software sales

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Nov 3, 2021 by Vidya Peters · across every show →

Everything said about software sales, oldest first

Nov 3, 2021 neutral
Insight
Peters: Vendors overestimate C-level software buying authority
“People overestimate the decision-making power of a C-level executive. And here's why, because when we talk about decision-making for say marketing technologies in the organization, I, what I, the way I approach is I lay out the problem for my team... It's a ve…”
Vidya Peters Nov 3, 2021 ▶ 36:14 The 2021 State of Marketing Technology with Marqeta CMO, Vidya Peters | SaaStr Software Community
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