Daniel Ch
Co-Founder and Co-CEO, Legit Check By Ch. On 2 shows, 3 appearances. The Shows tab opens the full record on each.
founderexecutiveauthor@chddaniel ↗LinkedIn ↗chdaniel.com ↗
Daniel Ch is a bootstrapped tech entrepreneur who co-founded Legit Check By Ch, an authentication service for luxury goods and sneakers. He also created the Notion website builder Simple.ink and operates digital products under CH Group.
2shows
3appearances
24statements
1resolved
1supported
0contradicted
100%fully supported
1said about them ↓ Everything Daniel Ch said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Daniel Ch: The best way to sell a company is not needing to
“The best way to sell your company is to not have to sell your company, So if you keep on going without selling it, you're perfectly fine.”
Daniel Ch: I would accept a lower valuation from a trustworthy buyer
“I would even go as far as saying that I would at any moment choose somebody with, you know, a lower multiple, but, or, you know, maybe a lower valuation, but somebody that I know is a good person, as opposed to the other way around”
Daniel CH would reject juicy multiples to keep bootstrapping Legit Check
“Well, probably not going to sell regardless of, even if I'm getting a very juicy multiple because in my head, it could be way more. It just needs to be a slow burn because it's bootstrapped, completely bootstrapped, so no VC money.”
Daniel Ch: Notion's aesthetic appeal drives user demand for Notion websites
“Notion is very aesthetic. It's very hard to make it look ugly, and it turns out people want to build websites out of that.”
Daniel Ch: SimpleInk's growth required the Notion tailwind
“So I don't think we would have gotten the growth we've had or the, yeah, the number of users and, you know, the support and access to all these people, which wasn't for notion.”
Daniel Ch: Simple.ink acquired its first users via discounted annual pre-orders
“We were selling a pre-order, so I think we had a pre-order for something like Six dollars a month, and when we launched, it was 12 dollars a month, so we had, like you would pay for a year upfront and get 50% off, and that's how we got our first users”
Daniel Ch: Simple.ink validated market demand using a mockup video before launch
“For us, I just made a simple preview of the app, it wasn't even actually the app, it was a bit of a, kind of like the iPhone demos back in the day, it was a bit like a movie of the no-code app, I made it To look like simple.ink, but in turn, I knew that when w…”
Daniel Ch acquires feedback and lead collection SaaS Emojics
“It's called emojics, emojics.com.
It's an online feedback tool.
as a customer, you embedded either on your website or in your emails and your users get a emoji scale.
They use that to give you some feedback and you also do lead generation or email collection.”
Daniel Ch: Escrow.com failed with Wise, so we used Epik instead
“Escrow.com wasn't working with my TransferWise, which is now called Wise US bank account. We settled for Epic. That's with a K, Epic.com. They have a registrar as well, and their escrow service worked brilliantly.”
Daniel Ch: Simple.ink drives up to 400,000 monthly visitors via SEO
“In my main company, we reached three, 400,000 unique users a month through
95% SEO.”
Daniel CH: Legit Check is primarily a media company, not tech
“So we are first and foremost a media company, more than a tech company.”
Daniel CH: Legit Check reached 300,000 users before monetizing
“I think it pulled in a 100,000 users before we made an Android app and then 300,000 users before we made it into a business.”
Daniel CH: 25% to 40% of Legit Check customers return
“It's a transactional. So one off people pass one time, but. 25, 40% people of the people come back.”
Daniel CH: Legit Check charges $20 to $100 per authentication
“Anywhere between 20 bucks and a hundred bucks depends on the item, but most of our items are priced at 20 dollars. But if you've got a Hermes Berkey and that's going to be a hundred bucks.”
Legit Check authentication guides have reached six million all-time viewers
“We have six million all time viewers of our guides.”
Daniel CH: Legit Check reached $200k to $220k revenue from May 2020-2021
“What I've checked for that post was that May to May. So May, 20, 20 to May, 20, 21, it was 200,000 and it should actually be a bit more because we made some charges outside of WooCommerce. So let's say 220,000, something like that.”
Daniel CH: Legit Check could reach 95% margins without staff
“Well, it's pretty much, we could operate on 95% margins if we fire everybody and do the authentications ourselves.”
Daniel Ch: Emojics seller granted immediate Stripe and ChartMogul access
“What the seller did was immediately, I, so I asked for a bit of info and they've given me access to Google analytics, to chart mogul, to stripe. So I could instantly see through, through their guts, so to speak. I saw every transaction.”
Daniel Ch: Structured Emojics Acquisition as All-Cash Upfront Deal
“And the deal was all cash upfront because let me see. It just felt right given, I think the business one was undervalued and I believe the seller believed that as well.”
Daniel Ch targets $100k-$200k ARR for Emojics in short to medium term
“Hence my answer is I'm looking to get it to 200 K ARR. If this person, Adit is joining me. So a hundred each or a hundred K for I'm going to say myself, but it's actually ourselves, myself and my brother, because we are partners. So either one or the two, this…”
Daniel Ch: Launching podcast to publicly share detailed acquisition metrics
“When I made this acquisition and I announced it, I mean a bit before I said, I want to make a podcast where I share Everything, all the numbers, monthly spreadsheet with revenue, number of users, CAC, LTV, whatever, even my ROI percentage. So, so how far I am …”
Daniel CH is building Price Unlock for SaaS pricing A/B testing
“Price Unlock is being built right now because of a need we have. So we need to A, B test prices. To give a practical example, I don't know whether nine 99, nine 99 sharp, or 10 dollars a month is what would work best for us. And then we also need to localize s…”
The other half of the tape: Daniel Ch's own voice is left out of every number here. 1 statement on the record names them. every mention, with the transcript →
Statements about Daniel Ch, by other people (1)
One line per show, most statements first. The link opens Daniel's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 ACQUISITION STORIESLEDGER | Co-Founder and Co-CEO, Legit Check By Ch | 2 | 13 | — | full record on Startup Acquisition Stories → |
 TOP FOUNDERSLEDGER | Co-Founder and Co-CEO, Legit Check By Ch | 1 | 11 | 100% 1/1 | full record on Top Founders → |