The Ledger, every show

“And I believe that actually, when you get more ingenuity per person that you employ, the people on your creative team, when you get more possibility from each of them, you're gonna actually want to hire more of them. Look no further than engineers. Engineers h…”

“And then in the age of AI, more and more of our choices in every industry are being made at the surface, right? And I think that's another opportunity, another argument that design will increasingly commoditize tech to some degree, and that having this designe…”

“I think it's actually common belief that there are going to be a few mega models in the future that are going to do everything for every company in the cloud. What we're saying is actually it will probably be the opposite.”

“So in our data, we're still seeing this revolution drive hiring more as opposed to reducing the hiring.”

“I think that verticals will be important. I think the LMs will be abundant. And I actually think at some point, maybe relatively soon, we'll realize that some LMs, even locally running LMs on our machines are enough for a lot of the actions that we want to do …”

“I happen to believe by the way that a lot of AI powered things are going to be able to be run locally. And that, you know, and also with less powerful models that, you know, for good enough outcomes.”

“We're entering the era where we collapse the stack in every organization, where instead of having to go to someone for anything, you can kind of do more things yourself. It's very empowering to get the answer from data as opposed to having to go to a data scie…”

“And some people are like, oh my gosh, creative pros are going to be replaced. No, no, no, no, they're not. They're just going to find 10 X better solutions. They're going to have that capability to explore more possibilities.”

“In, in many cases, centralized services will win or hybrid, you know, decentralized by ethos, but centralized to some extent by like certain aspects of the user experience, you know, I think are maybe going to ultimately win”

“And so, you know, that for music, that for travel, that for restaurants, that for whatever, like, maybe we're all gonna vastly increase the surface area of our exposure to stuff we like, and in some ways, like, abandon the concept of favorites altogether.”

“Same exact thing's gonna happen for three D. I'm like wholly convinced that that's the case.”

“And it's going to be probably pretty commoditized pretty quickly. And so you're going to all have Routers that direct all sorts of spend to look more local, more efficient models. Like this is going to become the default.”

“The job of someone turning squares into rectangles all day for banner ads, that job's been replaced by AI.”

“Agents are going to save us from all the concerns we have about AI, because a lot of the concerns around AI.”

“And I actually think that the role of AI, you know, going forward will be to have applications increasingly meet us where we are. You know, to this day, we've always had to generalize onboarding experiences for the most part for everyone. And I'm really excite…”

“I think that there will be far more people engaged in delivering experiences. You know, I'm very long the experience economy, because I think that there will be Some people liberated to focus more on the non-scalable things that really move the needle for expe…”

“We want to have experiences with brands where they know who we are. I think we're going to start opting back in. And I think especially in the world of AR, you know, where we have immersive experiences around us, we're going to want to be known everywhere we a…”

“And in 10 years from now, I think we're going to see probably 10 X the number of small businesses as there are today.”

“Because I think that the data that is being collected and the optimization of the routes based on the data is a moat, so to speak. And I think a lot of the technology for managing these dispatch systems and autonomous vehicles will be created by those companie…”

“I think we're failing to think about how people actually interact with these services in the future, and I just find it hard to believe that it will all still be through their individual branded apps.”

“These companies like Instagram, you know, and products that are surfacing media for them, it's binary. It's like, if it has a CGPA in it that says any AI was used, they reported as being made with AI.”

“We're in a world where AI will suggest alternative scenarios. You can try variations and just look and, you know, with the mistake of the eye, find a better solution. That, or at least something you want to A-B test. And so I think that the product development…”

“You know, we had our design team actually build a team within that did all of the early developments of Firefly. It was a very like design driven exercise to figure out the interfaces and how they integrated into the products.”

“For all the people that download any of these desktop products like Photoshop every day, the number of people that get lost or can't feel successful in the product is really Significant.”

“We now have 2000 partners, Nikon, Canon, Sony, and Leica have all come out with cameras. They now add counter-credentials to assets by default taking in their camera so that when they come into Photoshop or Lightroom or third-party products of other companies,…”

“We're entering a world where, first of all, every brand's gonna absolutely flood the zone with content. That's gonna make the bar go up for the digital experiences that really engage us.”

“And so the big shift here that I just want to, you know, put a capstone on wave number one is that the standout, the success, the promotion is increasingly going from this advantage, this competitive advantage on the productivity side to one that's more around…”

“You look at big company marketing budgets and a lot of our customers have shifted at least if not more than 50% of their marketing spend. Towards social platforms away from a world where everything was destined for video or TV or print or whatever to this new …”

“I believe our documents are going to want to talk to us as opposed to us reading through and trying to find things. The documents will say, what do you want to know about me? And you'll just have a conversation.”

“You know, Snapchat, I think, is probably one example. Of a company that I feel has consistently rethought their first mile experience for a different cohort of new customers.”

“You know, Twitter really persisted with making people build their own timelines, even past the moment where people weren't joining Twitter to follow people. They were just joining Twitter for news, and then they were faced with this prospect of having to culti…”

“If the product review is about a particular part of the product, you're not doing the customer service if you're just jumping in and looking at that, which is, by the way, what most teams do.”

“We killed groups, and three days later, you know, some people complained, but the engagement on the platform went up on Project And then we killed tip exchange, another uptick over the next few days.”

“Also realized pretty quickly that I could not see myself being a traditional VC for the next 10 to 15 years.”

“And so if I were to look ahead and say, will social media be more manual and more active or more passive, I think it will certainly be more passive.”

“When we had groups, we had something called Tip Exchange, we had something called Circles, we had something called Work in Progress, and we realized that every time we killed one of those things, the engagement on the core feature that actually mattered most, …”

“I remember the early days when Pinterest started to scale in, like, 2011, 2012, and the team was, like, racing to keep this product up and running. There was this big road map, you know, of how to get scalability and performance and improve performance of the …”

“Whenever you use AI in any of our products, we automatically add credentials to the asset. That says what tool was used and what model you used.”

“This is an example of Carvana. They did an experiment where they made 1.5 million hyper personalized videos for their customers based on the actual car that the customer purchased, the color of the car that they purchased it in, and the hometown that they purc…”

“We had a focus group back in 2006, and we got a group of creatives together that we wanted to build a portfolio network for. You know, we asked folks, do you need, you know, we described what we were building, and universally everyone said, no, I don't need th…”

“When I came back to Adobe four years ago in this chief product officer role, I looked at products like Photoshop that literally opened up with a blank black page of, you know, just nothingness, right? And it's like, there was no orientation of what to do now o…”

“There's a study I wrote about in the book about a professor at Harvard Business School named Teresa Mabley, who studied creativity in organizations, and she had thousands of people keep journals, and then she analyzed the journals after a period of time and fo…”

“Behance is a platform of fifty-six million creatives around the world showcasing their work, and you can sort through the work by, you know, by the person who did what for what agency, with what tool in what discipline, in what color.”