Daniel Ch, co-founder of website builder SimpleInk, reflects on how riding Notion's ecosystem momentum drove their startup's growth.
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“So I don't think we would have gotten the growth we've had or the, yeah, the number of users and, you know, the support and access to all these people, which wasn't for notion.”
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More from Daniel Ch
Insight
Daniel Ch: The best way to sell a company is not needing to
“The best way to sell your company is to not have to sell your company, So if you keep on going without selling it, you're perfectly fine.”
Daniel ChOct 10, 2023▶ 19:47Startup Acquisition Stories with Daniel Ch, Founder of SimpleInk
Disclosure
Daniel Ch: I would accept a lower valuation from a trustworthy buyer
“I would even go as far as saying that I would at any moment choose somebody with, you know, a lower multiple, but, or, you know, maybe a lower valuation, but somebody that I know is a good person, as opposed to the other way around”
Daniel ChOct 10, 2023▶ 27:39Startup Acquisition Stories with Daniel Ch, Founder of SimpleInk
Opinion
Daniel Ch: Notion's aesthetic appeal drives user demand for Notion websites
“Notion is very aesthetic. It's very hard to make it look ugly, and it turns out people want to build websites out of that.”
Daniel ChOct 10, 2023▶ 1:04Startup Acquisition Stories with Daniel Ch, Founder of SimpleInk
AssertionNot checkable as stated
Daniel Ch: Simple.ink acquired its first users via discounted annual pre-orders
“We were selling a pre-order, so I think we had a pre-order for something like Six dollars a month, and when we launched, it was 12 dollars a month, so we had, like you would pay for a year upfront and get 50% off, and that's how we got our first users”
Daniel ChOct 10, 2023▶ 7:39Startup Acquisition Stories with Daniel Ch, Founder of SimpleInk
AssertionNot checkable as stated
Daniel Ch: Simple.ink validated market demand using a mockup video before launch
“For us, I just made a simple preview of the app, it wasn't even actually the app, it was a bit of a, kind of like the iPhone demos back in the day, it was a bit like a movie of the no-code app, I made it To look like simple.ink, but in turn, I knew that when w…”
Daniel ChOct 10, 2023▶ 7:54Startup Acquisition Stories with Daniel Ch, Founder of SimpleInk
Disclosure
Daniel Ch acquires feedback and lead collection SaaS Emojics
“It's called emojics, emojics.com.
It's an online feedback tool.
as a customer, you embedded either on your website or in your emails and your users get a emoji scale.
They use that to give you some feedback and you also do lead generation or email collection.”
Daniel ChJan 14, 2022▶ 4:14Startup Acquisition Stories with Daniel Ch - Founder of Simple.ink
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