Digital marketer Amy Porterfield discusses live webinar conversion metrics when pitching course offers 60 minutes into the presentation.
0:00 / 0:09exact quote · 9.1s
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“It was, if I was going to think, get an average, I'm going to guess around 10 to 12% when it was, you know, my own webinars.”
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More from Amy Porterfield
Insight
Porterfield: Closing carts is essential because urgency overcomes buyer procrastination
“It's such a huge part of promoting online because your audience needs to feel that urgency or a reason to buy. I feel like by nature, we are all really procrastinators. If we don't have to buy just yet, we're going to kind of stay on the fence as long as we ca…”
Amy PorterfieldJan 23, 2016▶ 3:14How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Insight
Porterfield: Day before price increase drives higher sales than cart close
“What we find is that the day before that price increase is our biggest day. And then, of course, cart closes our second biggest day. So we really do see people taking action. That's why that scarcity and urgency is so important.”
Amy PorterfieldJan 23, 2016▶ 10:04How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
AssertionNot checkable as stated
Amy Porterfield: Profit Lab launch nearly hit $1M in revenue
“And we just almost hit a million dollars with the launch. So it was the biggest launch I had done to date.”
Amy PorterfieldJan 23, 2016▶ 2:29How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
AssertionNot checkable as stated
Porterfield: 30% of course launch revenue arrived in final two days
“Oh gosh, about 30%.”
Amy PorterfieldJan 23, 2016▶ 3:56How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
AssertionNot checkable as stated
Porterfield: Affiliates generated only 25% of course launch sales
“However, I didn't use a lot of affiliates. I'm sure we'll talk about that. So about 25% of the sales came through affiliates. The rest were cold traffic, warm traffic with ads, a lot of retargeting, and my own email list.”
Amy PorterfieldJan 23, 2016▶ 4:08How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
Disclosure
Porterfield spent $48,000 on ads to generate nearly $1M in sales
“Overall, we spent 48,000 dollars in ads, and that sounds like a whole lot of money, but remember, we almost hit a million, so it really paid off, and we do a lot of cold traffic to get people on my webinars, and so we probably, the 48,000, probably spent at le…”
Amy PorterfieldJan 23, 2016▶ 7:55How Experts Do $1m On Their InfoProduct Launches with Amy Porterfield of AmyPorterfield.com Episode 133
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