Younger Consumers

topic on 3 shows · 3 statements across 3 episodes

Acquired the Neon Show How I Built This

3 statements about Younger Consumers, every show

NEON SHOW Prediction Not checkable as stated
Poddar: Gen Z will drive a completely new paradigm in e-commerce
“In fact, one hypothesis I have, ah, which might be counter-intuitive today, is that all the commerce companies have been built for people of our age. Ah, but people 15 years younger to us, 20 years younger to us, don't think like we do. They need something dif…”
Pratik Poddar Nov 4, 2025 ▶ 26:58 Why Finding Your ‘Rapido Bet’ and Surviving Your ‘Meesho Miss is the Best Job | Pratik & Brij
ACQUIRED Insight
Ek: Younger Consumers Care About Creator Presence Over Format Boundaries
“But I think younger consumers, especially, they don't know what the difference is. They just want to feel closer presence to the person.”
Daniel Ek Sep 30, 2024 ▶ 21:34 Acquired LIVE from Chase Center (with Daniel Ek, Emily Chang, Jensen Huang and Mark Zuckerberg) · Acquired
Young consumers punish brands for broken promises, not for cultural neutrality
“I think they punish brands when they don't do what they say they're going to do, and they're not relevant to them.”
Jim Stengel Jul 26, 2024 ▶ 24:25 BONUS: Brand Building Live at Cannes Lions

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