Software Sales
topic on 3 shows · 3 statements across 3 episodes
More or Less 
Startups For the Rest of Us 
the Official SaaStr Podcast
3 statements about Software Sales, every show
Sam Lessin: Software sales is ending and software companies no longer exist
“Like, I think we're just at the end of software sales, right? Is the way to think about it. And like, that means you focus on community, you focus on network effects. There are things that are valuable, but like, there's no such thing as a software company any…”
Steers: Salespeople build buyer trust by attending product scrum meetings
“I used to go and sit on the scrum meetings and just learn how you're talking about the product. Are we building this the right way? What does a roadmap really mean? If I'm going to be selling this, somebody wants this feature. I can speak in a very educated wa…”
Peters: Vendors overestimate C-level software buying authority
“People overestimate the decision-making power of a C-level executive. And here's why, because when we talk about decision-making for say marketing technologies in the organization, I, what I, the way I approach is I lay out the problem for my team... It's a ve…”