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Amy Porterfield

12 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Jan 23, 2016 by Amy Porterfield · said 34 times in 19 episodes since 2016 · across every show →

On the record as a speaker too: Amy Porterfield's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Nathan Latka (22), Sue B. Zimmerman (4), Chris Evans (4), Stacey Tuschl (2), Laura Roeder (1), Casey Zeman (1)

tap a year for its mentions
00134258201620172018201920202021202220232024episodesmentions
048201620172018201920202021202220232024episodes it came up in
001.5438201620172018201920202021202220232024episodesmentions per episode
2024 1 mention in 1 episode
2022 1 mention in 1 episode
2021 2 mentions in 2 episodes 1 per episode
2019 1 mention in 1 episode
2017 6 mentions in 6 episodes 1 per episode
2016 23 mentions in 8 episodes 3 per episode

every mention, scene by scene, with the transcript →

Everything said about Amy Porterfield, oldest first

Jan 23, 2016
Disclosure
Porterfield: Live webinars average a 10% to 12% conversion rate
“It was, if I was going to think, get an average, I'm going to guess around 10 to 12% when it was, you know, my own webinars.”
Amy Porterfield Jan 23, 2016 ▶ 8:54 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016 positive
Disclosure
Porterfield: Cart-open retargeting yielded 90 conversions at a $5.75 CPA
“We retargeted the cart open, so when we when the cart opened, we retargeted anybody who had signed up for a registration page on a webinar. We had 90 conversions from that at five dollars and 75 cents cost per conversion”
Amy Porterfield Jan 23, 2016 ▶ 13:37 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016 neutral
Disclosure
Porterfield: Half or more of launch ad budget went to retargeting
“So for retargeting, if we spend about 40,000 dollars in ads, I would guess to make an educated guess, probably half of that, if not more, was retargeting.”
Amy Porterfield Jan 23, 2016 ▶ 13:01 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016 neutral
Disclosure
Porterfield used only eight personal affiliate partners for Profit Lab launch
“So we used eight affiliates. I knew all of them personally.”
Amy Porterfield Jan 23, 2016 ▶ 4:48 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Disclosure
Porterfield spent $48,000 on ads to generate nearly $1M in sales
“Overall, we spent 48,000 dollars in ads, and that sounds like a whole lot of money, but remember, we almost hit a million, so it really paid off, and we do a lot of cold traffic to get people on my webinars, and so we probably, the 48,000, probably spent at le…”
Amy Porterfield Jan 23, 2016 ▶ 7:55 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Assertion Not checkable as stated
Porterfield: Affiliates generated only 25% of course launch sales
“However, I didn't use a lot of affiliates. I'm sure we'll talk about that. So about 25% of the sales came through affiliates. The rest were cold traffic, warm traffic with ads, a lot of retargeting, and my own email list.”
Amy Porterfield Jan 23, 2016 ▶ 4:08 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016 positive
Assertion Not checkable as stated
Amy Porterfield: Profit Lab launch nearly hit $1M in revenue
“And we just almost hit a million dollars with the launch. So it was the biggest launch I had done to date.”
Amy Porterfield Jan 23, 2016 ▶ 2:29 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Assertion Not checkable as stated
Porterfield: 30% of course launch revenue arrived in final two days
“Oh gosh, about 30%.”
Amy Porterfield Jan 23, 2016 ▶ 3:56 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Insight
Porterfield: Closing carts is essential because urgency overcomes buyer procrastination
“It's such a huge part of promoting online because your audience needs to feel that urgency or a reason to buy. I feel like by nature, we are all really procrastinators. If we don't have to buy just yet, we're going to kind of stay on the fence as long as we ca…”
Amy Porterfield Jan 23, 2016 ▶ 3:14 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016 neutral
Disclosure
Porterfield offered affiliates 50% commission without prizes or leaderboards
“So we did a 50%. So straight through 50%. And what's interesting is we didn't do prizes. We didn't do a leaderboard or anything like that”
Amy Porterfield Jan 23, 2016 ▶ 5:23 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Insight
Porterfield: Day before price increase drives higher sales than cart close
“What we find is that the day before that price increase is our biggest day. And then, of course, cart closes our second biggest day. So we really do see people taking action. That's why that scarcity and urgency is so important.”
Amy Porterfield Jan 23, 2016 ▶ 10:04 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Jan 23, 2016
Assertion Not checkable as stated
Porterfield: 450 of 1,500 course buyers never attended a promotional webinar
“Out of 1500 people that bought my Profit Lab program 450 of those people never, ever got on one of my webinars.”
Amy Porterfield Jan 23, 2016 ▶ 11:52 How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
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