Impossible Foods, every mention
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tap a year for its mentions
every year anyone Guy Raz 35Pat Brown 4Pinky Cole 3Eshchar Ben-Shitrit 2Justin Kolbeck 1
Verbatim, from the transcripts: the passages where Impossible Foods comes up
Sharing the 2023 HIBT Lab Highlight Reel
- ▶ 14:09 Pinky Cole Like, there's this newer company called Impossible, and I'm like, ooh.
Literally unearthing a climate solution with Cody Finke of Brimstone
When your dinner is printed with Eshchar Ben-Shitrit of Redefine Meat
- ▶ 0:15 Guy Raz And we've talked to founders in this space before, like Pat Brown of Impossible Foods, or Ethan Brown, No Relation, of Beyond Meat.
- ▶ 13:59 Eshchar Ben-Shitrit So I actually emailed both impossible and beyond and told them you should start working on three D printed meat and I want to be the guy to do it. 2 times in the scene
Saving the f#$%ing rainforests with Shara Ticku of C16 Biosciences
- ▶ 6:26 Guy Raz We had Pat Brown on the show a couple years ago and, and from Impossible Foods. 2 times in the scene
- ▶ 18:10 Guy Raz So you guys set out to become like, I guess, like the impossible foods of palm oil, right? 2 times in the scene
- ▶ 34:30 Guy Raz And, or like a, a burger to me is still better than an impossible. 2 times in the scene
HIBT Lab! New Culture: Matt Gibson and Inja Radman
Orangetheory Fitness: Ellen Latham
HIBT Lab! Slutty Vegan: Pinky Cole
- ▶ 28:41 Pinky Cole Like, there's this newer company called Impossible, and I'm like, ooh. 2 times in the scene
- ▶ 40:48 Guy Raz And you really, like, caught this perfect wave of, like, all of a sudden, Beyond Meat and Impossible Foods just blew up, and they were everywhere, and it was like this wave that just kind of really began with, with, with where you started… 2 times in the scene
ButcherBox: Mike Salguero
HIBT Lab! Wildtype: Aryé Elfenbein and Justin Kolbeck
- ▶ 39:21 Justin Kolbeck And, you know, we'll, we'll start just because we'll be volume constrained, not unlike Impossible in the early days when they were first launching in places like Dave Chang's Momofuku.
Live Episode! Tofurky: Seth Tibbott (2019)
How I Built Resilience: Loren and Lisa Poncia of Stemple Creek Ranch
Khan Academy: Sal Khan
Impossible Foods: Pat Brown
- ▶ 1:16 Guy Raz I'm Guy Raz, and on the show today, how Pat Brown's mission to slow climate change led him to launch Impossible Foods and to invent a plant-based burger that tastes and even bleeds like beef. 4 times in the scene
- ▶ 16:35 Pat Brown Something I repeat all the time at, um, Impossible Foods. 2 times in the scene
- ▶ 26:43 Guy Raz Between 2009 and 2011 to actually launch this company. 2 times in the scene
- ▶ 30:39 Guy Raz Um, and by the way, um, how did you come up with the name Impossible Foods? 3 times in the scene
- ▶ 34:34 Pat Brown Well, before I founded the company, I had an idea that a particular molecule in meat, myoglobin, which is a heme protein, um, and it's what makes meat red. 2 times in the scene
- ▶ 41:19 Guy Raz So Pat, even before you launched, even before you had a product, people were clearly paying attention because Google reportedly heard what you were doing and offered to buy your company. 2 times in the scene
- ▶ 59:53 Guy Raz Pat, when you think about it, right, I mean, if you didn't ever do Impossible Foods, and you were honored after your retirement at Stanford, they would talk about the research you did, and genetics, and, and all the breakthroughs it led… 4 times in the scene