Substack, every mention
97 scenes (2025), the whole family · ← back to Substack
tap a year for its mentions
every year 2025 anyone Guy Raz 217Chris Best 5Sarah LaFleur 1Hamish McKenzie 1Bobbi Brown 1
Verbatim, from the transcripts: the passages where Substack comes up
SkinnyDipped: Breezy and Val Griffith. The Flourishing Snack Company That Almost Failed
Advice Line with Todd Graves of Raising Cane's
Exploding Kittens: Elan Lee. How cat-themed Russian Roulette changed game night forever
Advice Line with Bobby Trussell of Tempur-Pedic
93 Rejections, One Revolution: How Indiegogo Changed Crowdfunding Forever
Khan Academy: Sal Khan. From Tutoring His Cousins to Teaching the World For Free (September 2020)
Meridith Baer Home: Meridith Baer. She Started Over at 50 and Put Home Staging on the Map.
Hydro Flask: Travis Rosbach. How a thirsty surfer changed the water bottle industry
Gymshark: Ben Francis. From pizza delivery to billion-dollar fitness brand.
Advice Line with Chet Pipkin of Belkin International
Backroads: Tom Hale. How a desk worker became a trailblazer in active travel
Advice Line with Tariq Farid of Edible Arrangements
Babylist: Natalie Gordon. How a new mom used nap time to build a $500M business.
Advice Line with Niraj Shah of Wayfair
Nuts.com: Jeff Braverman. From Corner Store to Snacktime Powerhouse
Advice Line with John Zimmer of Lyft
Magnolia: Chip & Joanna Gaines. From House Flipping to Household Name
Advice Line with Stacy Madison of Stacy’s Pita Chips
Faherty Brand: Alex and Mike Faherty. How Jersey Shore + Manhattan Chic grew to 80 stores.
Advice Line with Michael Dubin of Dollar Shave Club
Pressbox and Tide Cleaners: Vijen Patel. The $1.99 Gamble That Built a National Brand
Advice Line with Tony Xu of Doordash
Craigslist: Craig Newmark — The Forrest Gump of the Internet
Advice Line with Randy Hetrick of TRX
- ▶ 1:27 Guy Raz You can sign up for free at GuyRoz gyros.com or on Substack.
- ▶ 51:16 Guy Raz You can sign up for it for free at gyros.com or on Substack, and of course, if you are working on a business and you'd like to be on this show, send us a one-minute message that tells us a little bit about your business and the questions…
Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation
Advice Line with Bobbi Brown of Jones Road Beauty
- ▶ 22:18 Bobbi Brown And I mean, have you done a sub stack?
Nirav Tolia: Nextdoor. How neighborhood chatter went global
Advice Line with Dave Weiner of Priority Bicycles
Carlton Calvin: Razor. The wild rise, collapse, and reinvention of a mobile toy empire.
Advice Line: Playing to Your Strengths
Don Vultaggio: AriZona Beverage Company - The Snap Decision That Outsmarted Snapple
Advice Line with Tim Ferriss
(July 2021) Ben Chestnut: From Side Business to $12 Billion – The Accidental Triumph of Mailchimp
Madison Reed: Amy Errett
Exclusive Update: The Chef Who Shocked the Culinary World and Why He’s Changing Course Again—Daniel Humm of Eleven Madison Park
Crumbl: Jason McGowan
Advice Line with Mei Xu of Chesapeake Bay Candle and Blueme
Simon Cowell: Music Mogul
Advice Line with Isaac Larian of MGA Entertainment
Torchy's Tacos: Mike Rypka
Advice Line with Troy Carter of Atom Factory
WHOOP: Will Ahmed
Advice Line with Justin McLeod of Hinge
Chobani: Hamdi Ulukaya (2022)
Rick Steves' Europe: Rick Steves (2021)
Talenti: Josh Hochschuler
UNTUCKit: Chris Riccobono
Perfect Snacks: Bill and Leigh Keith
Advice Line with Steve Holmes of goba Sports Group
Calm: Alex Tew and Michael Acton Smith
Advice Line: Scaling Strategies
Tecovas: Paul Hedrick
Advice Line with RJ Scaringe with Rivian
Substack: Chris Best and Hamish McKenzie
- ▶ 0:59 Guy Raz I'm Guy Raz, and on the show today, how two partners built a getaway vehicle for journalists called Substack, a platform where writers could connect directly with their readers and write pretty much what they wanted. 8 times in the scene
- ▶ 26:14 Hamish McKenzie And we, we had this conversation about Chris is the systems thinker and the genius who is mostly responsible for the substack model.
- ▶ 34:33 Chris Best When you subscribe on Substack, you don't subscribe to Substack. 3 times in the scene
- ▶ 37:35 Guy Raz You're just working on trying to create this thing that would become Substack. 6 times in the scene
- ▶ 50:08 Chris Best And I think with Substack, we're trying to do the opposite of that. 2 times in the scene
- ▶ 50:54 Guy Raz So, it's around 2019, and Chris and Hamish have built a solid scaffolding for Substack. 3 times in the scene
- ▶ 54:30 Guy Raz Matt Taibbi, Andrew Sullivan, Barry Weiss, leaves the New York Times, starts a sub stack. 5 times in the scene
- ▶ 59:03 Guy Raz And so the theory is, like, if people are writing a lot of nonsense, they're just not going to succeed on Substack because it's not an outrage machine like social media. 6 times in the scene
- ▶ 1:01:47 Guy Raz Uh, sort of social media platform in terms of, of shaping policy because it's clearly read in the White House and, um, he buys it and one of the things that happens in 2023 is you guys launch notes, which is a sort of a short feature where… 16 times in the scene
- ▶ 1:01:47 Guy Raz Uh, sort of social media platform in terms of, of shaping policy because it's clearly read in the White House and, um, he buys it and one of the things that happens in 2023 is you guys launch notes, which is a sort of a short feature where… 7 times in the scene
- ▶ 1:11:26 Guy Raz Um, Substack is not yet profitable, which is not, um, unusual, right? 6 times in the scene
- ▶ 1:16:57 Guy Raz That's Chris Best and Hamish McKenzie, co-founders of Substack. 4 times in the scene
Whisker/Litter-Robot: Brad Baxter
Hexclad: Danny Winer
Advice Line with Jonathan Neman of Sweetgreen
Snap: Evan Spiegel
Vizio: William Wang
Advice Line with Jeff and Curran Dandurand of Jack Black Skin Care
Misfits Market: Abhi Ramesh
Dr. Dennis Gross Skincare: Dennis and Carrie Gross
Skype and Kazaa: Niklas Zennström
Advice Line with Jenn Hyman of Rent The Runway
Advice Line with Alberto Perlman of Zumba
Lenny & Larry’s Protein Snacks: Barry Turner
Mrs. Meyer's Clean Day: Monica Nassif
Advice Line with Travis Boersma of Dutch Bros
Beyond Yoga: Michelle Wahler
Advice Line with Joe Gebbia of Airbnb
Fanatics: Michael Rubin
Advice Line with Katlin Smith of Simple Mills
- ▶ 0:59 Guy Raz You can sign up for free at gyros GuyRoz.com or on Substack, and we'll put all this info in the podcast
- ▶ 45:02 Guy Raz It could be a, it could be a great blog or a sub stack or something, but, but where you've got, you know, a, somebody who really has between 10 and 50,000 people who are regularly consuming their content, the, the cost for that ad spend is…
- ▶ 48:53 Guy Raz You can sign up for it for free at gyros.com or on Substack, and of course, if you're working on a business and you'd like to be on this show, send us a one-minute message that tells us a little bit about your business and the questions or…