Typically that's a 600 person live event. That's what it was in 2019. We, because the event fell on April 20th, we had to make a pivot for a week notice and we moved it all online to a virtual event. We went from 600 attendees to 15,000 registered attendees fo…”
Byron White Dec 17, 2020 ▶ 15:25 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 neutral
Prediction Not checkable as stated
White predicts rollups across freelance marketplace platforms are inevitable
“Rollups will are inevitable, right, Nathan?”
Byron White Dec 17, 2020 ▶ 19:58 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 bullish
Prediction Not checkable as stated
WriterAccess will finish 2020 with $9 million to $10 million in revenue
“North of nine, south of 10, so we'll, we'll show another growth here this year for sure.”
Byron White Dec 17, 2020 ▶ 3:44 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 positive
Assertion Supported
WriterAccess pays 70 percent of every transaction directly to freelance creators
“We pay 70% of every dollar transactional dollar that comes in is paid to our freelancers.”
Byron White Dec 17, 2020 ▶ 11:15 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Dec 17, 2020 neutral
Disclosure
Bootstrapped WriterAccess has never considered selling equity to outside investors
“Not close at all. I haven't had interest up to this time.”
Byron White Dec 17, 2020 ▶ 4:04 WriterAccess Makes $9m This Year, Pays Freelancers $6.4m Helping 5,000 Brands With Content
Mar 16, 2021 positive
Assertion Partly supported
Latka: WriterAccess Did Over $10M Platform Volume Before Expanding to Design
“Writer access right now started with a writing marketplace to hire writers. And he's just now three years in and over ten million through his platform last year, now scaling into design.”
Nathan Latka Mar 16, 2021 ▶ 9:01 Can He Convert Twitter Followers to Software Subscribers?
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

Try the podcast clipper Learn more