Bazin: Sales reps can deviate from playbooks only if they overperform
Agnes Bazin · "The Secret to SMB Sales" Accel Partner Andrei Brasoveanu and Doctolib CDO Agnes Bazin · Aug 7, 2019 · at 27:10
Doctolib CDO Agnes Bazin explains how the company balances standardized sales playbooks with individual rep creativity.
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“There, basically, there's a rule that if you overperform, you can do whatever you want. But if you cannot prove, you know, superior performance, then you have to, you know, stick to the best practices that we've set up and shared and everything.”
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